{"id":46110,"date":"2026-02-24T12:04:32","date_gmt":"2026-02-24T05:04:32","guid":{"rendered":"https:\/\/saigonbiz.com\/vn\/hon-100-lanh-dao-cap-cao-nganh-ban-le-se-phat-bieu-tai-nrf-2026-apac\/"},"modified":"2026-02-24T12:04:32","modified_gmt":"2026-02-24T05:04:32","slug":"hon-100-lanh-dao-cap-cao-nganh-ban-le-se-phat-bieu-tai-nrf-2026-apac","status":"publish","type":"post","link":"https:\/\/saigonbiz.com\/vn\/hon-100-lanh-dao-cap-cao-nganh-ban-le-se-phat-bieu-tai-nrf-2026-apac\/","title":{"rendered":"H\u01a1n 100 l\u00e3nh \u0111\u1ea1o c\u1ea5p cao ng\u00e0nh b\u00e1n l\u1ebb s\u1ebd ph\u00e1t bi\u1ec3u t\u1ea1i NRF 2026 APAC"},"content":{"rendered":"<div>\n<table name=\"logo_release\" border=\"0\" cellspacing=\"10\" cellpadding=\"5\" align=\"right\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2812970\/NRF26_APAC_Brand_Horizontal_Red_Logo.jpg?p=medium600\" border=\"0\" alt=\"\" title=\"logo\" hspace=\"0\" vspace=\"0\" width=\"118\"><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>SINGAPORE,\u00a0ng\u00e0y 24 th\u00e1ng 2 n\u0103m 2026\u00a0\/PRNewswire\/ &#8212; Hi\u1ec7p h\u1ed9i B\u00e1n l\u1ebb Qu\u1ed1c gia Hoa K\u1ef3 (National Retail Federation) v\u00e0 \u0111\u01a1n v\u1ecb t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n to\u00e0n c\u1ea7u Comexposium h\u00f4m nay \u0111\u00e3 c\u00f4ng b\u1ed1\u00a0<a href=\"https:\/\/nrfbigshowapac.nrf.com\/agenda\" target=\"_blank\" rel=\"nofollow\" style=\"color: #0000FF\">to\u00e0n b\u1ed9 ch\u01b0\u01a1ng tr\u00ecnh h\u1ed9i ngh\u1ecb<\/a>\u00a0c\u1ee7a\u00a0<a href=\"https:\/\/nrfbigshowapac.nrf.com\/\" target=\"_blank\" rel=\"nofollow\" style=\"color: #0000FF\">NRF 2026: Retail&#8217;s Big Show Asia Pacific (NRF 2026 APAC)<\/a>, di\u1ec5n ra t\u1eeb ng\u00e0y 2 \u0111\u00ea\u0301n nga\u0300y 4 th\u00e1ng 6 n\u0103m 2026 t\u1ea1i Trung t\u00e2m H\u1ed9i ngh\u1ecb v\u00e0 Tri\u1ec3n l\u00e3m Sands.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder7389\">\n<\/p><\/div>\n<p>Ch\u1ee7 \u0111\u1ec1 n\u0103m nay &#8220;The Next Now&#8221; s\u1ebd bao g\u1ed3m h\u01a1n 100 phi\u00ean n\u1ed9i dung, \u0111\u01b0\u1ee3c tuy\u1ec3n ch\u1ecdn k\u1ef9 l\u01b0\u1ee1ng nh\u1eb1m trang b\u1ecb cho ng\u01b0\u1eddi tham d\u1ef1 nh\u1eefng g\u00f3c nh\u00ecn ti\u00ean phong v\u00e0 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c s\u1eb5n s\u00e0ng cho t\u01b0\u01a1ng lai khi qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i c\u1ee7a ng\u00e0nh b\u00e1n l\u1ebb \u0111ang t\u0103ng t\u1ed1c tr\u00ean kh\u1eafp khu v\u1ef1c APAC \u2013 th\u1ecb tr\u01b0\u1eddng ti\u00eau d\u00f9ng t\u0103ng tr\u01b0\u1edfng nhanh nh\u1ea5t th\u1ebf gi\u1edbi.<\/p>\n<p><b>H\u01a1n 100 l\u00e3nh \u0111\u1ea1o c\u1ea5p cao ng\u00e0nh b\u00e1n l\u1ebb chia s\u1ebb nh\u01b0\u0303ng hi\u00ea\u0309u bi\u00ea\u0301t s\u00e2u s\u0103\u0301c<\/b><\/p>\n<p>H\u1ed9i ngh\u1ecb n\u0103m nay ti\u1ebfp t\u1ee5c quy t\u1ee5 m\u1ed9t trong nh\u1eefng c\u1ed9ng \u0111\u1ed3ng l\u00e3nh \u0111\u1ea1o c\u1ea5p cao nh\u1ea5t c\u1ee7a ng\u00e0nh b\u00e1n l\u1ebb to\u00e0n c\u1ea7u. N\u0103m 2025, c\u00f3 t\u1edbi 113 di\u1ec5n gi\u1ea3 l\u00e0 c\u00e1c l\u00e3nh \u0111\u1ea1o c\u1ea5p cao, v\u00e0 ch\u01b0\u01a1ng tr\u00ecnh n\u0103m 2026 \u0111\u01b0\u1ee3c \u0111i\u0323nh hi\u0300nh s\u1ebd c\u00f2n \u00e2\u0301n t\u01b0\u01a1\u0323ng h\u01a1n n\u1eefa.<\/p>\n<p><a href=\"https:\/\/nrfbigshowapac.nrf.com\/speakers\" target=\"_blank\" rel=\"nofollow\" style=\"color: #0000FF\">C\u00e1c di\u1ec5n gi\u1ea3 \u0111\u00e3 x\u00e1c nh\u1eadn<\/a>\u00a0tham gia bao g\u1ed3m:<\/p>\n<ul type=\"disc\">\n<li><b>Scott Price<\/b>, Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh T\u1eadp \u0111o\u00e0n, <b>DFI Retail Group<\/b><\/li>\n<li><b>Koji Nakata<\/b>, Ch\u1ee7 t\u1ecbch ki\u00eam Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh, <b>Shiseido Nh\u1eadt B\u1ea3n<\/b><\/li>\n<li><b>Steven Tan<\/b>, Ch\u1ee7 t\u1ecbch, <b>SM Supermalls<\/b><\/li>\n<li><b>Samuel Kim<\/b>, C\u1ed1 v\u1ea5n c\u1ea5p cao, nguy\u00ean Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh t\u1eadp \u0111o\u00e0n<b>, Lotte Retail<\/b><\/li>\n<li><b>Lee Young Ah<\/b>, Gi\u00e1m \u0111\u1ed1c Chi\u1ebfn l\u01b0\u1ee3c, <b>Olive Young<\/b><\/li>\n<li><b>Carmen Chiu<\/b>, Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh,<b> Shanghai Tang<\/b><\/li>\n<li><b>Ngai Yuen Low<\/b>, Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh, <b>AEON360<\/b><\/li>\n<li><b>Shimakawa Motoi,<\/b>Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh, Kh\u00f4\u0301i Kinh doanh \u0110\u1ed3 u\u1ed1ng,<b> Nestle Nh\u1eadt B\u1ea3n<\/b><\/li>\n<li><b>Jamie Lim<\/b>, Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh,<b> Scanteak<\/b><\/li>\n<li><b>Sanveer Gill<\/b>, Gi\u00e1m \u0111\u1ed1c, <b>Gill Capital (Th\u00e1i Lan\/APAC)<\/b><\/li>\n<\/ul>\n<p>&#8220;Ch\u00e2u \u00c1 \u0111ang \u0111\u1ecbnh h\u00ecnh l\u1ea1i di\u1ec7n m\u1ea1o c\u1ee7a ng\u00e0nh b\u00e1n l\u1ebb hi\u1ec7n \u0111\u1ea1i, v\u00e0 NRF 2026 APAC l\u00e0 m\u1ed9t di\u1ec5n \u0111\u00e0n quan tr\u1ecdng cho s\u1ef1 thay \u0111\u1ed5i \u0111\u00f3&#8221;, Scott Price, Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh T\u1eadp \u0111o\u00e0n, DFI Retail Group chia s\u1ebb. &#8220;T\u1ea1i DFI, ch\u00fang t\u00f4i t\u1eadp trung v\u00e0o c\u00e1ch m\u00e0 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng, d\u1eef li\u1ec7u v\u00e0 c\u00f4ng ngh\u1ec7 k\u1ebft h\u1ee3p v\u1edbi nhau \u0111\u1ec3 t\u1ea1o ra nh\u1eefng tr\u1ea3i nghi\u1ec7m \u0111\u01a1n gi\u1ea3n h\u01a1n, li\u1ec1n m\u1ea1ch h\u01a1n tr\u00ean c\u00e1c th\u1ecb tr\u01b0\u1eddng c\u1ee7a m\u00ecnh. T\u00f4i mong mu\u1ed1n \u0111\u01b0\u1ee3c \u0111\u00f4\u0301i thoa\u0323i v\u1edbi c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o trong khu v\u1ef1c v\u00e0 h\u1ecdc h\u1ecfi c\u00e1ch h\u1ecd \u0111ang chuy\u1ec3n \u0111\u1ed5i ng\u00e0nh b\u00e1n l\u1ebb v\u00ec kh\u00e1ch h\u00e0ng v\u00e0 c\u1ed9ng \u0111\u1ed3ng m\u00e0 h\u1ecd ph\u1ee5c v\u1ee5&#8221;.<\/p>\n<p>&#8220;Ta\u0323i Shiseido, ch\u00fang t\u00f4i nh\u00ecn nh\u1eadn t\u01b0\u01a1ng lai c\u1ee7a ng\u00e0nh b\u00e1n l\u1ebb l\u00e0 m\u1ed9t cu\u1ed9c \u0111\u1ed1i tho\u1ea1i kh\u00f4ng ng\u1eebng pha\u0301t tri\u00ea\u0309n gi\u1eefa hi\u00ea\u0309u bi\u00ea\u0301t s\u00e2u s\u0103\u0301c v\u00ea\u0300 con ng\u01b0\u1eddi v\u00e0 \u0111\u1ed5i m\u1edbi t\u00e1o b\u1ea1o&#8221;, Koji Nakata, Ch\u1ee7 t\u1ecbch ki\u00eam Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh Shiseido Nh\u1eadt B\u1ea3n, cho bi\u1ebft. &#8220;NRF 2026 APAC l\u00e0 ch\u1ea5t x\u00fac t\u00e1c \u0111\u1ec3 t\u00e1i hi\u0300nh dung c\u00e1ch c\u00e1c <span id=\"spanHghlt465f\">ng\u00e0nh l\u00e0m \u0111\u1eb9p<\/span> k\u1ebft n\u1ed1i v\u1edbi con ng\u01b0\u1eddi. Ch\u00fang t\u00f4i mong mu\u1ed1n c\u00f9ng \u0111i\u0323nh hi\u0300nh ch\u01b0\u01a1ng ti\u1ebfp theo c\u1ee7a ng\u00e0nh b\u00e1n l\u1ebb b\u1eb1ng c\u00e1ch ki\u1ebfn t\u1ea1o nh\u1eefng tr\u1ea3i nghi\u1ec7m s\u1ed1ng \u0111\u1ed9ng, c\u00f3 m\u1ee5c \u0111\u00edch nh\u0103\u0300m d\u01b0\u0323 \u0111oa\u0301n v\u00e0 n\u00e2ng t\u1ea7m kh\u00e1t v\u1ecdng c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng trong t\u01b0\u01a1ng lai&#8221;.<\/p>\n<p><b><span id=\"spanHghltca49\">Nh\u1eefng<\/span> \u00fd t\u01b0\u1edfng l\u1edbn nh\u00e2\u0301t \u0111\u1ecbnh h\u00ecnh ng\u00e0nh b\u00e1n l\u1ebb APAC \u0111\u01b0\u1ee3c th\u01b0\u0309 nghi\u00ea\u0323m, ch\u1ee9ng minh v\u00e0 gi\u01a1\u0301i thi\u00ea\u0323u t\u1ea1i \u0111\u00e2y<\/b><\/p>\n<p>Exhibitor Big Ideas l\u00e0 m\u1ed9t n\u1ed9i dung ha\u0300ng \u0111\u00e2\u0300u cu\u0309a NRF 2026 APAC v\u00e0 c\u0169ng l\u00e0 m\u00f4\u0323t trong nh\u01b0\u0303ng \u0111\u1ecbnh d\u1ea1ng \u0111\u1eb7c bi\u00ea\u0323t nh\u1ea5t c\u1ee7a ch\u01b0\u01a1ng tri\u0300nh. Kh\u00e1c v\u1edbi c\u00e1c phi\u00ean thuy\u1ebft tr\u00ecnh truy\u1ec1n th\u1ed1ng do nh\u00e0 cung c\u1ea5p d\u1eabn d\u1eaft, c\u00e1c di\u1ec5n gi\u1ea3 c\u1ee7a Exhibitor Big Ideas s\u1ebd xu\u1ea5t hi\u1ec7n c\u00f9ng c\u00e1c \u0111\u1ed1i t\u00e1c b\u00e1n l\u1ebb, nh\u1eefng \u0111\u01a1n v\u1ecb \u0111\u00e3 th\u1eed nghi\u1ec7m, tri\u1ec3n khai v\u00e0 x\u00e1c th\u1ef1c gi\u1ea3i ph\u00e1p trong m\u00f4i tr\u01b0\u1eddng th\u1ef1c t\u1ebf. K\u1ebft qu\u1ea3 l\u00e0 m\u1ed9t chu\u1ed7i c\u00e1c phi\u00ean n\u1ed9i dung mang t\u00ednh \u1ee9ng d\u1ee5ng cao, t\u1eadp trung v\u00e0o nh\u1eefng b\u00e0i h\u1ecdc v\u1eadn h\u00e0nh th\u1ef1c ti\u1ec5n v\u00e0 c\u00e1c chia s\u1ebb th\u1eb3ng th\u1eafn v\u1ec1 nh\u1eefng \u0111i\u1ec1u \u0111\u00e3 hi\u1ec7u qu\u1ea3, nh\u1eefng \u0111i\u1ec1u ch\u01b0a \u0111\u1ea1t \u0111\u01b0\u1ee3c, c\u00f9ng nguy\u00ean nh\u00e2n \u0111\u1eb1ng sau.<\/p>\n<p>L\u00e0 m\u1ed9t trong nh\u1eefng n\u1ed9i dung \u0111\u01b0\u1ee3c y\u00eau th\u00edch nh\u1ea5t trong hai k\u1ef3 g\u1ea7n \u0111\u00e2y, Exhibitor Big Ideas s\u1ebd \u0111\u01b0\u1ee3c m\u1edf r\u1ed9ng l\u00ean b\u1ed1n s\u00e2n kh\u1ea5u v\u00e0o n\u0103m 2026. Ch\u01b0\u01a1ng tri\u0300nh se\u0303 co\u0301 g\u1ea7n 60 phi\u00ean tr\u00ecnh b\u00e0y, c\u00f3 s\u1ef1 tham gia c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u nh\u01b0 Google, Amazon Web Services v\u00e0 Mastercard. T\u1ea5t c\u1ea3 ng\u01b0\u1eddi s\u1edf h\u1eefu v\u00e9 tham d\u1ef1 \u0111\u1ec1u c\u00f3 quy\u1ec1n ti\u1ebfp c\u1eadn c\u00e1c phi\u00ean n\u1ed9i dung \u0111\u01b0\u1ee3c mong \u0111\u1ee3i n\u00e0y.<\/p>\n<p><b>C\u01a1 h\u1ed9i h\u1ecdc h\u1ecfi trong su\u1ed1t s\u1ef1 ki\u1ec7n k\u00e9o d\u00e0i ba ng\u00e0y<\/b><\/p>\n<p>B\u00ean c\u1ea1nh ch\u01b0\u01a1ng tr\u00ecnh h\u1ed9i ngh\u1ecb chi\u0301nh, NRF 2026 APAC c\u00f2n c\u00f3 khu Tri\u1ec3n l\u00e3m tra\u0309i d\u00e0i hai t\u1ea7ng, quy t\u1ee5 h\u01a1n 300 \u0111\u01a1n v\u1ecb tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u nh\u1eefng gi\u1ea3i ph\u00e1p v\u00e0 c\u00f4ng ngh\u1ec7 b\u00e1n l\u1ebb m\u1edbi nh\u1ea5t trong ng\u00e0nh. Ng\u01b0\u1eddi tham d\u1ef1 c\u0169ng c\u00f3 th\u1ec3 gh\u00e9 th\u0103m Innovators Showcase, khu v\u1ef1c \u0111\u01b0\u1ee3c tuy\u1ec3n ch\u1ecdn \u0111\u1eb7c bi\u1ec7t nh\u0103\u0300m t\u00f4n vinh c\u00e1c nh\u00e0 \u0111\u1ed5i m\u1edbi n\u1ed5i b\u1eadt tr\u00ean to\u00e0n c\u1ea7u th\u00f4ng qua quy tr\u00ecnh \u0111\u00e1nh gi\u00e1 nghi\u00eam ng\u1eb7t.<\/p>\n<p>Tr\u1ea3i nghi\u1ec7m s\u1ef1 ki\u1ec7n s\u1ebd \u0111\u01b0\u1ee3c n\u00e2ng cao h\u01a1n n\u1eefa th\u00f4ng qua nhi\u1ec1u h\u00ecnh th\u1ee9c h\u1ecdc t\u1eadp v\u00e0 k\u1ebft n\u1ed1i \u0111\u01b0\u1ee3c tuy\u00ea\u0309n cho\u0323n, bao g\u1ed3m c\u00e1c Chuy\u1ebfn tham quan Tri\u00ea\u0309n la\u0303m va\u0300 Chuy\u00ea\u0301n tham quan C\u1eeda h\u00e0ng b\u00e1n l\u1ebb co\u0301 h\u01b0\u01a1\u0301ng d\u00e2\u0303n \u0111\u01b0\u01a1\u0323c t\u00f4\u0309 ch\u01b0\u0301c b\u1eb1ng ti\u1ebfng Anh, ti\u1ebfng Nh\u1eadt v\u00e0 ti\u1ebfng Trung, cu\u0303ng nh\u01b0 c\u00e1c b\u1eefa tr\u01b0a chi\u0309 da\u0300nh cho kha\u0301ch m\u01a1\u0300i, t\u1eadp trung th\u1ea3o lu\u1eadn chuy\u00ean s\u00e2u v\u1ec1 nh\u1eefng th\u00e1ch th\u1ee9c c\u1ee5 th\u1ec3 c\u1ee7a ng\u00e0nh b\u00e1n l\u1ebb.<\/p>\n<p><b>\u0110\u0103ng k\u00fd s\u1edbm \u0111\u1ec3 \u0111\u01b0\u1ee3c ti\u1ebft ki\u1ec7m h\u01a1n v\u00e0 h\u01b0\u1edfng th\u00eam \u01b0u \u0111\u00e3i<\/b><\/p>\n<p>T\u1eeb nay \u0111\u1ebfn ng\u00e0y 31 th\u00e1ng 3, c\u00e1c nh\u00e0 b\u00e1n l\u1ebb c\u00f3 th\u1ec3 ti\u1ebft ki\u1ec7m l\u00ean t\u1edbi 750 USD khi \u0111\u0103ng k\u00fd All-Access Pass. Ng\u01b0\u1eddi \u0111\u0103ng k\u00fd s\u1edbm s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u quy\u1ec1n ti\u00ea\u0301p c\u00e2\u0323n n\u00e2ng cao v\u00e0 \u01b0u \u0111\u00e3i \u0111\u1ed9c quy\u1ec1n, bao g\u1ed3m 200 USD h\u1ed7 tr\u1ee3 chi ph\u00ed \u0111i l\u1ea1i, v\u00e9 tham quan c\u1eeda h\u00e0ng b\u00e1n l\u1ebb mi\u1ec5n ph\u00ed tr\u1ecb gi\u00e1 200 USD, c\u00f9ng l\u1eddi m\u1eddi tham gia c\u00e1c bu\u1ed5i g\u1eb7p g\u1ee1 ri\u00eang v\u1edbi m\u1ed9t s\u1ed1 di\u1ec5n gi\u1ea3 \u0111\u01b0\u1ee3c ch\u1ecdn, v\u00e0 nhi\u1ec1u quy\u1ec1n l\u1ee3i kh\u00e1c. Nh\u01b0\u0303ng \u01b0u \u0111\u00e3i na\u0300y c\u00f3 s\u1ed1 l\u01b0\u1ee3ng gi\u1edbi h\u1ea1n v\u00e0 \u00e1p d\u1ee5ng theo nguy\u00ean t\u1eafc \u0111\u0103ng k\u00fd tr\u01b0\u1edbc \u0111\u01b0\u1ee3c h\u01b0\u1edfng tr\u01b0\u1edbc. \u0110i\u1ec1u kho\u1ea3n v\u00e0 \u0111i\u1ec1u ki\u1ec7n \u00e1p d\u1ee5ng:\u00a0<a href=\"https:\/\/nrfbigshowapac.nrf.com\/promotions\" target=\"_blank\" rel=\"nofollow\" style=\"color: #0000FF\">https:\/\/nrfbigshowapac.nrf.com\/promotions<\/a>.<\/p>\n<p><b>Gi\u1edbi thi\u1ec7u v\u1ec1\u00a0NRF 2026:\u00a0Retail&#8217;s Big Show Asia Pacific\u00a0<br \/><\/b>S\u1ef1 ki\u1ec7n quan tr\u1ecdng nh\u1ea5t c\u1ee7a ng\u00e0nh b\u00e1n l\u1ebb Ch\u00e2u \u00c1 Th\u00e1i B\u00ecnh D\u01b0\u01a1ng di\u1ec5n ra t\u1ea1i Singapore t\u1eeb ng\u00e0y\u00a02 \u0111\u00ea\u0301n nga\u0300y 4 th\u00e1ng 6 n\u0103m 2026. 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