{"id":35956,"date":"2024-11-07T10:39:08","date_gmt":"2024-11-07T03:39:08","guid":{"rendered":"https:\/\/saigonbiz.com.vn\/?p=35956"},"modified":"2024-11-07T10:39:09","modified_gmt":"2024-11-07T03:39:09","slug":"yandex-ads-dong-hanh-nha-phat-trien-khai-pha-tiem-nang-doanh-thu-ung-dung","status":"publish","type":"post","link":"https:\/\/saigonbiz.com\/vn\/yandex-ads-dong-hanh-nha-phat-trien-khai-pha-tiem-nang-doanh-thu-ung-dung\/","title":{"rendered":"Yandex Ads \u0111\u1ed3ng h\u00e0nh nh\u00e0 ph\u00e1t tri\u1ec3n khai ph\u00e1 ti\u1ec1m n\u0103ng doanh thu \u1ee9ng d\u1ee5ng"},"content":{"rendered":"\n

S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a ng\u00e0nh c\u00f4ng nghi\u1ec7p \u1ee9ng d\u1ee5ng Vi\u1ec7t Nam ti\u1ebfp t\u1ee5c c\u00f3 nhi\u1ec1u \u0111i\u1ec3m s\u00e1ng, t\u1ea1o ra nh\u1eefng c\u01a1 h\u1ed9i m\u1edbi cho gi\u1edbi tr\u1ebb trong n\u01b0\u1edbc. Trong \u0111\u00f3, vi\u1ec7c th\u00fac \u0111\u1ea9y doanh thu c\u0169ng l\u00e0 \u0111\u01b0\u1ee3c xem tr\u1ecdng trong s\u1ef1 h\u1ed9i nh\u1eadp to\u00e0n c\u1ea7u.<\/p>\n\n\n\n

Theo b\u00e1o c\u00e1o c\u1ee7a Statista, Vi\u1ec7t Nam \u0111\u1ee9ng th\u1ee9 t\u01b0 tr\u00ean to\u00e0n c\u1ea7u v\u1ec1 l\u01b0\u1ee3t t\u1ea3i xu\u1ed1ng \u1ee9ng d\u1ee5ng, v\u1edbi trung b\u00ecnh 10.000 l\u01b0\u1ee3t t\u1ea3i m\u1ed7i ph\u00fat v\u00e0 ng\u01b0\u1eddi d\u00f9ng d\u00e0nh b\u1ed1n gi\u1edd m\u1ed7i ng\u00e0y cho c\u00e1c \u1ee9ng d\u1ee5ng. Vi\u00ea\u0323t Nam t\u1ef1 h\u00e0o c\u00f3 1.500 nh\u00e0 pha\u0301t ha\u0300nh \u1ee9ng d\u1ee5ng, v\u01a1\u0301i nhi\u1ec1u ca\u0301i t\u00ean \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng qu\u1ed1c t\u1ebf \u1edf c\u00e1c danh m\u1ee5c ph\u1ed5 bi\u1ebfn, \u0111\u1eb7c bi\u1ec7t l\u00e0 \u01b0\u0301ng du\u0323ng tr\u00f2 ch\u01a1i.<\/p>\n\n\n\n

V\u1edbi t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng h\u00e0ng n\u0103m l\u00e0 10,96% v\u00e0 d\u1ef1 ki\u1ebfn \u0111\u1ea1t 1,7 t\u1ef7 \u0111\u00f4 la v\u00e0o n\u0103m 2029, Vi\u1ec7t Nam mang \u0111\u00ea\u0301n m\u1ea3nh \u0111\u1ea5t m\u00e0u m\u1ee1 \u0111\u1ec3 c\u00e1c doanh nghi\u1ec7p \u1ee9ng d\u1ee5ng m\u1edf r\u1ed9ng ph\u1ea1m vi ti\u1ebfp c\u1eadn ra th\u00ea\u0301 gi\u01a1\u0301i. Trong \u0111\u00f3, vi\u1ec7c c\u00e2n b\u1eb1ng gi\u1eefa tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng v\u1edbi vi\u1ec7c t\u1ea1o ra doanh thu l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c chung \u0111\u1ed1i v\u1edbi c\u00e1c nh\u00e0 ph\u00e1t h\u00e0nh \u1ee9ng d\u1ee5ng.<\/p>\n\n\n\n

Nh\u1eadn \u0111\u1ecbnh v\u1ec1 vi\u1ec7c mang l\u1ea1i doanh thu tr\u00ean \u1ee9ng d\u1ee5ng, b\u00e0 Nana Phan, Head of Strategic Partnerships c\u1ee7a Yandex Ads t\u1ea1i \u0110\u00f4ng Nam \u00c1 cho r\u1eb1ng \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a tr\u1ea3i nghi\u1ec7m c\u1ee7a ng\u01b0\u1eddi d\u00f9ng m\u00e0 kh\u00f4ng \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn ti\u1ec1m n\u0103ng gia t\u0103ng doanh thu, c\u00e1c nh\u00e0 pha\u0301t ha\u0300nh n\u00ean c\u00e2n nh\u1eafc c\u00e1c y\u1ebfu t\u1ed1 nh\u01b0 v\u1ecb tr\u00ed \u0111\u1eb7t qu\u1ea3ng c\u00e1o, t\u1ea7n su\u1ea5t v\u00e0 m\u1ee9c \u0111\u1ed9 li\u00ean quan.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

“\u0110\u1ec3 h\u1ed7 tr\u1ee3 cho v\u1ea5n \u0111\u1ec1 n\u00e0y, Yandex Ads mang t\u01a1\u0301i gi\u1ea3i ph\u00e1p Easy Monetization, gi\u00fap c\u00e1c nh\u00e0 pha\u0301t ha\u0300nh gi\u1ea3m thi\u1ec3u chi ph\u00ed v\u1eadn h\u00e0nh h\u1ec7 th\u1ed1ng v\u00e0 n\u00e2ng cao hi\u1ec7u qu\u1ea3 c\u1ee7a \u0111\u00f4\u0323i ngu\u0303 nh\u00e2n s\u01b0\u0323, \u0111\u1ed3ng th\u1eddi gi\u00fap t\u1ed1i \u01b0u h\u00f3a doanh thu t\u1eeb qu\u1ea3ng c\u00e1o trong \u1ee9ng d\u1ee5ng. Hi\u1ec7n d\u1eef li\u1ec7u kh\u1ea3o s\u00e1t c\u1ee7a ch\u00fang t\u00f4i nh\u1ea5n m\u1ea1nh t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c gia t\u0103ng doanh thu trong \u1ee9ng d\u1ee5ng, v\u1edbi h\u01a1n m\u1ed9t n\u1eeda s\u1ed1 ng\u01b0\u1eddi \u0111\u01b0\u1ee3c h\u1ecfi tin r\u1eb1ng ph\u01b0\u01a1ng ph\u00e1p n\u00e0y ph\u00f9 h\u1ee3p v\u1edbi m\u1ecdi lo\u1ea1i \u1ee9ng d\u1ee5ng v\u00e0 60% th\u1ea5y r\u1eb1ng ph\u01b0\u01a1ng ph\u00e1p n\u00e0y d\u1ec5 t\u1ea1o doanh thu h\u01a1n”, b\u00e0 Nana Phan cho bi\u1ebft th\u00eam.<\/p>\n\n\n\n

Trong b\u1ed1i c\u1ea3nh gia t\u0103ng doanh thu t\u1eeb \u1ee9ng d\u1ee5ng \u0111ang ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng v\u01a1\u0301i nhi\u00ea\u0300u xu h\u01b0\u1edbng c\u1ea3i ti\u1ebfn, \u0111i\u1ec1u n\u00e0y \u0111\u00f2i h\u1ecfi nh\u00e0 ph\u00e1t tri\u1ec3n c\u1ea7n ph\u1ea3i t\u1ed1i \u01b0u h\u01a1n. Qu\u1ea3ng c\u00e1o ta\u0323o b\u01a1\u0309i AI, n\u1ed9i dung \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a v\u00e0 c\u00e1c m\u00f4 h\u00ecnh gia t\u0103ng doanh thu do AI h\u1ed7 tr\u1ee3 la\u0300 m\u00f4\u0323t s\u00f4\u0301 nh\u1eefng c\u1ea3i ti\u1ebfn se\u0303 \u0111\u1ecbnh h\u00ecnh t\u01b0\u01a1ng lai. C\u00e1c nh\u00e0 pha\u0301t ha\u0300nh Vi\u1ec7t Nam c\u00f3 th\u1ec3 \u0111i tr\u01b0\u1edbc xu h\u01b0\u1edbng b\u1eb1ng c\u00e1ch n\u1eafm b\u1eaft nh\u1eefng c\u01a1 h\u1ed9i n\u00e0y v\u00e0 h\u1ee3p t\u00e1c v\u1edbi c\u00e1c \u0111\u1ed1i t\u00e1c nh\u01b0 Yandex Ads.<\/p>\n\n\n\n

B\u1ea5t ch\u1ea5p nh\u1eefng th\u00e1ch th\u1ee9c li\u00ean quan \u0111\u1ebfn gia nh\u00e2\u0323p thi\u0323 tr\u01b0\u01a1\u0300ng qu\u1ed1c t\u1ebf, b\u1eb1ng c\u00e1ch c\u00e2n nh\u1eafc k\u1ef9 l\u01b0\u1ee1ng ca\u0301c chi\u00ea\u0301n l\u01b0\u01a1\u0323c ba\u0309n \u0111i\u0323a h\u00f3a, \u0111i\u1ec1u ch\u1ec9nh k\u00ea\u0301 hoa\u0323ch gia t\u0103ng doanh thu v\u00e0 hi\u00ea\u0309u ro\u0303 c\u00e1c y\u00eau c\u1ea7u ph\u00e1p l\u00fd, doanh nghi\u1ec7p \u1ee9ng d\u1ee5ng Vi\u1ec7t Nam c\u00f3 th\u1ec3 m\u1edf r\u1ed9ng ph\u1ea1m vi ti\u1ebfp c\u1eadn v\u00e0 chi\u1ebfm l\u0129nh c\u00e1c th\u1ecb tr\u01b0\u1eddng m\u1edbi m\u1ed9t c\u00e1ch th\u00e0nh c\u00f4ng. \u0110\u1ea7u t\u01b0 v\u00e0o ph\u00e1t tri\u1ec3n nh\u00e2n t\u00e0i, c\u1eadp nh\u1eadt c\u00e1c xu h\u01b0\u1edbng trong ng\u00e0nh v\u00e0 h\u1ee3p t\u00e1c v\u1edbi m\u1ed9t gi\u1ea3i ph\u00e1p to\u00e0n di\u1ec7n nh\u01b0 Easy Monetization l\u00e0 nh\u1eefng b\u01b0\u1edbc thi\u1ebft y\u1ebfu \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng trong n\u1ec1n kinh t\u1ebf \u1ee9ng d\u1ee5ng to\u00e0n c\u1ea7u.<\/p>\n","protected":false},"excerpt":{"rendered":"

S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a ng\u00e0nh c\u00f4ng nghi\u1ec7p \u1ee9ng d\u1ee5ng Vi\u1ec7t Nam ti\u1ebfp t\u1ee5c c\u00f3 nhi\u1ec1u \u0111i\u1ec3m s\u00e1ng, t\u1ea1o ra nh\u1eefng c\u01a1 h\u1ed9i m\u1edbi cho gi\u1edbi tr\u1ebb trong n\u01b0\u1edbc. Trong \u0111\u00f3, vi\u1ec7c th\u00fac \u0111\u1ea9y doanh thu c\u0169ng l\u00e0 \u0111\u01b0\u1ee3c xem tr\u1ecdng trong s\u1ef1 h\u1ed9i nh\u1eadp to\u00e0n c\u1ea7u. Theo b\u00e1o c\u00e1o c\u1ee7a Statista, Vi\u1ec7t Nam \u0111\u1ee9ng th\u1ee9 […]\n","protected":false},"author":2358,"featured_media":35957,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[3045,3043],"tags":[3823,3822,2953],"class_list":["post-35956","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cong-nghe","category-kinh-te","tag-doanh-thu-ung-dung","tag-nha-phat-trien-ung-dung","tag-yandex-ads"],"yoast_head":"\nYandex Ads \u0111\u1ed3ng h\u00e0nh nh\u00e0 ph\u00e1t tri\u1ec3n khai ph\u00e1 ti\u1ec1m n\u0103ng doanh thu \u1ee9ng d\u1ee5ng<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/saigonbiz.com\/vn\/yandex-ads-dong-hanh-nha-phat-trien-khai-pha-tiem-nang-doanh-thu-ung-dung\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Yandex Ads \u0111\u1ed3ng h\u00e0nh nh\u00e0 ph\u00e1t tri\u1ec3n khai ph\u00e1 ti\u1ec1m n\u0103ng doanh thu \u1ee9ng d\u1ee5ng\" \/>\n<meta property=\"og:description\" content=\"S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a ng\u00e0nh c\u00f4ng nghi\u1ec7p \u1ee9ng d\u1ee5ng Vi\u1ec7t Nam ti\u1ebfp t\u1ee5c c\u00f3 nhi\u1ec1u \u0111i\u1ec3m s\u00e1ng, t\u1ea1o ra nh\u1eefng c\u01a1 h\u1ed9i m\u1edbi cho gi\" \/>\n<meta property=\"og:url\" content=\"https:\/\/saigonbiz.com\/vn\/yandex-ads-dong-hanh-nha-phat-trien-khai-pha-tiem-nang-doanh-thu-ung-dung\/\" \/>\n<meta property=\"og:site_name\" content=\"C\u1ed9ng \u0111\u1ed3ng SaigonBiz\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SaigonbizGroup\" 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