{"id":29402,"date":"2024-02-06T10:30:00","date_gmt":"2024-02-06T03:30:00","guid":{"rendered":"https:\/\/www.prnasia.com\/asia-story\/archive\/4328383_VI28383_11"},"modified":"2024-02-06T10:30:00","modified_gmt":"2024-02-06T03:30:00","slug":"nen-tang-hoa-giai-quang-cao-topon-hien-chinh-thuc-ho-tro-co-che-dau-gia-quang-cao-voi-doi-tac-google-beta","status":"publish","type":"post","link":"https:\/\/saigonbiz.com\/vn\/nen-tang-hoa-giai-quang-cao-topon-hien-chinh-thuc-ho-tro-co-che-dau-gia-quang-cao-voi-doi-tac-google-beta\/","title":{"rendered":"N\u1ec1n t\u1ea3ng h\u00f2a gi\u1ea3i qu\u1ea3ng c\u00e1o TopOn hi\u1ec7n ch\u00ednh th\u1ee9c h\u1ed7 tr\u1ee3 c\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o v\u1edbi \u0111\u1ed1i t\u00e1c Google (Beta)"},"content":{"rendered":"

T\u1ed1i \u0111a h\u00f3a doanh thu: T\u1ea5t c\u1ea3 c\u00e1c nh\u00e0 ph\u00e1t h\u00e0nh n\u1ed9i dung s\u1ed1 hi\u1ec7n c\u00f3 th\u1ec3 truy c\u1eadp c\u01a1 ch\u1ebf \u0110\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o v\u1edbi Google b\u1eb1ng N\u1ec1n t\u1ea3ng h\u00f2a gi\u1ea3i qu\u1ea3ng c\u00e1o TopOn<\/p>\n

QU\u1ea2NG CH\u00c2U, Trung Qu\u1ed1c, 06\/02\/2024<\/span> \/PRNewswire\/ — Ch\u00fang t\u00f4i r\u1ea5t vui m\u1eebng \u0111\u01b0\u1ee3c chia s\u1ebb v\u1edbi t\u1ea5t c\u1ea3 c\u00e1c nh\u00e0 ph\u00e1t h\u00e0nh n\u1ed9i dung s\u1ed1 r\u1eb1ng hi\u1ec7n nh\u00e0 ph\u00e1t h\u00e0nh n\u1ed9i dung s\u1ed1 c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o v\u1edbi \u0111\u1ed1i t\u00e1c Google (Beta) tr\u00ean n\u1ec1n t\u1ea3ng h\u00f2a gi\u1ea3i qu\u1ea3ng c\u00e1o TopOn nh\u1eb1m t\u1ed1i \u01b0u h\u00f3a chi\u1ebfn l\u01b0\u1ee3c doanh thu qu\u1ea3ng c\u00e1o.<\/b><\/p>\n

C\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o v\u1edbi \u0111\u1ed1i t\u00e1c Google hi\u1ec7n cho ph\u00e9p nh\u00e0 ph\u00e1t h\u00e0nh n\u1ed9i dung s\u1ed1 ti\u1ebfp c\u1eadn nhu c\u1ea7u c\u1ee7a Google theo h\u00ecnh th\u1ee9c ngu\u1ed3n \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o tr\u00ean TopOn. V\u1edbi c\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o v\u1edbi \u0111\u1ed1i t\u00e1c Google, nh\u00e0 ph\u00e1t h\u00e0nh n\u1ed9i dung s\u1ed1 hi\u1ec7n c\u00f3 th\u1ec3 cho ph\u00e9p Google (Google Ads, Display & Video 360) \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o trong c\u00e1c phi\u00ean \u0111\u1ea5u gi\u00e1 \u0111\u1eb7t gi\u00e1 qu\u1ea3ng c\u00e1o theo th\u1eddi gian th\u1ef1c c\u1ee7a TopOn.<\/p>\n

Harry Yang<\/span>, Gi\u00e1m \u0111\u1ed1c \u0110i\u1ec1u h\u00e0nh Ti\u1ebfp th\u1ecb c\u1ee7a TopOn cho bi\u1ebft: “H\u00f4m nay, TopOn xin vui m\u1eebng th\u00f4ng b\u00e1o r\u1eb1ng gi\u1edd \u0111\u00e2y b\u1ea1n s\u1ebd c\u00f3 th\u00eam nhi\u1ec1u l\u1ef1a ch\u1ecdn h\u01a1n nh\u1edd c\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o v\u1edbi Google hi\u1ec7n \u0111\u01b0\u1ee3c cung c\u1ea5p cho t\u1ea5t c\u1ea3 c\u00e1c ph\u00e1t h\u00e0nh n\u1ed9i dung s\u1ed1 c\u00f3 s\u1eed d\u1ee5ng c\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o theo th\u1eddi gian th\u1ef1c. Khi th\u1ecb tr\u01b0\u1eddng \u1ee9ng d\u1ee5ng d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng ti\u1ebfp t\u1ee5c t\u0103ng tr\u01b0\u1edfng t\u00edch c\u1ef1c, vi\u1ec7c \u1ee9ng d\u1ee5ng c\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o trong \u1ee9ng d\u1ee5ng ng\u00e0y c\u00e0ng tr\u1edf n\u00ean c\u1ea7n thi\u1ebft \u0111\u1ec3 gi\u00fap b\u1ea1n \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng v\u1ec1 m\u1eb7t t\u00e0i ch\u00ednh”.<\/p>\n

C\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o trong \u1ee9ng d\u1ee5ng mang l\u1ea1i cho nh\u00e0 ph\u00e1t h\u00e0nh n\u1ed9i dung s\u1ed1 nhi\u1ec1u l\u1ee3i th\u1ebf \u0111\u1ec3 n\u00e2ng cao doanh thu. Nh\u1eefng nh\u00e0 ph\u00e1t h\u00e0nh n\u1ed9i dung s\u1ed1 \u00e1p d\u1ee5ng ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o s\u1ebd th\u1ea5y \u0111\u01b0\u1ee3c l\u1ee3i \u00edch gia t\u0103ng do nhu c\u1ea7u t\u0103ng cao h\u01a1n. Nh\u1eefng l\u1ee3i th\u1ebf ch\u00ednh d\u00e0nh cho nh\u00e0 ph\u00e1t h\u00e0nh n\u1ed9i dung s\u1ed1 c\u00f3 s\u1eed d\u1ee5ng c\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o trong \u1ee9ng d\u1ee5ng TopOn bao g\u1ed3m:<\/p>\n

T\u1ed1i \u0111a h\u00f3a doanh thu<\/b><\/p>\n

T\u0103ng t\u1ed5ng thu nh\u1eadp th\u00f4ng qua c\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o theo th\u1eddi gian th\u1ef1c c\u00f9ng v\u1edbi kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn c\u00e1c ngu\u1ed3n qu\u1ea3ng c\u00e1o l\u1edbn nh\u1ea5t. V\u1edbi l\u1ee3i th\u1ebf t\u00edch h\u1ee3p t\u1ef1 \u0111\u1ed9ng n\u00e0y trong c\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o hi\u1ec7n nay, c\u00e1c nh\u00e0 ph\u00e1t h\u00e0nh n\u1ed9i dung s\u1ed1 c\u00f3 th\u1ec3 ngay l\u1eadp t\u1ee9c t\u1eadn d\u1ee5ng l\u1ee3i \u00edch c\u1ee7a vi\u1ec7c c\u00f3 \u0111\u1ed1i t\u00e1c \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o l\u1edbn nh\u1ea5t trong ng\u00e0nh \u0111\u1ea5u gi\u00e1 \u0111\u1ed1i v\u1edbi l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp c\u1ee7a h\u1ecd. Khi m\u1ecdi ngu\u1ed3n nhu c\u1ea7u \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o g\u00f3i g\u1ecdn trong m\u1ed9t phi\u00ean \u0111\u1ea5u gi\u00e1 c\u00f4ng khai v\u00e0 c\u00f4ng b\u1eb1ng theo th\u1eddi gian th\u1ef1c, b\u1ea1n s\u1ebd th\u1ea5y c\u00f3 nhi\u1ec1u s\u1ef1 c\u1ea1nh tranh h\u01a1n cho kho\u1ea3ng kh\u00f4ng qu\u1ea3ng c\u00e1o, \u0111i\u1ec1u \u0111\u00f3 c\u00f3 ngh\u0129a l\u00e0 c\u00f3 m\u1ee9c gi\u00e1 t\u1ed1t h\u01a1n cho s\u1ed1 l\u1ea7n qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb.<\/p>\n

T\u1ed5ng s\u1ed1 minh b\u1ea1ch<\/b><\/p>\n

T\u1ea5t c\u1ea3 c\u00e1c ngu\u1ed3n nhu c\u1ea7u \u0111\u1ec1u \u0111\u01b0\u1ee3c x\u1eed l\u00fd b\u00ecnh \u0111\u1eb3ng, th\u00fac \u0111\u1ea9y m\u00f4i tr\u01b0\u1eddng \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o c\u00f4ng b\u1eb1ng cho t\u1eebng ngu\u1ed3n.<\/p>\n

Tinh g\u1ecdn qu\u00e1 tr\u00ecnh h\u00f2a gi\u1ea3i qu\u1ea3ng c\u00e1o<\/b><\/p>\n

B\u1eb1ng c\u00e1ch lo\u1ea1i b\u1ecf g\u00e1nh n\u1eb7ng duy tr\u00ec c\u00e1c m\u00f4 h\u00ecnh x\u1ebfp h\u00e0ng c\u00e1c ngu\u1ed3n qu\u1ea3ng c\u00e1o ph\u1ee9c t\u1ea1p, c\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o gi\u00fap b\u1ea1n t\u0103ng hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng \u0111\u1ec3 \u0111\u1ed9i nh\u00f3m c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 t\u1eadp trung v\u00e0o vi\u1ec7c t\u1ea1o ra nhi\u1ec1u t\u00e1c \u0111\u1ed9ng h\u01a1n cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n. Ngo\u00e0i ra, c\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o cho ph\u00e9p b\u1ea1n d\u1ec5 d\u00e0ng th\u00eam nhi\u1ec1u ngu\u1ed3n nhu c\u1ea7u h\u01a1n, gi\u00fap b\u1ea1n t\u0103ng t\u00ednh c\u1ea1nh tranh cho kho\u1ea3ng kh\u00f4ng qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh m\u00e0 kh\u00f4ng \u1ea3nh h\u01b0\u1edfng nhi\u1ec1u \u0111\u1ebfn \u0111\u1ed9 tr\u1ec5 v\u00e0 gi\u1ea3i ph\u00f3ng t\u00e0i nguy\u00ean ho\u1ea1t \u0111\u1ed9ng.<\/p>\n

B\u1ec1n v\u1eefng l\u00e2u d\u00e0i<\/b><\/p>\n

T\u1eadn d\u1ee5ng h\u1ec7 sinh th\u00e1i an to\u00e0n gi\u00fap thi\u1ebft l\u1eadp ni\u1ec1m tin v\u00e0 h\u1ed7 tr\u1ee3 gi\u1eef ch\u00e2n ng\u01b0\u1eddi d\u00f9ng.<\/p>\n

Kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn c\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o v\u1edbi Google t\u00edch h\u1ee3p v\u1edbi n\u1ec1n t\u1ea3ng h\u00f2a gi\u1ea3i qu\u1ea3ng c\u00e1o TopOn l\u00e0 m\u1ed9t c\u1ed9t m\u1ed1c quan tr\u1ecdng \u0111\u1ed1i v\u1edbi ch\u00fang t\u00f4i, kh\u1eb3ng \u0111\u1ecbnh n\u1ed7 l\u1ef1c c\u1ee7a ch\u00fang t\u00f4i nh\u1eb1m t\u0103ng c\u01b0\u1eddng \u00e1p d\u1ee5ng c\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o trong \u1ee9ng d\u1ee5ng c\u0169ng nh\u01b0 th\u00fac \u0111\u1ea9y m\u1ed9t th\u1ecb tr\u01b0\u1eddng minh b\u1ea1ch v\u00e0 c\u00f4ng b\u1eb1ng. Ch\u00fang t\u00f4i mong mu\u1ed1n \u0111\u01b0\u1ee3c c\u1ed9ng t\u00e1c s\u00e2u h\u01a1n v\u1edbi Google v\u00e0 c\u1ed9ng \u0111\u1ed3ng c\u00e1c nh\u00e0 ph\u00e1t h\u00e0nh n\u1ed9i dung s\u1ed1 c\u1ee7a ch\u00fang t\u00f4i \u0111\u1ec3 ti\u1ebfp t\u1ee5c th\u00fac \u0111\u1ea9y s\u1ef1 ph\u00e1t tri\u1ec3n v\u00e0 \u0111\u1ed5i m\u1edbi trong l\u0129nh v\u1ef1c n\u00e0y.<\/p>\n

B\u1ea1n \u0111\u00e3 s\u1eb5n s\u00e0ng th\u1ef1c hi\u1ec7n b\u01b0\u1edbc nh\u1ea3y v\u1ecdt v\u1edbi c\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o v\u1edbi Google tr\u00ean TopOn ch\u01b0a?<\/b> Li\u00ean h\u1ec7 m\u1ecdi l\u00fac qua www.toponad.com<\/a><\/u><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"

T\u1ed1i \u0111a h\u00f3a doanh thu: T\u1ea5t c\u1ea3 c\u00e1c nh\u00e0 ph\u00e1t h\u00e0nh n\u1ed9i dung s\u1ed1 hi\u1ec7n c\u00f3 th\u1ec3 truy c\u1eadp c\u01a1 ch\u1ebf \u0110\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o v\u1edbi Google b\u1eb1ng N\u1ec1n t\u1ea3ng h\u00f2a gi\u1ea3i qu\u1ea3ng c\u00e1o TopOn QU\u1ea2NG CH\u00c2U, Trung Qu\u1ed1c, 06\/02\/2024 \/PRNewswire\/ — Ch\u00fang t\u00f4i r\u1ea5t vui m\u1eebng \u0111\u01b0\u1ee3c chia s\u1ebb v\u1edbi t\u1ea5t c\u1ea3 c\u00e1c nh\u00e0 ph\u00e1t […]\n","protected":false},"author":4,"featured_media":50415,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2293],"tags":[],"class_list":["post-29402","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pr-newswire"],"yoast_head":"\nN\u1ec1n t\u1ea3ng h\u00f2a gi\u1ea3i qu\u1ea3ng c\u00e1o TopOn hi\u1ec7n ch\u00ednh th\u1ee9c h\u1ed7 tr\u1ee3 c\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o v\u1edbi \u0111\u1ed1i t\u00e1c Google (Beta)<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/saigonbiz.com\/vn\/nen-tang-hoa-giai-quang-cao-topon-hien-chinh-thuc-ho-tro-co-che-dau-gia-quang-cao-voi-doi-tac-google-beta\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"N\u1ec1n t\u1ea3ng h\u00f2a gi\u1ea3i qu\u1ea3ng c\u00e1o TopOn hi\u1ec7n ch\u00ednh th\u1ee9c h\u1ed7 tr\u1ee3 c\u01a1 ch\u1ebf \u0111\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o v\u1edbi \u0111\u1ed1i t\u00e1c Google (Beta)\" \/>\n<meta property=\"og:description\" content=\"T\u1ed1i \u0111a h\u00f3a doanh thu: T\u1ea5t c\u1ea3 c\u00e1c nh\u00e0 ph\u00e1t h\u00e0nh n\u1ed9i dung s\u1ed1 hi\u1ec7n c\u00f3 th\u1ec3 truy c\u1eadp c\u01a1 ch\u1ebf \u0110\u1ea5u gi\u00e1 qu\u1ea3ng c\u00e1o v\u1edbi Google\" \/>\n<meta property=\"og:url\" content=\"https:\/\/saigonbiz.com\/vn\/nen-tang-hoa-giai-quang-cao-topon-hien-chinh-thuc-ho-tro-co-che-dau-gia-quang-cao-voi-doi-tac-google-beta\/\" \/>\n<meta property=\"og:site_name\" content=\"C\u1ed9ng \u0111\u1ed3ng SaigonBiz\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SaigonbizGroup\" \/>\n<meta property=\"article:published_time\" content=\"2024-02-06T03:30:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/saigonbiz.com\/vn\/wp-content\/uploads\/2026\/08\/ChatGPT-Image-13_18_15-13-thg-8-2026.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1075\" \/>\n\t<meta property=\"og:image:height\" content=\"716\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ng\u01b0\u1eddi S\u00e0i G\u00f2n\" \/>\n<meta name=\"twitter:card\" 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