{"id":48368,"date":"2026-05-25T15:27:39","date_gmt":"2026-05-25T08:27:39","guid":{"rendered":"https:\/\/saigonbiz.com\/vn\/?p=48368"},"modified":"2026-05-26T10:21:57","modified_gmt":"2026-05-26T03:21:57","slug":"nguoi-tieu-dung-doi-cach-xuong-tien","status":"publish","type":"post","link":"https:\/\/saigonbiz.com\/vn\/nguoi-tieu-dung-doi-cach-xuong-tien\/","title":{"rendered":"Ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u1ed5i c\u00e1ch \u201cxu\u1ed1ng ti\u1ec1n\u201d"},"content":{"rendered":"

Xu h\u01b0\u1edbng ti\u00eau d\u00f9ng n\u0103m 2026 \u0111ang xu\u1ea5t hi\u1ec7n nhi\u1ec1u thay \u0111\u1ed5i khi ng\u01b0\u1eddi d\u00e2n qu\u1ea3n l\u00fd ng\u00e2n s\u00e1ch ch\u1eb7t ch\u1ebd h\u01a1n, \u01b0u ti\u00ean gi\u00e1 tr\u1ecb s\u1eed d\u1ee5ng th\u1ef1c t\u1ebf v\u00e0 d\u00e0nh nhi\u1ec1u quan t\u00e2m cho t\u00ednh minh b\u1ea1ch c\u1ee7a s\u1ea3n ph\u1ea9m. Nh\u1eefng chuy\u1ec3n \u0111\u1ed9ng n\u00e0y \u0111ang t\u1ea1o th\u00eam \u00e1p l\u1ef1c th\u00edch \u1ee9ng \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p trong h\u00e0nh tr\u00ecnh duy tr\u00ec l\u1ee3i th\u1ebf c\u1ea1nh tranh.<\/em><\/strong><\/p>\n

Chi ph\u00ed sinh ho\u1ea1t gia t\u0103ng c\u00f9ng nh\u1eefng bi\u1ebfn \u0111\u1ed9ng kinh t\u1ebf \u0111ang t\u00e1c \u0111\u1ed9ng r\u00f5 h\u01a1n \u0111\u1ebfn h\u00e0nh vi mua s\u1eafm. N\u1ebfu tr\u01b0\u1edbc \u0111\u00e2y s\u1ee9c mua th\u01b0\u1eddng \u0111\u01b0\u1ee3c nh\u00ecn qua c\u00e1c ch\u1ec9 s\u1ed1 t\u0103ng hay gi\u1ea3m c\u1ee7a th\u1ecb tr\u01b0\u1eddng, qu\u00e1 tr\u00ecnh ra quy\u1ebft \u0111\u1ecbnh c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng hi\u1ec7n tr\u1edf th\u00e0nh y\u1ebfu t\u1ed1 \u0111\u01b0\u1ee3c nhi\u1ec1u doanh nghi\u1ec7p quan t\u00e2m h\u01a1n.<\/p>\n

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T\u1ea1i h\u1ed9i th\u1ea3o \u201cXu h\u01b0\u1edbng ti\u00eau d\u00f9ng 2026 & ESG – Doanh nghi\u1ec7p c\u1ea7n th\u00edch \u1ee9ng th\u1ebf n\u00e0o?\u201d do Hi\u1ec7p h\u1ed9i Doanh nghi\u1ec7p h\u00e0ng Vi\u1ec7t Nam ch\u1ea5t l\u01b0\u1ee3ng cao ph\u1ed1i h\u1ee3p c\u00f9ng Trung t\u00e2m Nghi\u00ean c\u1ee9u kinh doanh v\u00e0 h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p (BSA) t\u1ed5 ch\u1ee9c, nhi\u1ec1u d\u1eef li\u1ec7u cho th\u1ea5y t\u00e2m l\u00fd ti\u00eau d\u00f9ng \u0111ang chuy\u1ec3n d\u1ecbch theo h\u01b0\u1edbng th\u1eadn tr\u1ecdng h\u01a1n, \u0111\u1ed3ng th\u1eddi xu\u1ea5t hi\u1ec7n th\u00eam nh\u1eefng ti\u00eau ch\u00ed l\u1ef1a ch\u1ecdn m\u1edbi.<\/p>\n

Chi ti\u00eau theo gi\u00e1 tr\u1ecb<\/strong><\/h3>\n

\u00c1p l\u1ef1c chi ph\u00ed sinh ho\u1ea1t \u0111ang khi\u1ebfn nhi\u1ec1u gia \u0111\u00ecnh \u0111i\u1ec1u ch\u1ec9nh c\u00e1ch s\u1eed d\u1ee5ng ng\u00e2n s\u00e1ch. Nh\u1eefng kho\u1ea3n chi cho nhu c\u1ea7u ch\u01b0a th\u1eadt s\u1ef1 c\u1ea7n thi\u1ebft \u0111\u01b0\u1ee3c c\u00e2n nh\u1eafc k\u1ef9 h\u01a1n, trong khi nh\u00f3m h\u00e0ng thi\u1ebft y\u1ebfu ti\u1ebfp t\u1ee5c gi\u1eef vai tr\u00f2 \u01b0u ti\u00ean.<\/p>\n

B\u00e0 Nguy\u1ec5n Cao Ng\u1ecdc Dung – Ph\u1ee5 tr\u00e1ch ph\u00e1t tri\u1ec3n th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam v\u00e0 Philippines c\u1ee7a NielsenIQ cho bi\u1ebft xu h\u01b0\u1edbng ti\u1ebft gi\u1ea3m chi ph\u00ed \u0111ang th\u1ec3 hi\u1ec7n r\u00f5 h\u01a1n trong n\u0103m 2026. Theo k\u1ebft qu\u1ea3 kh\u1ea3o s\u00e1t t\u1ea1i TP.HCM, ng\u01b0\u1eddi ti\u00eau d\u00f9ng gi\u1ea3m chi cho qu\u1ea7n \u00e1o, ch\u0103m s\u00f3c c\u00e1 nh\u00e2n v\u00e0 \u0103n u\u1ed1ng b\u00ean ngo\u00e0i. T\u1ef7 l\u1ec7 ng\u01b0\u1eddi \u0111\u01b0\u1ee3c kh\u1ea3o s\u00e1t cho bi\u1ebft c\u00f3 xu h\u01b0\u1edbng th\u1eaft ch\u1eb7t chi ti\u00eau t\u0103ng t\u1eeb kho\u1ea3ng 43% trong n\u0103m 2025 l\u00ean 57% trong n\u0103m 2026.<\/p>\n

Vi\u1ec7c qu\u1ea3n l\u00fd ng\u00e2n s\u00e1ch hi\u1ec7n di\u1ec5n ra \u1edf nhi\u1ec1u ho\u1ea1t \u0111\u1ed9ng th\u01b0\u1eddng nh\u1eadt h\u01a1n. Nhi\u1ec1u gia \u0111\u00ecnh t\u0103ng t\u1ea7n su\u1ea5t n\u1ea5u \u0103n t\u1ea1i nh\u00e0, ch\u1ee7 \u0111\u1ed9ng t\u00ecm ki\u1ebfm c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i tr\u00ean n\u1ec1n t\u1ea3ng tr\u1ef1c tuy\u1ebfn ho\u1eb7c c\u00e2n nh\u1eafc k\u1ef9 h\u01a1n tr\u01b0\u1edbc m\u1ed7i quy\u1ebft \u0111\u1ecbnh mua s\u1eafm. Tuy nhi\u00ean, t\u00e2m l\u00fd ti\u1ebft gi\u1ea3m chi ph\u00ed ch\u01b0a t\u1ea1o ra s\u1ef1 thu h\u1eb9p ho\u00e0n to\u00e0n \u0111\u1ed1i v\u1edbi nhu c\u1ea7u ti\u00eau d\u00f9ng. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u1eabn d\u00e0nh s\u1ef1 quan t\u00e2m cho c\u00e1c s\u1ea3n ph\u1ea9m m\u1edbi n\u1ebfu ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u s\u1eed d\u1ee5ng v\u00e0 t\u1ea1o \u0111\u01b0\u1ee3c tr\u1ea3i nghi\u1ec7m t\u1ed1t.<\/p>\n

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Theo d\u1eef li\u1ec7u t\u1eeb NielsenIQ, kho\u1ea3ng 92% ng\u01b0\u1eddi ti\u00eau d\u00f9ng cho bi\u1ebft s\u1eb5n s\u00e0ng th\u1eed th\u01b0\u01a1ng hi\u1ec7u ho\u1eb7c s\u1ea3n ph\u1ea9m m\u1edbi. Th\u1ecb tr\u01b0\u1eddng FMCG Vi\u1ec7t Nam trong hai n\u0103m g\u1ea7n \u0111\u00e2y ghi nh\u1eadn h\u01a1n 18.600 s\u1ea3n ph\u1ea9m m\u1edbi v\u00e0 \u0111\u00f3ng g\u00f3p kho\u1ea3ng 4,6% doanh thu to\u00e0n ng\u00e0nh. Qu\u00e1 tr\u00ecnh l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m hi\u1ec7n xu\u1ea5t hi\u1ec7n th\u00eam nhi\u1ec1u y\u1ebfu t\u1ed1 m\u1edbi. Gi\u00e1 c\u1ea3 v\u1eabn \u0111\u01b0\u1ee3c c\u00e2n nh\u1eafc, song ng\u01b0\u1eddi ti\u00eau d\u00f9ng ng\u00e0y c\u00e0ng quan t\u00e2m \u0111\u1ebfn ch\u1ea5t l\u01b0\u1ee3ng, ngu\u1ed3n g\u1ed1c xu\u1ea5t x\u1ee9, m\u1ee9c \u0111\u1ed9 tin c\u1eady c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u v\u00e0 tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i.<\/p>\n

\u00d4ng Nguy\u1ec5n Ng\u1ecdc Th\u1eafng – Ph\u00f3 t\u1ed5ng gi\u00e1m \u0111\u1ed1c Saigon Co.op cho r\u1eb1ng, xu h\u01b0\u1edbng ti\u00eau d\u00f9ng hi\u1ec7n nay kh\u00f4ng ph\u1ea3n \u00e1nh vi\u1ec7c ng\u01b0\u1eddi d\u00e2n d\u1eebng mua s\u1eafm m\u00e0 cho th\u1ea5y s\u1ef1 thay \u0111\u1ed5i trong c\u00e1ch l\u1ef1a ch\u1ecdn. \u00d4ng chia s\u1ebb: \u201cNg\u01b0\u1eddi ti\u00eau d\u00f9ng hi\u1ec7n c\u00f3 xu h\u01b0\u1edbng c\u00e2n nh\u1eafc k\u1ef9 h\u01a1n tr\u01b0\u1edbc khi quy\u1ebft \u0111\u1ecbnh mua s\u1eafm. H\u1ecd quan t\u00e2m nhi\u1ec1u \u0111\u1ebfn ch\u1ea5t l\u01b0\u1ee3ng h\u00e0ng h\u00f3a, ngu\u1ed3n g\u1ed1c xu\u1ea5t x\u1ee9, m\u1ee9c \u0111\u1ed9 an t\u00e2m trong qu\u00e1 tr\u00ecnh s\u1eed d\u1ee5ng v\u00e0 gi\u00e1 tr\u1ecb th\u1ef1c nh\u1eadn \u0111\u01b0\u1ee3c t\u1eeb s\u1ea3n ph\u1ea9m. Nh\u1eefng thay \u0111\u1ed5i n\u00e0y t\u1ea1o th\u00eam y\u00eau c\u1ea7u \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p trong vi\u1ec7c x\u00e2y d\u1ef1ng ni\u1ec1m tin v\u00e0 duy tr\u00ec \u0111\u1ed9ng l\u1ef1c ti\u00eau d\u00f9ng\u201d<\/p>\n

Theo \u00f4ng Th\u1eafng, ni\u1ec1m tin \u0111ang t\u1ea1o \u1ea3nh h\u01b0\u1edfng l\u1edbn h\u01a1n \u0111\u1ebfn s\u1ee9c mua. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng hi\u1ec7n d\u00e0nh nhi\u1ec1u th\u1eddi gian h\u01a1n cho vi\u1ec7c t\u00ecm hi\u1ec3u th\u00f4ng tin v\u00e0 \u0111\u00e1nh gi\u00e1 tr\u1ea3i nghi\u1ec7m tr\u01b0\u1edbc khi \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh.<\/p>\n

Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed ti\u1ebfp t\u1ee5c ghi nh\u1eadn m\u1ee9c t\u0103ng tr\u01b0\u1edfng trong b\u1ed1i c\u1ea3nh nhi\u1ec1u n\u1ec1n t\u1ea3ng duy tr\u00ec khuy\u1ebfn m\u00e3i, mi\u1ec5n ph\u00ed v\u1eadn chuy\u1ec3n v\u00e0 b\u00e1n h\u00e0ng qua livestream. Kh\u1ea3o s\u00e1t c\u1ee7a NielsenIQ c\u0169ng cho th\u1ea5y kho\u1ea3ng 95% ng\u01b0\u1eddi mua s\u1eafm tr\u1ef1c tuy\u1ebfn t\u1eebng giao d\u1ecbch th\u00f4ng qua h\u00ecnh th\u1ee9c livestream, t\u1eadp trung nhi\u1ec1u \u1edf nh\u00f3m th\u1ef1c ph\u1ea9m, \u0111\u1ed3 u\u1ed1ng v\u00e0 h\u00e0ng ti\u00eau d\u00f9ng.<\/p>\n

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Th\u00edch \u1ee9ng \u0111\u1ec3 gi\u1eef kh\u00e1ch h\u00e0ng<\/strong><\/h3>\n

S\u1ef1 thay \u0111\u1ed5i trong h\u00e0nh vi ti\u00eau d\u00f9ng \u0111ang t\u1ea1o th\u00eam \u00e1p l\u1ef1c \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p b\u00e1n l\u1ebb v\u00e0 ng\u00e0nh h\u00e0ng ti\u00eau d\u00f9ng nhanh. Gi\u00e1 c\u1ea3 ti\u1ebfp t\u1ee5c gi\u1eef vai tr\u00f2 quan tr\u1ecdng trong quy\u1ebft \u0111\u1ecbnh mua s\u1eafm, trong khi c\u00e1c y\u1ebfu t\u1ed1 li\u00ean quan \u0111\u1ebfn minh b\u1ea1ch, tr\u1ea3i nghi\u1ec7m v\u00e0 tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i \u0111ang xu\u1ea5t hi\u1ec7n nhi\u1ec1u h\u01a1n trong h\u00e0nh tr\u00ecnh l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m.<\/p>\n

C\u00f9ng v\u1edbi s\u1ef1 thay \u0111\u1ed5i c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng, doanh nghi\u1ec7p c\u0169ng ch\u1ecbu t\u00e1c \u0111\u1ed9ng t\u1eeb nh\u1eefng y\u00eau c\u1ea7u m\u1edbi c\u1ee7a th\u1ecb tr\u01b0\u1eddng qu\u1ed1c t\u1ebf li\u00ean quan \u0111\u1ebfn ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng. C\u00e1c quy \u0111\u1ecbnh v\u1ec1 ph\u00e1t th\u1ea3i carbon, minh b\u1ea1ch chu\u1ed7i cung \u1ee9ng v\u00e0 tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i \u0111ang \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng \u1edf m\u1ee9c \u0111\u1ed9 ch\u1eb7t ch\u1ebd h\u01a1n t\u1ea1i nhi\u1ec1u th\u1ecb tr\u01b0\u1eddng l\u1edbn nh\u01b0 M\u1ef9, EU v\u00e0 Nh\u1eadt B\u1ea3n.<\/p>\n

B\u00e0 Nguy\u1ec5n C\u1ea9m Chi – Gi\u00e1m \u0111\u1ed1c Kh\u1ed1i t\u01b0 v\u1ea5n ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng, C\u00f4ng ty T\u01b0 v\u1ea5n v\u00e0 Qu\u1ea3n l\u00fd MCG cho r\u1eb1ng nhi\u1ec1u doanh nghi\u1ec7p v\u1eabn g\u1eb7p kh\u00f3 kh\u0103n trong vi\u1ec7c x\u00e1c \u0111\u1ecbnh \u0111i\u1ec3m kh\u1edfi \u0111\u1ea7u cho qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i.<\/p>\n

\u201cV\u1edbi nhi\u1ec1u doanh nghi\u1ec7p v\u1eeba v\u00e0 startup, th\u00e1ch th\u1ee9c l\u1edbn nh\u1ea5t hi\u1ec7n nay n\u1eb1m \u1edf vi\u1ec7c x\u00e1c \u0111\u1ecbnh \u0111i\u1ec3m kh\u1edfi \u0111\u1ea7u ph\u00f9 h\u1ee3p v\u1edbi ngu\u1ed3n l\u1ef1c hi\u1ec7n c\u00f3. Nhi\u1ec1u doanh nghi\u1ec7p \u0111\u1ea7u t\u01b0 kh\u00e1 l\u1edbn cho ch\u1ee9ng ch\u1ec9 ESG nh\u01b0ng ch\u01b0a x\u00e1c \u0111\u1ecbnh r\u00f5 m\u1ee5c ti\u00eau c\u1ea7n \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u0169ng nh\u01b0 y\u00eau c\u1ea7u th\u1ef1c t\u1ebf c\u1ee7a kh\u00e1ch h\u00e0ng\u201d, b\u00e0 C\u1ea9m Chi th\u00f4ng tin.<\/p>\n

Theo b\u00e0 C\u1ea9m Chi, m\u1ed9t s\u1ed1 doanh nghi\u1ec7p \u0111ang d\u00e0nh qu\u00e1 nhi\u1ec1u ngu\u1ed3n l\u1ef1c cho ch\u1ee9ng ch\u1ec9 nh\u01b0ng ch\u01b0a g\u1eafn ch\u1eb7t v\u1edbi hi\u1ec7u qu\u1ea3 v\u1eadn h\u00e0nh v\u00e0 nhu c\u1ea7u th\u1ef1c t\u1ebf c\u1ee7a th\u1ecb tr\u01b0\u1eddng. Qua nghi\u00ean c\u1ee9u ch\u00ednh s\u00e1ch l\u1ef1a ch\u1ecdn nh\u00e0 cung c\u1ea5p c\u1ee7a h\u01a1n 130 t\u1eadp \u0111o\u00e0n \u0111a qu\u1ed1c gia nh\u01b0 Apple, Samsung hay Unilever, b\u00e0 cho bi\u1ebft c\u00e1c doanh nghi\u1ec7p qu\u1ed1c t\u1ebf th\u01b0\u1eddng quan t\u00e2m nhi\u1ec1u \u0111\u1ebfn c\u00e1c ti\u00eau ch\u00ed nh\u01b0 qu\u1ea3n l\u00fd ch\u1ea5t th\u1ea3i, ti\u00eau chu\u1ea9n lao \u0111\u1ed9ng, t\u00ednh minh b\u1ea1ch trong v\u1eadn h\u00e0nh v\u00e0 tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i. Nhi\u1ec1u gi\u1ea3i ph\u00e1p c\u00f3 th\u1ec3 tri\u1ec3n khai ngay t\u1eeb quy m\u00f4 nh\u1ecf nh\u01b0 theo d\u00f5i \u0111i\u1ec7n n\u0103ng ti\u00eau th\u1ee5, ki\u1ec3m so\u00e1t l\u00e3ng ph\u00ed nguy\u00ean li\u1ec7u ho\u1eb7c t\u1eadn d\u1ee5ng ph\u1ee5 ph\u1ea9m \u0111\u1ec3 t\u1ea1o th\u00eam ngu\u1ed3n thu.<\/p>\n

\"\"<\/p>\n

\u00c1p l\u1ef1c \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c c\u0169ng di\u1ec5n ra trong l\u0129nh v\u1ef1c b\u00e1n l\u1ebb khi chi ph\u00ed \u0111\u1ea7u v\u00e0o ti\u1ebfp t\u1ee5c bi\u1ebfn \u0111\u1ed9ng. \u00d4ng Nguy\u1ec5n Minh T\u00e2m – Gi\u00e1m \u0111\u1ed1c ng\u00e0nh h\u00e0ng c\u1ee7a WinCommerce cho bi\u1ebft doanh nghi\u1ec7p \u0111ang d\u00e0nh nhi\u1ec1u ngu\u1ed3n l\u1ef1c h\u01a1n cho vi\u1ec7c t\u1ed1i \u01b0u h\u1ec7 th\u1ed1ng v\u1eadn h\u00e0nh v\u00e0 ki\u1ec3m so\u00e1t chi ph\u00ed.<\/p>\n

\u201cTh\u1eddi gian qua, nhi\u1ec1u bi\u1ebfn \u0111\u1ed9ng t\u1eeb th\u1ecb tr\u01b0\u1eddng qu\u1ed1c t\u1ebf \u0111\u00e3 t\u1ea1o \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn chi ph\u00ed nguy\u00ean li\u1ec7u v\u00e0 v\u1eadn h\u00e0nh. Ch\u00fang t\u00f4i theo d\u00f5i k\u1ef9 c\u00e1c \u0111\u1ec1 xu\u1ea5t \u0111i\u1ec1u ch\u1ec9nh gi\u00e1 t\u1eeb nh\u00e0 cung c\u1ea5p, \u0111\u00e1nh gi\u00e1 t\u1eebng y\u1ebfu t\u1ed1 li\u00ean quan \u0111\u1ebfn nguy\u00ean li\u1ec7u, logistics v\u00e0 c\u00e1c kho\u1ea3n chi ph\u00ed ph\u00e1t sinh tr\u01b0\u1edbc khi \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh\u201d, \u00f4ng Minh T\u00e2m chia s\u1ebb.<\/p>\n

Theo \u00f4ng Minh T\u00e2m, doanh nghi\u1ec7p \u0111ang \u0111\u1ea9y m\u1ea1nh s\u1ed1 h\u00f3a quy tr\u00ecnh, t\u1ed1i \u01b0u logistics v\u00e0 qu\u1ea3n tr\u1ecb chu\u1ed7i cung \u1ee9ng \u0111\u1ec3 ki\u1ec3m so\u00e1t chi ph\u00ed v\u1eadn h\u00e0nh.<\/p>\n

Nh\u1eefng thay \u0111\u1ed5i c\u1ee7a th\u1ecb tr\u01b0\u1eddng \u0111ang t\u1ea1o th\u00eam y\u00eau c\u1ea7u \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p trong qu\u00e1 tr\u00ecnh ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng. Trong qu\u00e1 tr\u00ecnh ng\u01b0\u1eddi ti\u00eau d\u00f9ng ki\u1ec3m so\u00e1t ng\u00e2n s\u00e1ch ch\u1eb7t ch\u1ebd h\u01a1n, ni\u1ec1m tin, tr\u1ea3i nghi\u1ec7m v\u00e0 m\u1ee9c \u0111\u1ed9 ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u s\u1eed d\u1ee5ng \u0111ang tr\u1edf th\u00e0nh nh\u1eefng y\u1ebfu t\u1ed1 xu\u1ea5t hi\u1ec7n th\u01b0\u1eddng xuy\u00ean h\u01a1n trong quy\u1ebft \u0111\u1ecbnh mua s\u1eafm.<\/p>\n","protected":false},"excerpt":{"rendered":"

Xu h\u01b0\u1edbng ti\u00eau d\u00f9ng n\u0103m 2026 \u0111ang xu\u1ea5t hi\u1ec7n nhi\u1ec1u thay \u0111\u1ed5i khi ng\u01b0\u1eddi d\u00e2n qu\u1ea3n l\u00fd ng\u00e2n s\u00e1ch ch\u1eb7t ch\u1ebd h\u01a1n, \u01b0u ti\u00ean gi\u00e1 tr\u1ecb s\u1eed d\u1ee5ng th\u1ef1c t\u1ebf v\u00e0 d\u00e0nh nhi\u1ec1u quan t\u00e2m cho t\u00ednh minh b\u1ea1ch c\u1ee7a s\u1ea3n ph\u1ea9m. Nh\u1eefng chuy\u1ec3n \u0111\u1ed9ng n\u00e0y \u0111ang t\u1ea1o th\u00eam \u00e1p l\u1ef1c th\u00edch \u1ee9ng \u0111\u1ed1i v\u1edbi […]\n","protected":false},"author":5644,"featured_media":48373,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1,3043],"tags":[],"class_list":["post-48368","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-doi-song","category-kinh-te"],"yoast_head":"\nNg\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u1ed5i c\u00e1ch \u201cxu\u1ed1ng ti\u1ec1n\u201d<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/saigonbiz.com\/vn\/nguoi-tieu-dung-doi-cach-xuong-tien\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" 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