{"id":37767,"date":"2025-02-08T16:53:39","date_gmt":"2025-02-08T09:53:39","guid":{"rendered":"https:\/\/saigonbiz.com.vn\/?p=37767"},"modified":"2025-02-08T16:53:41","modified_gmt":"2025-02-08T09:53:41","slug":"ung-dung-cpaas-cai-thien-trai-nghiem-khach-hang-va-nang-cao-kha-nang-canh-tranh-cua-dn-nganh-ban-le-thuong-mai-dien-tu","status":"publish","type":"post","link":"https:\/\/saigonbiz.com\/vn\/ung-dung-cpaas-cai-thien-trai-nghiem-khach-hang-va-nang-cao-kha-nang-canh-tranh-cua-dn-nganh-ban-le-thuong-mai-dien-tu\/","title":{"rendered":"\u1ee8ng d\u1ee5ng CPAAS: C\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng v\u00e0 n\u00e2ng cao kh\u1ea3 n\u0103ng c\u1ea1nh tranh c\u1ee7a DN ng\u00e0nh b\u00e1n l\u1ebb, th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed"},"content":{"rendered":"\n

CPaaS ch\u00ednh l\u00e0 gi\u1ea3i ph\u00e1p \u0111\u1ed9t ph\u00e1 gi\u00fap c\u00e1c doanh nghi\u1ec7p trong ng\u00e0nh B\u00e1n l\u1ebb v\u00e0 Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh giao ti\u1ebfp, gia t\u0103ng s\u1ef1 g\u1eafn k\u1ebft gi\u1eefa doanh nghi\u1ec7p v\u00e0 kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 gi\u00fap c\u1ee7ng c\u1ed1 v\u1ecb th\u1ebf v\u00e0 c\u1ea3i thi\u1ec7n kh\u1ea3 n\u0103ng c\u1ea1nh tranh gi\u1eefa \u201cbi\u1ec3n\u201d th\u01b0\u01a1ng hi\u1ec7u trong ng\u00e0nh.<\/strong><\/p>\n\n\n\n

Trong b\u1ed1i c\u1ea3nh ng\u00e0nh B\u00e1n l\u1ebb v\u00e0 Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed t\u1ea1i Vi\u1ec7t Nam ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng v\u00e0 c\u1ea1nh tranh ng\u00e0y c\u00e0ng gay g\u1eaft, c\u00e1c doanh nghi\u1ec7p trong l\u0129nh v\u1ef1c n\u00e0y \u0111ang \u0111\u1ed1i m\u1eb7t v\u1edbi nhi\u1ec1u th\u00e1ch th\u1ee9c l\u1edbn trong vi\u1ec7c duy tr\u00ec v\u00e0 gia t\u0103ng l\u1ee3i th\u1ebf c\u1ea1nh tranh. \u0110\u1ec3 th\u00e0nh c\u00f4ng trong m\u00f4i tr\u01b0\u1eddng n\u00e0y, m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng m\u00e0 c\u00e1c doanh nghi\u1ec7p c\u1ea7n t\u1eadp trung l\u00e0 c\u1ea3i thi\u1ec7n v\u00e0 duy tr\u00ec tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng (Customer Experience – CX) xu\u1ea5t s\u1eafc.<\/p>\n\n\n\n

<\/a>T\u1ea7m quan tr\u1ecdng c\u1ee7a tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng (CX) trong ng\u00e0nh b\u00e1n l\u1ebb v\u00e0 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/strong><\/p>\n\n\n\n

Theo nghi\u00ean c\u1ee9u c\u1ee7a PWC, 73% ng\u01b0\u1eddi ti\u00eau d\u00f9ng cho r\u1eb1ng tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng l\u00e0 y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh trong vi\u1ec7c \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng. McKinsey c\u0169ng ch\u1ec9 ra r\u1eb1ng 71% ng\u01b0\u1eddi ti\u00eau d\u00f9ng mong mu\u1ed1n tr\u1ea3i nghi\u1ec7m \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a, v\u00e0 76% s\u1ebd c\u1ea3m th\u1ea5y th\u1ea5t v\u1ecdng n\u1ebfu kh\u00f4ng nh\u1eadn \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y. Trong m\u1ed9t th\u1ebf gi\u1edbi \u0111\u1ea7y r\u1eaby c\u00e1c l\u1ef1a ch\u1ecdn nh\u01b0 hi\u1ec7n nay, tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 b\u1ed5 sung, m\u00e0 l\u00e0 y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh \u0111\u1ebfn s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n

Tuy nhi\u00ean, vi\u1ec7c mang l\u1ea1i m\u1ed9t tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng t\u1ed1t kh\u00f4ng h\u1ec1 \u0111\u01a1n gi\u1ea3n. Nhi\u1ec1u doanh nghi\u1ec7p hi\u1ec7n nay v\u1eabn \u0111ang g\u1eb7p ph\u1ea3i kh\u00f3 kh\u0103n trong vi\u1ec7c k\u1ebft n\u1ed1i hi\u1ec7u qu\u1ea3 gi\u1eefa c\u00e1c nh\u00f3m digital marketing, qu\u1ea3n l\u00fd website, email, SMS v\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i. K\u1ebft qu\u1ea3 l\u00e0 c\u00e1c k\u00eanh giao ti\u1ebfp n\u00e0y th\u01b0\u1eddng ho\u1ea1t \u0111\u1ed9ng t\u00e1ch bi\u1ec7t, thi\u1ebfu s\u1ef1 ph\u1ed1i h\u1ee3p nh\u1ecbp nh\u00e0ng, d\u1eabn \u0111\u1ebfn vi\u1ec7c kh\u00e1ch h\u00e0ng c\u00f3 nh\u1eefng tr\u1ea3i nghi\u1ec7m kh\u00f4ng nh\u1ea5t qu\u00e1n, th\u00f4ng tin kh\u00f4ng \u0111\u1ed3ng nh\u1ea5t gi\u1eefa c\u00e1c k\u00eanh.<\/p>\n\n\n\n

\u0110\u1ec3 v\u01b0\u1ee3t qua nh\u1eefng nh\u01b0\u1ee3c \u0111i\u1ec3m n\u00e0y, c\u00e1c doanh nghi\u1ec7p \u0111ang t\u00ecm ki\u1ebfm c\u00e1c gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 ti\u00ean ti\u1ebfn v\u00e0 d\u1ec5 d\u00e0ng t\u00edch h\u1ee3p. M\u1ed9t trong nh\u1eefng gi\u1ea3i ph\u00e1p hi\u1ec7u qu\u1ea3 v\u00e0 \u0111\u01b0\u1ee3c \u01b0a chu\u1ed9ng hi\u1ec7n nay ch\u00ednh l\u00e0 CPaaS (Communication Platform as a Service).<\/p>\n\n\n\n

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Tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn kh\u1ea3 n\u0103ng ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p<\/em><\/figcaption><\/figure>\n\n\n\n

<\/a>CPaaS: Gi\u1ea3i ph\u00e1p n\u00e2ng cao tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/strong><\/p>\n\n\n\n

CPaaS l\u00e0 n\u1ec1n t\u1ea3ng \u0111\u00e1m m\u00e2y gi\u00fap doanh nghi\u1ec7p giao ti\u1ebfp hi\u1ec7u qu\u1ea3 v\u1edbi kh\u00e1ch h\u00e0ng qua nhi\u1ec1u k\u00eanh nh\u01b0 SMS, email, cu\u1ed9c g\u1ecdi tho\u1ea1i, \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng v\u00e0 c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i. B\u1eb1ng c\u00e1ch k\u1ebft h\u1ee3p c\u00e1c c\u00f4ng c\u1ee5 giao ti\u1ebfp nh\u01b0 tin nh\u1eafn hay chatbot, CPaaS h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng v\u00e0 d\u1ec5 d\u00e0ng th\u00edch nghi v\u1edbi s\u1ef1 thay \u0111\u1ed5i li\u00ean t\u1ee5c c\u1ee7a th\u1ecb tr\u01b0\u1eddng. <\/p>\n\n\n\n

V\u1edbi t\u00edch h\u1ee3p AI, CPaaS c\u00f3 kh\u1ea3 n\u0103ng ph\u00e2n t\u00edch d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng v\u00e0 g\u1eedi th\u00f4ng \u0111i\u1ec7p k\u1ecbp th\u1eddi, t\u1eeb vi\u1ec7c \u0111\u01b0a ra c\u00e1c \u0111\u1ec1 xu\u1ea5t s\u1ea3n ph\u1ea9m ph\u00f9 h\u1ee3p \u0111\u1ebfn c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh \u01b0u \u0111\u00e3i \u0111\u1eb7c bi\u1ec7t theo m\u00f9a ho\u1eb7c \u0111\u1ecba \u0111i\u1ec3m. Nh\u1eefng th\u00f4ng b\u00e1o th\u00f4ng minh, nh\u01b0 nh\u1eafc nh\u1edf gi\u1ecf h\u00e0ng b\u1ecb b\u1ecf qu\u00ean hay ki\u1ec3m tra h\u00e0ng c\u00f3 s\u1eb5n hay kh\u00f4ng v\u00e0 \u0111\u1ec1 xu\u1ea5t s\u1ea3n ph\u1ea9m t\u01b0\u01a1ng t\u1ef1, nh\u1edd v\u00e0o k\u1ebft h\u1ee3p v\u1edbi c\u00e1c h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd t\u1ed3n kho \u1edf th\u1eddi gian th\u1ef1c, s\u1ebd gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng v\u00e0 th\u00fac \u0111\u1ea9y t\u1ea7n su\u1ea5t mua s\u1eafm.<\/p>\n\n\n\n

H\u01a1n n\u1eefa, kh\u1ea3 n\u0103ng h\u1ed7 tr\u1ee3 24\/7 c\u1ee7a CPaaS gi\u00fap doanh nghi\u1ec7p x\u1eed l\u00fd v\u1ea5n \u0111\u1ec1 ngay l\u1eadp t\u1ee9c, \u0111\u1ea3m b\u1ea3o cung c\u1ea5p d\u1ecbch v\u1ee5 li\u00ean t\u1ee5c v\u00e0 hi\u1ec7u qu\u1ea3. M\u1ed7i th\u00e1ng, Infobip ghi nh\u1eadn h\u01a1n 24 t\u1ef7 giao d\u1ecbch t\u1eeb c\u00e1c doanh nghi\u1ec7p s\u1eed d\u1ee5ng CPaaS, \u0111i\u1ec1u n\u00e0y ch\u1ee9ng minh hi\u1ec7u qu\u1ea3 v\u01b0\u1ee3t tr\u1ed9i c\u1ee7a gi\u1ea3i ph\u00e1p trong vi\u1ec7c n\u00e2ng cao tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng v\u00e0 t\u1ed1i \u01b0u h\u00f3a giao ti\u1ebfp.<\/p>\n\n\n\n

\u00d4ng Ph\u1ea1m Gia D\u00e2n, Gi\u00e1m \u0111\u1ed1c Kinh doanh C\u00f4ng ngh\u1ec7 c\u1ee7a Infobip t\u1ea1i ch\u00e2u \u00c1 \u2013 Th\u00e1i B\u00ecnh D\u01b0\u01a1ng, cho bi\u1ebft: \u201cC\u00f4ng ngh\u1ec7 kh\u00f4ng ch\u1ec9 l\u00e0 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 m\u00e0 c\u00f2n l\u00e0 c\u1ea7u n\u1ed1i quan tr\u1ecdng gi\u00fap doanh nghi\u1ec7p g\u1eafn k\u1ebft l\u00e2u d\u00e0i v\u1edbi kh\u00e1ch h\u00e0ng. V\u1edbi CPaaS, doanh nghi\u1ec7p c\u00f3 th\u1ec3 ti\u1ebft ki\u1ec7m th\u1eddi gian v\u00e0 chi ph\u00ed nh\u1edd v\u00e0o kh\u1ea3 n\u0103ng t\u00edch h\u1ee3p d\u1ec5 d\u00e0ng v\u00e0o h\u1ec7 th\u1ed1ng hi\u1ec7n c\u00f3, \u0111\u1ed3ng th\u1eddi mang l\u1ea1i tr\u1ea3i nghi\u1ec7m ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng c\u00e1 nh\u00e2n h\u00f3a”.<\/p>\n\n\n\n

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C\u00f4ng ngh\u1ec7 CPaaS \u2013 Ch\u00eca kh\u00f3a n\u00e2ng cao tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/em><\/figcaption><\/figure>\n\n\n\n

B\u00ean c\u1ea1nh \u0111\u00f3, CPaaS c\u00f2n h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng m\u1ea1i h\u1ed9i tho\u1ea1i (Conversational Commerce). Th\u01b0\u01a1ng m\u1ea1i h\u1ed9i tho\u1ea1i \u0111\u1ec1 c\u1eadp \u0111\u1ebfn vi\u1ec7c giao d\u1ecbch v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng qua c\u00e1c \u1ee9ng d\u1ee5ng tr\u00f2 chuy\u1ec7n Zalo, Messenger, WhatsApp, v.v. Theo m\u1ed9t nghi\u00ean c\u1ee9u c\u1ee7a Meta, Vi\u1ec7t Nam \u0111ang d\u1eabn \u0111\u1ea7u khu v\u1ef1c v\u1ec1 th\u01b0\u01a1ng m\u1ea1i h\u1ed9i tho\u1ea1i, v\u1edbi g\u1ea7n m\u1ed9t n\u1eeda s\u1ed1 ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 kh\u00e1m ph\u00e1 c\u00e1c s\u1ea3n ph\u1ea9m m\u1edbi. Trung b\u00ecnh c\u1ee9 ba ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t th\u00ec s\u1ebd c\u00f3 m\u1ed9t ng\u01b0\u1eddi g\u1eedi tin nh\u1eafn cho doanh nghi\u1ec7p h\u00e0ng tu\u1ea7n. V\u1ec1 ph\u00eda c\u00e1c doanh nghi\u1ec7p, 83% doanh nghi\u1ec7p \u1edf Vi\u1ec7t Nam cho bi\u1ebft h\u1ecd ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng t\u1eeb qu\u1ea3ng c\u00e1o Click \u0111\u1ebfn Messenger.\u00a0<\/p>\n\n\n\n

CPaaS v\u1edbi t\u00edch h\u1ee3p c\u00e1c c\u00f4ng c\u1ee5 nh\u01b0 chatbot s\u1ebd gi\u00fap doanh nghi\u1ec7p t\u1ea1o ra nh\u1eefng cu\u1ed9c tr\u00f2 chuy\u1ec7n t\u1ef1 \u0111\u1ed9ng, mang l\u1ea1i c\u1ea3m gi\u00e1c g\u1ea7n g\u0169i m\u00e0 kh\u00f4ng g\u00e2y c\u1ea3m gi\u00e1c \u201cm\u00e1y m\u00f3c\u201d. C\u00f4ng ngh\u1ec7 n\u00e0y gi\u00fap doanh nghi\u1ec7p ph\u1ea3n h\u1ed3i nhanh ch\u00f3ng c\u00e1c c\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p (FAQ) v\u00e0 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 kh\u00e1ch h\u00e0ng \u0111ang th\u1eafc m\u1eafc, qua \u0111\u00f3 t\u1ed1i \u01b0u h\u00f3a tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng ngay tr\u00ean c\u00e1c \u1ee9ng d\u1ee5ng tr\u00f2 chuy\u1ec7n n\u00e0y.<\/p>\n\n\n\n

H\u01a1n th\u1ebf n\u1eefa, s\u1ef1 chuy\u1ec3n d\u1ecbch t\u1eeb Tr\u1ea3i nghi\u1ec7m Kh\u00e1ch h\u00e0ng (CX) sang Tr\u00ed tu\u1ec7 Kh\u00e1ch h\u00e0ng (Customer Intelligence – CI) trong CPaaS, cho ph\u00e9p doanh nghi\u1ec7p khai th\u00e1c \u0111\u01b0\u1ee3c d\u1eef li\u1ec7u \u0111\u1ec3 hi\u1ec3u s\u00e2u h\u01a1n v\u1ec1 h\u00e0nh vi v\u00e0 nhu c\u1ea7u kh\u00e1ch h\u00e0ng, t\u1ea1o ra tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng xu\u1ea5t s\u1eafc h\u01a1n n\u1eefa. C\u00f4ng ngh\u1ec7 n\u00e0y c\u00f2n h\u1ed7 tr\u1ee3 trong vi\u1ec7c nh\u1eadn di\u1ec7n c\u00e1c d\u1ea5u hi\u1ec7u r\u1ee7i ro v\u1ec1 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 r\u1eddi b\u1ecf, kh\u00e1m ph\u00e1 c\u01a1 h\u1ed9i b\u00e1n th\u00eam (Up-selling) v\u00e0 b\u00e1n ch\u00e9o (Cross-selling), \u0111\u1ed3ng th\u1eddi d\u1ef1 \u0111o\u00e1n nh\u1eefng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng trong t\u01b0\u01a1ng lai.<\/p>\n\n\n\n

L\u00e3nh \u0111\u1ea1o Infobip nh\u1eadn \u0111\u1ecbnh: \u201cD\u00f9 s\u1ea3n ph\u1ea9m c\u1ee7a doanh nghi\u1ec7p c\u00f3 t\u1ed1t \u0111\u1ebfn \u0111\u00e2u, n\u1ebfu tr\u1ea3i nghi\u1ec7m ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng kh\u00f4ng \u0111\u01b0\u1ee3c \u0111\u1ea3m b\u1ea3o, kh\u00e1ch h\u00e0ng v\u1eabn s\u1ebd d\u1ec5 d\u00e0ng r\u1eddi \u0111i v\u00e0 kh\u00f4ng quay l\u1ea1i. CPaaS kh\u00f4ng ch\u1ec9 h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p n\u00e2ng cao CX, m\u00e0 c\u00f2n gi\u00fap t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n l\u1ef1c \u0111\u1ec3 nghi\u00ean c\u1ee9u v\u00e0 ph\u00e1t tri\u1ec3n c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb c\u00e1 nh\u00e2n h\u00f3a h\u01a1n. Nh\u1edd \u0111\u00f3, doanh nghi\u1ec7p c\u00f3 th\u1ec3 hi\u1ec7n di\u1ec7n \u0111\u00fang th\u1eddi \u0111i\u1ec3m t\u1ea1i c\u00e1c \u0111i\u1ec3m ch\u1ea1m (touchpoints) trong h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng, mang \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m li\u1ec1n m\u1ea1ch, \u0111\u00e1p \u1ee9ng \u0111\u00fang nhu c\u1ea7u v\u00e0 x\u00e2y d\u1ef1ng s\u1ef1 g\u1eafn b\u00f3 l\u00e2u d\u00e0i v\u1edbi kh\u00e1ch h\u00e0ng\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"

CPaaS ch\u00ednh l\u00e0 gi\u1ea3i ph\u00e1p \u0111\u1ed9t ph\u00e1 gi\u00fap c\u00e1c doanh nghi\u1ec7p trong ng\u00e0nh B\u00e1n l\u1ebb v\u00e0 Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh giao ti\u1ebfp, gia t\u0103ng s\u1ef1 g\u1eafn k\u1ebft gi\u1eefa doanh nghi\u1ec7p v\u00e0 kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 gi\u00fap c\u1ee7ng c\u1ed1 v\u1ecb th\u1ebf v\u00e0 c\u1ea3i thi\u1ec7n kh\u1ea3 n\u0103ng c\u1ea1nh tranh gi\u1eefa \u201cbi\u1ec3n\u201d th\u01b0\u01a1ng […]\n","protected":false},"author":3841,"featured_media":37769,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3045,3043],"tags":[],"class_list":["post-37767","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cong-nghe","category-kinh-te"],"aioseo_notices":[],"yoast_head":"\n\u1ee8ng d\u1ee5ng CPAAS: C\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng v\u00e0 n\u00e2ng cao kh\u1ea3 n\u0103ng c\u1ea1nh tranh c\u1ee7a DN ng\u00e0nh b\u00e1n l\u1ebb, th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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