{"id":20526,"date":"2023-04-04T19:30:00","date_gmt":"2023-04-04T12:30:00","guid":{"rendered":"https:\/\/www.prnasia.com\/asia-story\/archive\/4058829_VI58829_11"},"modified":"2023-04-05T13:08:25","modified_gmt":"2023-04-05T06:08:25","slug":"comarch-duoc-cong-nhan-la-mot-trong-nhung-nha-cung-cap-giai-phap-cong-nghe-khach-hang-than-thiet-hang-dau","status":"publish","type":"post","link":"https:\/\/saigonbiz.com\/vn\/comarch-duoc-cong-nhan-la-mot-trong-nhung-nha-cung-cap-giai-phap-cong-nghe-khach-hang-than-thiet-hang-dau\/","title":{"rendered":"Comarch \u0111\u01b0\u1ee3c c\u00f4ng nh\u1eadn l\u00e0 m\u1ed9t trong nh\u1eefng nh\u00e0 cung c\u1ea5p gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft h\u00e0ng \u0111\u1ea7u"},"content":{"rendered":"<p><span class=\"legendSpanClass\">KRAK\u00d3W,&nbsp;Ba Lan<\/span>, <span class=\"legendSpanClass\">Ng\u00e0y 4 th\u00e1ng 4 n\u0103m 2023<\/span> \/PRNewswire\/ &#8212; <b>Comarch, c\u00f4ng ty ph\u1ea7n m\u1ec1m to\u00e0n c\u1ea7u v\u1edbi h\u01a1n 20 n\u0103m kinh nghi\u1ec7m tr\u00ean th\u1ecb tr\u01b0\u1eddng, \u0111\u00e3 \u0111\u01b0\u1ee3c g\u1ecdi t\u00ean trong danh s\u00e1ch 12 nh\u00e0 cung c\u1ea5p gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft \u0111\u00e1ng ch\u00fa \u00fd nh\u1ea5t. S\u1ef1 c\u00f4ng nh\u1eadn n\u00e0y \u0111\u1ebfn t\u1eeb The Forrester Wave<sup>\u2122<\/sup>: Gi\u1ea3i ph\u00e1p C\u00f4ng ngh\u1ec7 Kh\u00e1ch h\u00e0ng Th\u00e2n thi\u1ebft, b\u00e1o c\u00e1o Qu\u00fd 1 n\u0103m 2023 \u2013 h\u01b0\u1edbng d\u1eabn to\u00e0n di\u1ec7n d\u00e0nh cho c\u00e1c chuy\u00ean gia ti\u1ebfp th\u1ecb B2C \u0111ang t\u00ecm ki\u1ebfm nh\u00e0 cung c\u1ea5p ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft t\u1ed1t nh\u1ea5t cho nhu c\u1ea7u c\u1ee7a m\u00ecnh. <\/b><\/p>\n<p>\u0110\u00e1nh gi\u00e1 c\u1ee7a 12 \u0111\u1ed1i t\u00e1c kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft quan tr\u1ecdng nh\u1ea5t \u0111\u1ec1 c\u1eadp \u0111\u1ebfn Comarch nh\u01b0 m\u1ed9t c\u00f4ng ty ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3, c\u00f4ng nh\u1eadn r\u1eb1ng c\u00f4ng ty <b>\u0111\u00e3 to\u00e0n c\u1ea7u h\u00f3a c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft, m\u1ed9t trong nh\u1eefng l\u0129nh v\u1ef1c tr\u1ecdng t\u00e2m l\u1edbn nh\u1ea5t c\u1ee7a c\u00f4ng ty ch\u00ednh l\u00e0 s\u1ef1 tham gia c\u1ee7a c\u1ed9ng \u0111\u1ed3ng,<\/b> c\u0169ng nh\u01b0<b> nh\u1eefng c\u1ea3i ti\u1ebfn theo k\u1ebf ho\u1ea1ch lu\u00f4n ph\u00f9 h\u1ee3p v\u1edbi t\u1ea7m nh\u00ecn t\u1eadp trung v\u00e0o tr\u1ea3i nghi\u1ec7m c\u1ee7a c\u00f4ng ty.<\/b> Theo b\u00e1o c\u00e1o c\u1ee7a Forrester, \u0111i\u1ec3m m\u1ea1nh c\u1ee7a N\u1ec1n t\u1ea3ng Ti\u1ebfp th\u1ecb Kh\u00e1ch h\u00e0ng Th\u00e2n thi\u1ebft c\u1ee7a Comarch g\u1ed3m c\u00f3 kh\u1ea3 n\u0103ng v\u01b0\u1ee3t tr\u1ed9i trong qu\u1ea3n l\u00fd h\u1ed3 s\u01a1 th\u00e0nh vi\u00ean v\u00e0 ng\u0103n ch\u1eb7n gian l\u1eadn. B\u00e1o c\u00e1o l\u01b0u \u00fd r\u1eb1ng c\u00f4ng ty ph\u1ea7n m\u1ec1m th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c chuy\u00ean m\u00f4n <b>v\u1ec1 n\u1ec1n t\u1ea3ng c\u1ee7a m\u00ecnh v\u1edbi m\u1ed9t lo\u1ea1t c\u00e1c d\u1ecbch v\u1ee5 k\u1ef9 thu\u1eadt m\u1ea1nh m\u1ebd, h\u1ecd \u0111\u1ea7u t\u01b0 \u0111\u00e1ng k\u1ec3 v\u00e0o c\u00e1c c\u1ea3i ti\u1ebfn n\u1ec1n t\u1ea3ng v\u00e0 chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp c\u1eadn th\u1ecb tr\u01b0\u1eddng, \u0111\u1ed3ng th\u1eddi c\u00f3 nh\u1eefng ph\u00e9p \u0111o KPI ch\u01b0\u01a1ng tr\u00ecnh hi\u1ec7u qu\u1ea3. <\/b><\/p>\n<p>Comarch tin r\u1eb1ng <b>The Forrester Wave<sup>\u2122<\/sup>: s\u1ef1 ghi nh\u1eadn t\u1eeb Gi\u1ea3i ph\u00e1p C\u00f4ng ngh\u1ec7 Kh\u00e1ch h\u00e0ng Th\u00e2n thi\u1ebft, b\u00e1o c\u00e1o Qu\u00fd 1 n\u0103m 2023, ch\u00ednh l\u00e0 m\u1ed9t minh ch\u1ee9ng cho \u0111\u1ea1o \u0111\u1ee9c l\u00e0m vi\u1ec7c m\u1ea1nh m\u1ebd v\u00e0 t\u00ednh hi\u1ec7u qu\u1ea3 c\u1ee7a Comarch trong nh\u1eefng n\u1ed7 l\u1ef1c b\u1ed3i \u0111\u1eafp chi\u1ebfn l\u01b0\u1ee3c v\u00e0 k\u1ef9 thu\u1eadt cho m\u1ea3ng kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft n\u00e0y.<\/b>&nbsp;Theo nh\u00ecn nh\u1eadn c\u1ee7a Comarch, vi\u1ec7c \u0111\u01b0\u1ee3c \u0111\u1ec1 c\u1eadp trong ph\u1ea7n t\u1ed5ng quan to\u00e0n di\u1ec7n v\u1ec1 ng\u00e0nh cho th\u1ea5y r\u1eb1ng Comarch l\u00e0 m\u1ed9t <b>l\u1ef1a ch\u1ecdn v\u1eefng ch\u1eafc cho c\u00e1c th\u01b0\u01a1ng hi\u1ec7u to\u00e0n c\u1ea7u<\/b> \u0111ang trong qu\u00e1 tr\u00ecnh t\u00ecm ki\u1ebfm s\u1ef1 tr\u1ee3 gi\u00fap khi c\u1ea7n qu\u1ea3n l\u00fd c\u00e1c ho\u1ea1t \u0111\u1ed9ng t\u1eadp trung v\u00e0o m\u1ea3ng kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft theo m\u00f4 l\u1edbn. V\u1edbi n\u1ec1n t\u1ea3ng ti\u1ebfp th\u1ecb d\u1ef1a tr\u00ean AI, Comarch l\u00e0 \u0111\u1ed1i t\u00e1c \u0111\u00e1ng tin c\u1eady c\u00f9ng v\u1edbi c\u00e1c s\u00e1ng ki\u1ebfn mang l\u1ea1i k\u1ebft qu\u1ea3 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c.<\/p>\n<p><i>&#8220;T\u00f4i r\u1ea5t vui m\u1eebng khi Comarch \u0111\u01b0\u1ee3c c\u00f4ng nh\u1eadn trong Forrester Wave. M\u1ea3ng kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft \u0111ang tr\u1edf th\u00e0nh xu h\u01b0\u1edbng ch\u1ee7 \u0111\u1ea1o v\u00e0 ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng. Ch\u00fang ta c\u1ea7n c\u00e1c m\u00f4 h\u00ecnh kinh doanh m\u1edbi v\u00e0 ph\u00e2n ph\u1ed1i\/t\u00edch h\u1ee3p \u0111\u01a1n gi\u1ea3n h\u00f3a trong h\u1ec7 sinh th\u00e1i martech. Trong th\u1eddi k\u1ef3 kh\u00f3 kh\u0103n v\u00e0 b\u1ea5t \u1ed5n v\u1ec1 t\u00e0i ch\u00ednh n\u00e0y, \u0111i\u1ec1u quan tr\u1ecdng ch\u00ednh l\u00e0 t\u1eadp trung v\u00e0o m\u1ee9c \u0111\u1ed9 th\u00e2n thi\u1ebft c\u1ee7a kh\u00e1ch h\u00e0ng th\u00f4ng qua tr\u1ea3i nghi\u1ec7m tuy\u1ec7t v\u1eddi, kh\u1ea3 n\u0103ng c\u00e1 nh\u00e2n h\u00f3a, \u0111\u1ed3ng th\u1eddi mang l\u1ea1i gi\u00e1 tr\u1ecb \u0111\u00e1ng k\u1ec3 cho nh\u1eefng ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u00e2n thi\u1ebft. N\u1ec1n t\u1ea3ng ti\u1ebfp th\u1ecb d\u1ef1a tr\u00ean AI v\u00e0 m\u1ed9t lo\u1ea1t d\u1ecbch v\u1ee5 kinh doanh c\u1ee7a ch\u00fang t\u00f4i s\u1ebd gi\u00fap m\u1ecdi th\u1ee9 d\u1ec5 d\u00e0ng h\u01a1n r\u1ea5t nhi\u1ec1u cho c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb. Ch\u00fang t\u00f4i lu\u00f4n s\u1eb5n s\u00e0ng h\u1ed7 tr\u1ee3 b\u1ea1n trong m\u1ecdi b\u01b0\u1edbc c\u1ee7a h\u00e0nh tr\u00ecnh, t\u1eeb chi\u1ebfn l\u01b0\u1ee3c x\u00e2y d\u1ef1ng \u0111\u1ebfn v\u1eadn h\u00e0nh h\u00e0ng ng\u00e0y&#8221; <\/i><b>\u2013 <\/b>theo Janusz Jeremiasz Filipiak, T\u1ed5ng gi\u00e1m \u0111\u1ed1c, Comarch Inc.<\/p>\n<p>LI\u00caN H\u1ec6: <span class=\"xn-person\">Francesca Ricotta<\/span>, <a href=\"mailto:francesca.ricotta@comarch.com\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">francesca.ricotta@comarch.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>KRAK\u00d3W,&nbsp;Ba Lan, Ng\u00e0y 4 th\u00e1ng 4 n\u0103m 2023 \/PRNewswire\/ &#8212; Comarch, c\u00f4ng ty ph\u1ea7n m\u1ec1m to\u00e0n c\u1ea7u v\u1edbi h\u01a1n 20 n\u0103m kinh nghi\u1ec7m tr\u00ean th\u1ecb tr\u01b0\u1eddng, \u0111\u00e3 \u0111\u01b0\u1ee3c g\u1ecdi t\u00ean trong danh s\u00e1ch 12 nh\u00e0 cung c\u1ea5p gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft \u0111\u00e1ng ch\u00fa \u00fd nh\u1ea5t. S\u1ef1 c\u00f4ng nh\u1eadn n\u00e0y \u0111\u1ebfn t\u1eeb [&#8230;]\n","protected":false},"author":4,"featured_media":50415,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2293],"tags":[],"class_list":["post-20526","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pr-newswire"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.6 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Comarch \u0111\u01b0\u1ee3c c\u00f4ng nh\u1eadn l\u00e0 m\u1ed9t trong nh\u1eefng nh\u00e0 cung c\u1ea5p gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft h\u00e0ng \u0111\u1ea7u<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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