{"id":51951,"date":"2026-10-03T11:23:32","date_gmt":"2026-10-03T04:23:32","guid":{"rendered":"https:\/\/saigonbiz.com\/vn\/?p=51951"},"modified":"2026-10-05T11:30:44","modified_gmt":"2026-10-05T04:30:44","slug":"dmx-va-hp-hop-tac-nang-tam-chuoi-cua-hang-shop-in-shop-mang-trai-nghiem-cong-nghe-den-gan-hon-voi-nguoi-dung","status":"publish","type":"post","link":"https:\/\/saigonbiz.com\/vn\/dmx-va-hp-hop-tac-nang-tam-chuoi-cua-hang-shop-in-shop-mang-trai-nghiem-cong-nghe-den-gan-hon-voi-nguoi-dung\/","title":{"rendered":"DMX v\u00e0 HP h\u1ee3p t\u00e1c n\u00e2ng t\u1ea7m chu\u1ed7i c\u1eeda h\u00e0ng Shop in Shop, mang tr\u1ea3i nghi\u1ec7m c\u00f4ng ngh\u1ec7 \u0111\u1ebfn g\u1ea7n h\u01a1n v\u1edbi ng\u01b0\u1eddi d\u00f9ng"},"content":{"rendered":"

C\u00f4ng ty C\u1ed5 ph\u1ea7n \u0110\u1ea7u t\u01b0 \u0110i\u1ec7n m\u00e1y Xanh (DMX) v\u00e0 HP Vi\u1ec7t Nam v\u1eeba ch\u00ednh th\u1ee9c \u0111\u01b0a v\u00e0o ho\u1ea1t \u0111\u1ed9ng kh\u00f4ng gian tr\u1ea3i nghi\u1ec7m m\u1edbi theo m\u00f4 h\u00ecnh shop-in-shop t\u1ea1i c\u1eeda h\u00e0ng Th\u1ebf gi\u1edbi di \u0111\u1ed9ng Luxury Store, 153B Phan \u0110\u0103ng L\u01b0u, TP.HCM. \u0110\u00e2y l\u00e0 kh\u00f4ng gian th\u1ee9 hai \u0111\u01b0\u1ee3c tri\u1ec3n khai theo m\u00f4 h\u00ecnh n\u00e0y trong khu\u00f4n kh\u1ed5 h\u1ee3p t\u00e1c gi\u1eefa hai doanh nghi\u1ec7p, ti\u1ebfp n\u1ed1i \u0111\u1ecbnh h\u01b0\u1edbng ph\u00e1t tri\u1ec3n tr\u1ea3i nghi\u1ec7m b\u00e1n l\u1ebb tr\u1ef1c quan h\u01a1n, n\u01a1i ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 tr\u1ef1c ti\u1ebfp t\u00ecm hi\u1ec3u, tr\u1ea3i nghi\u1ec7m v\u00e0 l\u1ef1a ch\u1ecdn c\u00e1c gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 ti\u00ean ti\u1ebfn ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u th\u1ef1c t\u1ebf.<\/p>\n

Theo \u00f4ng Nguy\u1ec5n Minh \u0110\u1ee9c, T\u1ed5ng Gi\u00e1m \u0111\u1ed1c HP Vi\u1ec7t Nam, vi\u1ec7c ti\u1ebfp t\u1ee5c m\u1edf r\u1ed9ng m\u00f4 h\u00ecnh shop-in-shop c\u00f9ng c\u1ee7a HP v\u1edbi DMX l\u00e0 m\u1ed9t b\u01b0\u1edbc ti\u1ebfn trong quan h\u1ec7 h\u1ee3p t\u00e1c gi\u1eefa hai b\u00ean, k\u1ebft h\u1ee3p n\u0103ng l\u1ef1c \u0111\u1ed5i m\u1edbi c\u00f4ng ngh\u1ec7 c\u1ee7a HP v\u1edbi h\u1ec7 th\u1ed1ng b\u00e1n l\u1ebb c\u00f3 \u0111\u1ed9 ph\u1ee7 r\u1ed9ng t\u1ea1i Vi\u1ec7t Nam.<\/p>\n

“Th\u00f4ng qua kh\u00f4ng gian tr\u1ea3i nghi\u1ec7m tr\u1ef1c ti\u1ebfp, ch\u00fang t\u00f4i mong mu\u1ed1n gi\u00fap ng\u01b0\u1eddi d\u00f9ng d\u1ec5 d\u00e0ng ti\u1ebfp c\u1eadn, t\u00ecm hi\u1ec3u v\u00e0 l\u1ef1a ch\u1ecdn c\u00e1c gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 ph\u00f9 h\u1ee3p h\u01a1n v\u1edbi nhu c\u1ea7u l\u00e0m vi\u1ec7c, h\u1ecdc t\u1eadp v\u00e0 s\u00e1ng t\u1ea1o ng\u00e0y c\u00e0ng \u0111a d\u1ea1ng”, \u00f4ng \u0110\u1ee9c cho bi\u1ebft.<\/p>\n

V\u1ec3 ph\u00eda DMX, \u00f4ng \u0110o\u00e0n V\u0103n Hi\u1ec3u Em, T\u1ed5ng Gi\u00e1m \u0111\u1ed1c x\u00e1c \u0111\u1ecbnh tr\u1ea3i nghi\u1ec7m s\u1ebd tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng m\u0169i nh\u1ecdn c\u1ee7a m\u00f4 h\u00ecnh b\u00e1n l\u1ebb c\u00f4ng ngh\u1ec7 trong th\u1eddi gian t\u1edbi. Khi c\u00f4ng ngh\u1ec7 thay \u0111\u1ed5i ng\u00e0y c\u00e0ng nhanh, kh\u00e1ch h\u00e0ng kh\u00f4ng ch\u1ec9 c\u1ea7n m\u1ed9t n\u01a1i \u0111\u1ec3 mua s\u1ea3n ph\u1ea9m m\u00e0 c\u00f2n c\u1ea7n \u0111\u01b0\u1ee3c tr\u1ef1c ti\u1ebfp kh\u00e1m ph\u00e1, tr\u1ea3i nghi\u1ec7m v\u00e0 hi\u1ec3u c\u00f4ng ngh\u1ec7 \u0111\u00f3 c\u00f3 th\u1ec3 mang l\u1ea1i gi\u00e1 tr\u1ecb g\u00ec cho m\u00ecnh.<\/p>\n

\"\"<\/p>\n

“V\u00ec v\u1eady, h\u1ee3p t\u00e1c gi\u1eefa DMX v\u00e0 HP kh\u00f4ng ch\u1ec9 h\u01b0\u1edbng \u0111\u1ebfn vi\u1ec7c m\u1edf r\u1ed9ng kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn s\u1ea3n ph\u1ea9m, m\u00e0 c\u00f2n c\u00f9ng nhau t\u1ea1o ra nh\u1eefng tr\u1ea3i nghi\u1ec7m c\u00f4ng ngh\u1ec7 tr\u1ef1c quan, thi\u1ebft th\u1ef1c h\u01a1n, \u0111\u01b0a nh\u1eefng c\u00f4ng ngh\u1ec7 m\u1edbi \u0111\u1ebfn g\u1ea7n ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t Nam h\u01a1n”, \u00f4ng Hi\u1ec3u Em nh\u1ea5n m\u1ea1nh.<\/p>\n

Th\u1ecb tr\u01b0\u1eddng b\u00e1n l\u1ebb Vi\u1ec7t Nam ti\u1ebfp t\u1ee5c ghi nh\u1eadn \u0111\u00e0 t\u0103ng tr\u01b0\u1edfng t\u00edch c\u1ef1c, v\u1edbi doanh thu b\u00e1n l\u1ebb h\u00e0ng h\u00f3a trong t\u00e1m th\u00e1ng \u0111\u1ea7u n\u0103m 2026 \u0111\u1ea1t 3.947,6 ng\u00e0n t\u1ef7 \u0111\u1ed3ng, t\u0103ng 12,8% so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m tr\u01b0\u1edbc. C\u00f9ng v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a th\u1ecb tr\u01b0\u1eddng ti\u00eau d\u00f9ng, s\u1ef1 ph\u1ed5 bi\u1ebfn ng\u00e0y c\u00e0ng r\u1ed9ng c\u1ee7a AI c\u0169ng \u0111ang t\u1ea1o ra nh\u1eefng thay \u0111\u1ed5i trong nhu c\u1ea7u v\u00e0 c\u00e1ch ng\u01b0\u1eddi d\u00f9ng ti\u1ebfp c\u1eadn c\u00e1c thi\u1ebft b\u1ecb c\u00f4ng ngh\u1ec7.<\/p>\n

Trong b\u1ed1i c\u1ea3nh AI ng\u00e0y c\u00e0ng \u0111\u01b0\u1ee3c \u1ee9ng d\u1ee5ng r\u1ed9ng r\u00e3i trong c\u00f4ng vi\u1ec7c, m\u00f4 h\u00ecnh nh\u01b0 shop-in-shop c\u0169ng mang \u0111\u1ebfn kh\u00e1ch h\u00e0ng c\u01a1 h\u1ed9i tr\u1ea3i nghi\u1ec7m tr\u1ef1c ti\u1ebfp c\u00e1c d\u00f2ng AI PC, t\u1eeb \u0111\u00f3 l\u1ef1a ch\u1ecdn gi\u1ea3i ph\u00e1p ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u th\u1ef1c t\u1ebf.<\/p>\n

\u0110\u00e1nh d\u1ea5u s\u1ef1 ra m\u1eaft c\u1ee7a HP Flagship Store, DMX v\u00e0 HP mang \u0111\u1ebfn chu\u1ed7i tr\u1ea3i nghi\u1ec7m v\u00e0 \u0111\u1eb7c quy\u1ec1n mua s\u1eafm d\u00e0nh ri\u00eang cho kh\u00e1ch h\u00e0ng t\u1ea1i c\u1eeda h\u00e0ng \u0111\u1ebfn h\u1ebft ng\u00e0y 11\/10\/2026. B\u00ean c\u1ea1nh c\u01a1 h\u1ed9i tr\u1ef1c ti\u1ebfp kh\u00e1m ph\u00e1 c\u00e1c s\u1ea3n ph\u1ea9m HP, kh\u00e1ch h\u00e0ng c\u00f2n \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn \u01b0u \u0111\u00e3i gi\u00e1, voucher v\u00e0 c\u01a1 h\u1ed9i s\u1edf h\u1eefu qu\u00e0 t\u1eb7ng c\u00f4ng ngh\u1ec7 qua v\u00f2ng quay may m\u1eafn, g\u00f3p ph\u1ea7n l\u00e0m tr\u1ecdn v\u1eb9n h\u00e0nh tr\u00ecnh l\u1ef1a ch\u1ecdn thi\u1ebft b\u1ecb ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u00e1 nh\u00e2n trong xu h\u01b0\u1edbng c\u00f4ng ngh\u1ec7 s\u1ed1.<\/p>\n","protected":false},"excerpt":{"rendered":"

C\u00f4ng ty C\u1ed5 ph\u1ea7n \u0110\u1ea7u t\u01b0 \u0110i\u1ec7n m\u00e1y Xanh (DMX) v\u00e0 HP Vi\u1ec7t Nam v\u1eeba ch\u00ednh th\u1ee9c \u0111\u01b0a v\u00e0o ho\u1ea1t \u0111\u1ed9ng kh\u00f4ng gian tr\u1ea3i nghi\u1ec7m m\u1edbi theo m\u00f4 h\u00ecnh shop-in-shop t\u1ea1i c\u1eeda h\u00e0ng Th\u1ebf gi\u1edbi di \u0111\u1ed9ng Luxury Store, 153B Phan \u0110\u0103ng L\u01b0u, TP.HCM. \u0110\u00e2y l\u00e0 kh\u00f4ng gian th\u1ee9 hai \u0111\u01b0\u1ee3c tri\u1ec3n khai theo m\u00f4 […]\n","protected":false},"author":2358,"featured_media":51953,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[3043],"tags":[4815,1784,2910,4814],"class_list":["post-51951","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kinh-te","tag-cua-hang-trai-nghiem","tag-dien-may-xanh","tag-hp-viet-nam","tag-shop-in-shop"],"yoast_head":"\nDMX v\u00e0 HP h\u1ee3p t\u00e1c n\u00e2ng t\u1ea7m chu\u1ed7i c\u1eeda h\u00e0ng Shop in Shop, mang tr\u1ea3i nghi\u1ec7m c\u00f4ng ngh\u1ec7 \u0111\u1ebfn g\u1ea7n h\u01a1n v\u1edbi ng\u01b0\u1eddi d\u00f9ng<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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