{"id":46638,"date":"2026-03-17T15:02:15","date_gmt":"2026-03-17T08:02:15","guid":{"rendered":"https:\/\/saigonbiz.com\/vn\/?p=46638"},"modified":"2026-03-17T15:02:15","modified_gmt":"2026-03-17T08:02:15","slug":"workshop-dual-lens-in-creative-campaign-co-hoi-hieu-dung-nganh-marketing-tu-thuc-tien","status":"publish","type":"post","link":"https:\/\/saigonbiz.com\/vn\/workshop-dual-lens-in-creative-campaign-co-hoi-hieu-dung-nganh-marketing-tu-thuc-tien\/","title":{"rendered":"Workshop \u201cDual Lens in Creative Campaign\u201d \u2013 C\u01a1 h\u1ed9i hi\u1ec3u \u0111\u00fang ng\u00e0nh Marketing t\u1eeb th\u1ef1c ti\u1ec5n"},"content":{"rendered":"<p><strong>\/\/CH\u00cdNH TH\u1ee8C M\u1ede \u0110\u01a0N \u0110\u0102NG K\u00dd THAM D\u1ef0 FIRST EVENT 2026 \u201cNAVISION\u201d\/\/<\/strong><\/p>\n<p>INTERACTIVE WORKSHOP \u201cDUAL LENS IN CREATIVE CAMPAIGN: CLIENT AND AGENCY\u201d<\/p>\n<p>\ud83d\udccc\u0110\u0103ng k\u00fd tham gia FIRST EVENT 2026 \u201cNAVISION\u201d ngay t\u1ea1i: <a href=\"https:\/\/creatioftu2.com\/firstevent2026\">https:\/\/creatioftu2.com\/firstevent2026<\/a><\/p>\n<p>\ud83d\udcccH\u1ea1n ch\u00f3t \u0111\u0103ng k\u00fd: 23h59 ng\u00e0y 27.03.2026<\/p>\n<p>________________<\/p>\n<p>\u0110\u1ea1i d\u01b0\u01a1ng Marcom lu\u00f4n cu\u1ed9n tr\u00e0o nh\u1eefng l\u00e0n s\u00f3ng xu h\u01b0\u1edbng kh\u00f4ng ng\u1eebng bi\u1ebfn chuy\u1ec3n, n\u01a1i nh\u1eefng Marketers tr\u1ebb, t\u1ef1a nh\u01b0 c\u00e1c Hoa ti\u00eau th\u1ef1c t\u1eadp mang trong m\u00ecnh ho\u00e0i b\u00e3o ra kh\u01a1i, nh\u1eb1m chinh ph\u1ee5c nh\u1eefng t\u1ecda \u0111\u1ed9 s\u00e1ng t\u1ea1o m\u1edbi. Th\u1ebf nh\u01b0ng, c\u00e0ng m\u1ea3i m\u00ea theo \u0111u\u1ed5i s\u1ef1 \u0111\u1ed9t ph\u00e1, ta c\u00e0ng d\u1ec5 b\u1ecf qu\u00ean nh\u1eefng gi\u1edbi h\u1ea1n th\u1ef1c ti\u1ec5n. \u0110\u1ebfn khi d\u1ea5n th\u00e2n s\u00e2u h\u01a1n, ta m\u1edbi v\u1ee1 l\u1ebd: nh\u1eefng g\u00ec th\u01b0\u1eddng \u0111\u01b0\u1ee3c \u201cth\u1ea5y v\u00e0 ngh\u0129\u201d v\u1ec1 m\u1ed9t chi\u1ebfn d\u1ecbch s\u00e1ng t\u1ea1o v\u00f4\u0301n ch\u1ec9 l\u00e0 ph\u1ea7n n\u1ed5i c\u1ee7a t\u1ea3ng b\u0103ng ch\u00ecm kh\u1ed5ng l\u1ed3.<\/p>\n<p>V\u1eady, \u0111\u00e2u l\u00e0 kim ch\u1ec9 nam gi\u00fap c\u00e1c Hoa ti\u00eau th\u1ef1c t\u1eadp ph\u00e1 v\u1ee1 khu\u00f4n m\u1eabu t\u01b0 duy quen thu\u1ed9c v\u00e0 bi\u1ebfn nh\u1eefng suy ngh\u0129 t\u01b0\u1edfng ch\u1eebng vi\u1ec3n v\u00f4ng th\u00e0nh chi\u1ebfn d\u1ecbch kh\u1ea3 thi?<\/p>\n<p>V\u1edbi mong mu\u1ed1n khai m\u1edf t\u01b0 duy th\u1ef1c nghi\u1ec7m cho c\u00e1c Marketers tr\u1ebb, Creatio &#8211; C\u00e2u l\u1ea1c b\u1ed9 Marketing Ph\u00e2n hi\u1ec7u Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Ngo\u1ea1i Th\u01b0\u01a1ng t\u1ea1i TP. H\u1ed3 Ch\u00ed Minh xin tr\u00e2n tr\u1ecdng gi\u1edbi thi\u1ec7u:<\/p>\n<p><strong>S\u1ef0 KI\u1ec6N MARKETING TH\u1ef0C TI\u1ec4N FIRST EVENT 2026 \u201cNAVISION\u201d<\/strong><\/p>\n<p><strong>CH\u1ee6 \u0110\u1ec0 \u201cDUAL LENS IN CREATIVE CAMPAIGN: CLIENT AND AGENCY\u201d<\/strong><\/p>\n<p>Nh\u01b0 m\u1ed9t &#8220;H\u1ea3i tr\u00ecnh s\u00e1ng t\u1ea1o gi\u1ea3 l\u1eadp\u201d, INTERACTIVE WORKSHOP FIRST EVENT 2026 \u201cNAVISION\u201d mang \u0111\u1ebfn m\u1ed9t format \u0111\u1ed5i m\u1edbi, \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a h\u00e0nh tr\u00ecnh tr\u1ea3i nghi\u1ec7m c\u1ee7a ng\u01b0\u1eddi tham d\u1ef1 th\u00f4ng qua 03 ph\u1ea7n ch\u00ednh:<\/p>\n<p>\ud83c\udf1f Interactive Booths: Tr\u1ea3i nghi\u1ec7m c\u00e1c booths t\u01b0\u01a1ng t\u00e1c t\u1eeb Nh\u00e0 T\u00e0i Tr\u1ee3 v\u00e0 Ban T\u1ed5 Ch\u1ee9c FIRST EVENT 2026 v\u1edbi nhi\u1ec1u ho\u1ea1t \u0111\u1ed9ng th\u00fa v\u1ecb, c\u01a1 h\u1ed9i k\u1ebft n\u1ed1i v\u00e0 nh\u1eefng ph\u1ea7n qu\u00e0 b\u1ea5t ng\u1edd.<\/p>\n<p>\ud83c\udf1f Panel Discussion: Tham gia bu\u1ed5i trao \u0111\u1ed5i h\u1ecdc thu\u1eadt c\u00f9ng 04 chuy\u00ean gia \u0111\u1ebfn t\u1eeb Client v\u00e0 Agency \u0111\u1ec3 kh\u00e1m ph\u00e1 quy tr\u00ecnh ph\u1ed1i h\u1ee3p th\u1ef1c t\u1ebf gi\u1eefa hai b\u00ean, c\u0169ng nh\u01b0 nh\u1eefng y\u1ebfu t\u1ed1 c\u1ed1t l\u00f5i t\u1ea1o n\u00ean m\u1ed9t Creative Campaign hi\u1ec7u qu\u1ea3; qua \u0111\u00f3 g\u1ee3i m\u1edf v\u1ec1 \u0111\u1ecbnh h\u01b0\u1edbng ph\u00e1t tri\u1ec3n trong ng\u00e0nh Marketing.<\/p>\n<p>\ud83c\udf1f Mini Case: V\u1eadn d\u1ee5ng c\u00e1ch nh\u00ecn nh\u1eadn kh\u00e1c bi\u1ec7t v\u1ec1 Creative Campaign gi\u1eefa Client v\u00e0 Agency \u0111\u1ec3 ph\u00e1t tri\u1ec3n \u00fd t\u01b0\u1edfng s\u00e1ng t\u1ea1o gi\u1ea3i quy\u1ebft b\u00e0i to\u00e1n th\u1ef1c t\u1ebf.<\/p>\n<p>FIRST EVENT 2026 &#8220;NAVISION\u201d kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t kh\u00f4ng gian h\u1ecdc t\u1eadp chuy\u00ean s\u00e2u gi\u00e0u t\u00ednh t\u01b0\u01a1ng t\u00e1c, m\u00e0 c\u00f2n l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 m\u1ed7i c\u00e1 nh\u00e2n \u201cnh\u00ecn s\u00e2u\u201d v\u00e0o th\u1ebf m\u1ea1nh c\u1ee7a b\u1ea3n th\u00e2n, t\u1eeb \u0111\u00f3 \u201ctr\u00f4ng r\u1ed9ng\u201d ra h\u01b0\u1edbng \u0111i d\u00e0i h\u1ea1n tr\u00ean v\u00f9ng bi\u1ec3n Marcom \u0111\u1ea7y \u1ea9n s\u1ed1.<\/p>\n<p>FIRST EVENT 2026 &#8220;NAVISION\u201d ch\u00ednh th\u1ee9c ph\u00e1t h\u00e0nh nh\u1eefng t\u1ea5m v\u00e9 \u0111\u1ea7u ti\u00ean d\u00e0nh cho c\u00e1c Hoa ti\u00eau Marketing \u0111\u1ea7y tri\u1ec3n v\u1ecdng. \u0110\u00e2y s\u1ebd l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 nh\u1eefng g\u00f3c nh\u00ecn th\u1ef1c ti\u1ec5n c\u00f9ng \u0111\u1ecbnh h\u01b0\u1edbng chi\u1ebfn l\u01b0\u1ee3c t\u1eeb c\u1ea3 hai ph\u00eda Client v\u00e0 Agency trong ng\u00e0nh Marketing \u0111\u01b0\u1ee3c h\u00e9 l\u1ed9. H\u00e3y \u0111\u1ec3 FIRST EVENT 2026 \u201cNAVISION\u201d tr\u1edf th\u00e0nh n\u1ec1n t\u1ea3ng v\u1eefng ch\u1eafc gi\u00fap b\u1ea1n \u0111i\u1ec1u h\u01b0\u1edbng con t\u00e0u s\u1ef1 nghi\u1ec7p, t\u1ef1 tin chinh ph\u1ee5c nh\u1eefng c\u1ed9t m\u1ed1c \u0111\u00e1ng t\u1ef1 h\u00e0o tr\u00ean h\u00e0nh tr\u00ecnh ph\u00eda tr\u01b0\u1edbc!<\/p>\n<p>&#8211; \u0110\u0103ng k\u00fd tham gia FIRST EVENT 2026 \u201cNAVISION\u201d ngay t\u1ea1i:<\/p>\n<p><a href=\"https:\/\/creatioftu2.com\/firstevent2026\">https:\/\/creatioftu2.com\/firstevent2026<\/a><\/p>\n<p>\ud83d\udccc L\u1ec7 ph\u00ed tham d\u1ef1:<\/p>\n<p>\ud83c\udf89V\u00e9 \u0111\u01a1n: 45.000 VN\u0110<\/p>\n<p>\ud83c\udf89Combo 03 ng\u01b0\u1eddi: 120.000 VN\u0110<\/p>\n<p>\ud83c\udf89Combo 05 ng\u01b0\u1eddi: 175.000 VN\u0110<\/p>\n<p>\ud83d\udccc H\u1ea1n ch\u00f3t \u0111\u0103ng k\u00fd: 23h59 27.03.2026<\/p>\n<p>________________<\/p>\n<p><strong>TH\u00d4NG TIN CHI TI\u1ebeT<\/strong><\/p>\n<p><strong>\ud83d\udccc Th\u00f4ng tin ng\u00e0y di\u1ec5n ra s\u1ef1 ki\u1ec7n:<\/strong><\/p>\n<p><strong>&#8211; Th\u1eddi gian: 16h00 &#8211; 19h00 ng\u00e0y 29.03.2026<\/strong><\/p>\n<p><strong>&#8211; \u0110\u1ecba \u0111i\u1ec3m: Nh\u00e0 h\u00e0ng H\u01b0\u01a1ng Ph\u1ed1 &#8211; A12 Phan V\u0103n Tr\u1ecb, Ph\u01b0\u1eddng H\u1ea1nh Th\u00f4ng, TP.HCM<\/strong><\/p>\n<p><strong>&#8211; \u0110\u1ed1i t\u01b0\u1ee3ng tham gia: Sinh vi\u00ean to\u00e0n th\u00e0nh ph\u1ed1 H\u1ed3 Ch\u00ed Minh<\/strong><\/p>\n<p><strong>\ud83d\udccc Ch\u1ee7 \u0111\u1ec1 Interactive Workshop: \u201cDUAL LENS IN CREATIVE CAMPAIGN: CLIENT AND AGENCY\u201d<\/strong><\/p>\n<p><strong>T\u1ea1i \u0111\u00e2y, b\u1ea1n s\u1ebd c\u00f9ng c\u00e1c chuy\u00ean gia Marketing kh\u00e1m ph\u00e1 c\u00e1ch m\u1ed9t Creative Campaign \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng v\u00e0 \u0111\u00e1nh gi\u00e1 d\u01b0\u1edbi hai l\u0103ng k\u00ednh: Client v\u00e0 Agency. K\u1ebft h\u1ee3p v\u1edbi ph\u1ea7n gi\u1ea3i Mini Case, ch\u01b0\u01a1ng tr\u00ecnh s\u1ebd l\u00e0m r\u00f5 vai tr\u00f2 c\u1ee7a t\u1eebng b\u00ean, quy tr\u00ecnh ph\u1ed1i h\u1ee3p th\u1ef1c t\u1ebf v\u00e0 s\u1ef1 kh\u00e1c bi\u1ec7t trong ti\u00eau chu\u1ea9n \u0111\u00e1nh gi\u00e1 Creative Idea trong t\u1eebng b\u1ed1i c\u1ea3nh c\u1ee5 th\u1ec3. \u0110\u1ed3ng th\u1eddi, khu v\u1ef1c Interactive Booths t\u1eeb c\u00e1c Nh\u00e0 T\u00e0i Tr\u1ee3 v\u00e0 Ban T\u1ed5 Ch\u1ee9c c\u0169ng mang \u0111\u1ebfn nhi\u1ec1u ho\u1ea1t \u0111\u1ed9ng tr\u1ea3i nghi\u1ec7m v\u00e0 c\u00e1c ph\u1ea7n qu\u00e0 th\u00fa v\u1ecb.<\/strong><\/p>\n<blockquote><p>TH\u00d4NG TIN LI\u00caN H\u1ec6<\/p>\n<p>\u27a4 Email: <a href=\"mailto:firstevent2026.plc@gmail.com\">firstevent.hr2026@gmail.com<\/a><\/p>\n<p>\u27a4 Fanpage: <a href=\"https:\/\/www.facebook.com\/creatioftu2\">https:\/\/www.facebook.com\/creatioftu2<\/a><\/p>\n<p>\u27a4 Website: <a href=\"https:\/\/creatioftu2.com\/firstevent2026\">https:\/\/creatioftu2.com\/firstevent2026<\/a><\/p>\n<p>\u27a4 Hotline gi\u1ea3i \u0111\u00e1p th\u1eafc m\u1eafc:<\/p>\n<p>&#8211; Project Leader: 0886 022 368 (H\u1eefu M\u1ea1nh)<\/p>\n<p>&#8211; Format &amp; n\u1ed9i dung training: 0703 752 689 (Gia B\u1ea3o)<\/p>\n<p>&#8211; \u0110\u0103ng k\u00fd tham gia ch\u01b0\u01a1ng tr\u00ecnh: 0912 031 006 (Minh Th\u01b0)<\/p><\/blockquote>\n<p>#Creatio<\/p>\n<p>#FIRSTEVENT2026<\/p>\n<p>#DUALLENSINCREATIVECAMPAIGN_CLIENTANDAGENCY<\/p>\n<p>#Jollibee<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\/\/CH\u00cdNH TH\u1ee8C M\u1ede \u0110\u01a0N \u0110\u0102NG K\u00dd THAM D\u1ef0 FIRST EVENT 2026 \u201cNAVISION\u201d\/\/ INTERACTIVE WORKSHOP \u201cDUAL LENS IN CREATIVE CAMPAIGN: CLIENT AND AGENCY\u201d \ud83d\udccc\u0110\u0103ng k\u00fd tham gia FIRST EVENT 2026 \u201cNAVISION\u201d ngay t\u1ea1i: https:\/\/creatioftu2.com\/firstevent2026 \ud83d\udcccH\u1ea1n ch\u00f3t \u0111\u0103ng k\u00fd: 23h59 ng\u00e0y 27.03.2026 ________________ \u0110\u1ea1i d\u01b0\u01a1ng Marcom lu\u00f4n cu\u1ed9n tr\u00e0o nh\u1eefng l\u00e0n s\u00f3ng xu h\u01b0\u1edbng kh\u00f4ng ng\u1eebng bi\u1ebfn [&#8230;]\n","protected":false},"author":2782,"featured_media":46639,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[3043],"tags":[],"class_list":["post-46638","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kinh-te"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.6 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Workshop \u201cDual Lens in Creative Campaign\u201d \u2013 C\u01a1 h\u1ed9i hi\u1ec3u \u0111\u00fang ng\u00e0nh Marketing t\u1eeb th\u1ef1c ti\u1ec5n<\/title>\n<meta name=\"robots\" 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