{"id":35758,"date":"2024-10-30T19:08:22","date_gmt":"2024-10-30T12:08:22","guid":{"rendered":"https:\/\/saigonbiz.com.vn\/?p=35758"},"modified":"2024-10-30T19:08:25","modified_gmt":"2024-10-30T12:08:25","slug":"adtima-va-zalo-ai-duoc-vinh-danh-vietnam-mma-smarties-2024-cho-viec-ung-dung-tri-tue-nhan-tao-vao-cac-giai-phap-marketing-hieu-qua","status":"publish","type":"post","link":"https:\/\/saigonbiz.com\/vn\/adtima-va-zalo-ai-duoc-vinh-danh-vietnam-mma-smarties-2024-cho-viec-ung-dung-tri-tue-nhan-tao-vao-cac-giai-phap-marketing-hieu-qua\/","title":{"rendered":"ADTIMA v\u00e0 ZALO AI \u0111\u01b0\u1ee3c vinh danh Vietnam MMA Smarties 2024 cho vi\u1ec7c \u1ee9ng d\u1ee5ng tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o v\u00e0o c\u00e1c gi\u1ea3i ph\u00e1p marketing hi\u1ec7u qu\u1ea3"},"content":{"rendered":"\n

T\u1ea1i l\u1ec5 trao gi\u1ea3i th\u01b0\u1eddng ni\u00ean Vietnam MMA Smarties 2024 di\u1ec5n ra h\u00f4m 25\/10, Adtima v\u00e0 Zalo AI \u0111\u01b0\u1ee3c vinh danh \u1edf h\u1ea1ng m\u1ee5c \u201cEnabling Technology Company of the Year\u201d nh\u1edd \u1ee9ng d\u1ee5ng th\u00e0nh c\u00f4ng AI v\u00e0o c\u00e1c gi\u1ea3i ph\u00e1p marketing.<\/p>\n\n\n\n

N\u0103m nay, Adtima v\u00e0 Zalo AI \u0111\u01b0\u1ee3c x\u01b0\u1edbng t\u00ean \u1edf h\u1ea1ng m\u1ee5c \u201cEnabling Technology Company of the Year\u201d d\u00e0nh cho c\u00f4ng ty \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 ti\u00ean ti\u1ebfn nh\u1eb1m mang l\u1ea1i c\u00e1c gi\u1ea3i ph\u00e1p marketing \u0111\u1ed9t ph\u00e1 v\u00e0 hi\u1ec7u qu\u1ea3 cho c\u00e1c th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n

B\u00ean c\u1ea1nh d\u1ea5u \u1ea5n v\u1edbi chi\u1ebfn d\u1ecbch \u201cMang T\u1ebft v\u1ec1 nh\u00e0, S\u1ed1ng tr\u1ecdn kho\u1ea3nh kh\u1eafc\u201d h\u1ee3p t\u00e1c c\u00f9ng th\u01b0\u01a1ng hi\u1ec7u Pepsi, th\u00f4ng qua gi\u1ea3i th\u01b0\u1edfng, Adtima c\u0169ng th\u1ec3 hi\u1ec7n t\u1ea7m nh\u00ecn v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng \u201cAI-first\u201d m\u00e0 c\u00f4ng ty \u0111\u00e3 v\u00e0 \u0111ang ti\u1ebfp t\u1ee5c theo \u0111u\u1ed5i.<\/p>\n\n\n\n

S\u1ef1 th\u00e0nh c\u00f4ng t\u1eeb chi\u1ebfn d\u1ecbch kh\u00f4ng ch\u1ec9 cung c\u1ea5p m\u1ed9t tr\u1ea3i nghi\u1ec7m T\u1ebft Nguy\u00ean \u0110\u00e1n \u0111\u1eb7c bi\u1ec7t \u00fd ngh\u0129a, t\u0103ng c\u01b0\u1eddng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u, kh\u1eb3ng \u0111\u1ecbnh m\u1ed1i li\u00ean k\u1ebft ch\u1eb7t ch\u1ebd c\u1ee7a Pepsi v\u1edbi v\u0103n h\u00f3a Vi\u1ec7t Nam, m\u00e0 c\u00f2n cho th\u1ea5y ti\u1ec1m n\u0103ng v\u00e0 hi\u1ec7u qu\u1ea3 l\u1edbn t\u1eeb vi\u1ec7c \u1ee9ng d\u1ee5ng AI v\u00e0o c\u00e1c chi\u1ebfn d\u1ecbch Marketing, c\u0169ng nh\u01b0 kh\u1ea3 n\u0103ng b\u1eaft nh\u1ecbp xu th\u1ebf c\u1ee7a Adtima.<\/p>\n\n\n\n

Gi\u1ea3i th\u01b0\u1edfng \u201cEnabling Technology Company of the Year\u201d t\u1ea1i Vietnam MMA Smarties 2024 l\u00e0 s\u1ef1 ghi nh\u1eadn x\u1ee9ng \u0111\u00e1ng cho nh\u1eefng n\u1ed7 l\u1ef1c c\u1ee7a Adtima v\u00e0 Zalo AI trong vi\u1ec7c \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111\u1ec3 n\u00e2ng t\u1ea7m gi\u00e1 tr\u1ecb cho kh\u00e1ch h\u00e0ng. \u0110\u00e2y c\u00f2n l\u00e0 c\u1ed9t m\u1ed1c kh\u1eb3ng \u0111\u1ecbnh s\u1ef1 chuy\u1ec3n m\u00ecnh c\u1ee7a c\u00f4ng ty trong b\u1ed1i c\u1ea3nh chuy\u1ec3n d\u1ea7n t\u1eeb \u0111\u1ecbnh h\u01b0\u1edbng \u201cMobile-first\u201d b\u00e1m s\u00e1t t\u1eeb nhi\u1ec1u n\u0103m qua sang \u201cAI-first\u201d \u0111\u1ec3 ph\u1ee5c v\u1ee5 kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u1ed1i t\u00e1c t\u1ed1t h\u01a1n.<\/p>\n\n\n\n

S\u1ef1 ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd c\u1ee7a AI \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 thi\u1ebfu trong ng\u00e0nh marketing hi\u1ec7n nay. V\u00ec v\u1eady, Adtima c\u0169ng \u0111ang t\u1eebng b\u01b0\u1edbc chuy\u1ec3n m\u00ecnh sang \u0111\u1ecbnh h\u01b0\u1edbng \u201cAI-first\u201d.<\/p>\n\n\n\n

Tr\u00ean th\u1ef1c t\u1ebf, n\u1ec1n t\u1ea3ng c\u00f4ng ngh\u1ec7 cho b\u01b0\u1edbc chuy\u1ec3n \u0111\u1ed5i n\u00e0y \u0111\u00e3 \u0111\u01b0\u1ee3c Zalo AI chu\u1ea9n b\u1ecb t\u1eeb n\u0103m 2014, khi l\u0129nh v\u1ef1c tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o c\u00f2n r\u1ea5t m\u1edbi m\u1ebb. Nh\u1eefng b\u01b0\u1edbc \u0111i t\u00e1o b\u1ea1o c\u1ee7a Zalo AI \u0111\u00e3 gi\u00fap h\u00ecnh th\u00e0nh n\u00ean ngu\u1ed3n l\u1ef1c AI m\u1ea1nh m\u1ebd v\u00e0 \u0111a d\u1ea1ng \u0111\u1ec3 Adtima c\u00f3 th\u1ec3 \u1ee9ng d\u1ee5ng trong c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5.<\/p>\n\n\n\n

C\u00e1c \u1ee9ng d\u1ee5ng ti\u00eau bi\u1ec3u m\u00e0 Zalo AI \u0111\u00e3 ph\u00e1t tri\u1ec3n trong su\u1ed1t 7 n\u0103m qua c\u00f3 th\u1ec3 k\u1ec3 \u0111\u1ebfn: eKYC (2017), chuy\u1ec3n \u0111\u1ed5i v\u0103n b\u1ea3n th\u00e0nh \u00e2m thanh (2017), tr\u1ee3 l\u00fd gi\u1ecdng n\u00f3i Kiki (2020), Kiki tr\u00ean Zing Mp3 (2021), eKYC tr\u00ean Zalo (2022), nh\u1eadn d\u1ea1ng gi\u1ecdng n\u00f3i (2023), Kiki h\u1ed7 tr\u1ee3 giao th\u00f4ng v\u00e0 chatbot ng\u00f4n ng\u1eef l\u1edbn (2024).<\/p>\n\n\n\n

Hi\u1ec7n v\u1edbi n\u1ec1n t\u1ea3ng c\u00f4ng ngh\u1ec7 ti\u00ean ti\u1ebfn t\u1eeb Zalo AI, Adtima \u0111ang h\u01b0\u1edbng t\u1edbi m\u1ed9t t\u01b0\u01a1ng lai n\u01a1i tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o tr\u1edf th\u00e0nh b\u1ea1n \u0111\u1ed3ng h\u00e0nh gi\u00fap c\u00e1c doanh nghi\u1ec7p t\u1ea1o ra nh\u1eefng chi\u1ebfn d\u1ecbch marketing s\u00e1ng t\u1ea1o, hi\u1ec7u qu\u1ea3 v\u00e0 c\u00e1 nh\u00e2n h\u00f3a cao. Gi\u1ea3i th\u01b0\u1edfng t\u1ea1i Vietnam MMA Smarties 2024 v\u1eeba l\u00e0 b\u1ea3o ch\u1ee9ng cho h\u01b0\u1edbng \u0111i \u201cAI-first\u201d, v\u1eeba kh\u1eb3ng \u0111\u1ecbnh kh\u1ea3 n\u0103ng b\u1eaft nh\u1ecbp xu th\u1ebf, c\u00f4ng ngh\u1ec7 v\u00e0 s\u00e1ng t\u1ea1o c\u1ee7a n\u1ec1n t\u1ea3ng ti\u1ebfp th\u1ecb di \u0111\u1ed9ng h\u00e0ng \u0111\u1ea7u Vi\u1ec7t Nam.<\/p>\n","protected":false},"excerpt":{"rendered":"

T\u1ea1i l\u1ec5 trao gi\u1ea3i th\u01b0\u1eddng ni\u00ean Vietnam MMA Smarties 2024 di\u1ec5n ra h\u00f4m 25\/10, Adtima v\u00e0 Zalo AI \u0111\u01b0\u1ee3c vinh danh \u1edf h\u1ea1ng m\u1ee5c \u201cEnabling Technology Company of the Year\u201d nh\u1edd \u1ee9ng d\u1ee5ng th\u00e0nh c\u00f4ng AI v\u00e0o c\u00e1c gi\u1ea3i ph\u00e1p marketing. N\u0103m nay, Adtima v\u00e0 Zalo AI \u0111\u01b0\u1ee3c x\u01b0\u1edbng t\u00ean \u1edf h\u1ea1ng m\u1ee5c \u201cEnabling Technology […]\n","protected":false},"author":2358,"featured_media":35759,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[3045],"tags":[3782,3783],"class_list":["post-35758","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cong-nghe","tag-adtima","tag-giai-phap-marketing"],"yoast_head":"\nADTIMA v\u00e0 ZALO AI \u0111\u01b0\u1ee3c vinh danh Vietnam MMA Smarties 2024 cho vi\u1ec7c \u1ee9ng d\u1ee5ng tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o v\u00e0o c\u00e1c gi\u1ea3i ph\u00e1p marketing hi\u1ec7u qu\u1ea3<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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