{"id":20514,"date":"2023-04-04T09:36:00","date_gmt":"2023-04-04T02:36:00","guid":{"rendered":"https:\/\/www.prnasia.com\/asia-story\/archive\/4059742_VI59742_11"},"modified":"2023-04-04T09:36:00","modified_gmt":"2023-04-04T02:36:00","slug":"bukalapak-nam-giu-phan-lon-co-phan-tai-iprice-gop-phan-thuc-day-su-phat-trien-cua-nen-tang-so-sanh-gia-pho-bien-nay","status":"publish","type":"post","link":"https:\/\/saigonbiz.com\/vn\/bukalapak-nam-giu-phan-lon-co-phan-tai-iprice-gop-phan-thuc-day-su-phat-trien-cua-nen-tang-so-sanh-gia-pho-bien-nay\/","title":{"rendered":"Bukalapak n\u1eafm gi\u1eef ph\u1ea7n l\u1edbn c\u1ed5 ph\u1ea7n t\u1ea1i iPrice, g\u00f3p ph\u1ea7n th\u00fac \u0111\u1ea9y s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a n\u1ec1n t\u1ea3ng so s\u00e1nh gi\u00e1 ph\u1ed5 bi\u1ebfn n\u00e0y"},"content":{"rendered":"

KUALA LUMPUR, Malaysia<\/span><\/span>, 4<\/span>\/4\/2023<\/span> \/PRNewswire\/ — Bukalapak, m\u1ed9t trong nh\u1eefng c\u00f4ng ty th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed h\u00e0ng \u0111\u1ea7u t\u1ea1i Indonesia<\/span>, v\u1eeba c\u00f4ng b\u1ed1 v\u00e0o h\u00f4m nay r\u1eb1ng h\u1ecd hi\u1ec7n \u0111ang n\u1eafm gi\u1eef ph\u1ea7n l\u1edbn c\u1ed5 ph\u1ea7n t\u1ea1i iPrice, n\u1ec1n t\u1ea3ng so s\u00e1nh gi\u00e1 l\u1edbn nh\u1ea5t t\u1ea1i \u0110\u00f4ng Nam \u00c1.<\/p>\n

Th\u1ecb tr\u01b0\u1eddng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed t\u1ea1i \u0110\u00f4ng Nam \u00c1 \u0111\u00e3 v\u00e0 \u0111ang ph\u00e1t tri\u1ec3n v\u00f4 c\u00f9ng m\u1ea1nh m\u1ebd trong su\u1ed1t m\u1ed9t th\u1eadp k\u1ef7 v\u1eeba qua, c\u00e1c danh m\u1ee5c ri\u00eang l\u1ebb c\u0169ng d\u1ea7n m\u1edf r\u1ed9ng h\u01a1n \u0111\u1ec3 c\u00f3 th\u1ec3 chuy\u00ean m\u00f4n h\u00f3a. B\u1eb1ng vi\u1ec7c quan s\u00e1t xu h\u01b0\u1edbng n\u00e0y, Bukalapak \u0111\u00e3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh chuy\u1ec3n h\u01b0\u1edbng \u0111\u1ea7u t\u01b0. Thay v\u00ec tr\u1ef1c ti\u1ebfp \u0111\u1ed1i \u0111\u1ea7u v\u1edbi c\u00e1c th\u1ecb tr\u01b0\u1eddng kh\u00e1c, ho mu\u1ed1n t\u1eadp trung x\u00e2y d\u1ef1ng v\u00e0 gi\u00e0nh \u0111\u01b0\u1ee3c nh\u1eefng th\u1ecb tr\u01b0\u1eddng ng\u00e1ch nh\u1eb1m th\u00fac \u0111\u1ea9y s\u1ef1 t\u0103ng tr\u01b0\u1edfng c\u1ee7a m\u00ecnh.<\/p>\n

Trong h\u01a1n 8 n\u0103m qua, iPrice v\u1eabn lu\u00f4n s\u1eed d\u1ee5ng m\u1ecdi ngu\u1ed3n l\u1ef1c \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t th\u1ecb tr\u01b0\u1eddng ng\u00e1ch. S\u1ef1 t\u1eadp trung nghi\u00eam t\u00fac v\u00e0o nh\u1eefng kh\u00e1ch h\u00e0ng quan t\u00e2m \u0111\u1eb7c bi\u1ec7t \u0111\u1ebfn gi\u00e1 c\u1ea3 \u0111\u00e3 gi\u00fap c\u00f4ng ty n\u00e0y gi\u00e0nh \u0111\u01b0\u1ee3c s\u1ef1 tin t\u01b0\u1edfng t\u1eeb c\u00e1c kh\u00e1ch h\u00e0ng t\u1ea1i \u0110\u00f4ng Nam \u00c1. N\u0103m 2022, c\u00f4ng ty n\u00e0y \u0111\u00e3 gi\u00fap h\u01a1n 100 tri\u1ec7u ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u1ea1i 7 qu\u1ed1c gia \u0110\u00f4ng Nam \u00c1 ti\u1ebft ki\u1ec7m chi ph\u00ed khi mua s\u1eafm. C\u00f4ng ngh\u1ec7 \u0111\u1ed9c quy\u1ec1n c\u1ee7a h\u1ecd gi\u00fap hi\u1ec3n th\u1ecb nh\u1eefng \u01b0u \u0111\u00e3i h\u00e0ng \u0111\u1ea7u t\u1eeb h\u01a1n 8 t\u1ec9 phi\u1ebfu gi\u1ea3m gi\u00e1 \u1edf m\u1ed9t th\u1ecb tr\u01b0\u1eddng v\u1ed1n d\u0129 \u0111\u00e3 c\u00f3 qu\u00e1 nhi\u1ec1u s\u1ef1 ki\u1ec7n khuy\u1ebfn m\u00e3i v\u00e0 hi\u1ec7n \u0111ang g\u1eb7p kh\u00f3 kh\u0103n \u0111\u1ec3 \u0111i\u1ec1u h\u01b0\u1edbng c\u00e1c c\u01a1 ch\u1ebf gi\u1ea3m gi\u00e1 n\u00e0y.<\/p>\n

“T\u00f4i \u0111\u00e3 bi\u1ebft David c\u00f9ng \u0111\u1ed9i ng\u0169 c\u1ee7a anh \u1ea5y nhi\u1ec1u n\u0103m nay, v\u00e0 v\u1eabn lu\u00f4n h\u00e0o h\u1ee9ng v\u1edbi nh\u1eefng g\u00ec h\u1ecd \u0111ang l\u00e0m, v\u00e0 r\u1ed3i g\u1ea7n \u0111\u00e2y l\u1ea1i c\u00f3 c\u01a1 h\u1ed9i h\u1ee3p t\u00e1c v\u1edbi h\u1ecd,” theo Willix Halim, Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh c\u1ee7a Bukalapak. “C\u00f9ng v\u1edbi chuy\u00ean m\u00f4n c\u1ee7a Bukalapak trong l\u0129nh v\u1ef1c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, th\u00eam v\u00e0o \u0111\u00f3 l\u00e0 t\u1ec7p kh\u00e1ch h\u00e0ng trung th\u00e0nh v\u00e0 c\u00f4ng ngh\u1ec7 \u0111\u1ed9c quy\u1ec1n t\u1eeb iPrice, ch\u00fang t\u00f4i ho\u00e0n to\u00e0n t\u1ef1 tin v\u00e0o kh\u1ea3 n\u0103ng m\u1edf r\u1ed9ng ti\u1ec1m n\u0103ng c\u1ef1c k\u00ec to l\u1edbn c\u1ee7a n\u1ec1n t\u1ea3ng n\u00e0y.”<\/p>\n

\n

\"\u0110\u1ed9i<\/a>
\u0110\u1ed9i ng\u0169 nh\u00e2n s\u1ef1 lu\u00f4n l\u00e0 \u01b0u ti\u00ean h\u00e0ng \u0111\u1ea7u \u0111\u1ed1i v\u1edbi iPrice khi t\u00ecm ki\u1ebfm m\u1ed9t \u0111\u1ed1i t\u00e1c ph\u00f9 h\u1ee3p \u0111\u1ec3 h\u1ed7 tr\u1ee3 s\u1ef1 ph\u00e1t tri\u1ec3n trong t\u01b0\u01a1ng lai<\/span><\/p>\n<\/p><\/div>\n

Nh\u1eefng nh\u00e0 \u0111\u1ea7u t\u01b0 c\u1ee7a iPrice, trong \u0111\u00f3 c\u00f3 Itochu v\u00e0 Naver, b\u00e0y t\u1ecf s\u1ef1 \u1ee7ng h\u1ed9 v\u1ec1 vi\u1ec7c h\u1ee3p t\u00e1c n\u00e0y. Vi\u1ec7c gi\u1ea3m s\u1ee9c n\u00f3ng trong th\u1ecb tr\u01b0\u1eddng g\u00e2y qu\u1ef9 v\u00e0o n\u0103m ngo\u00e1i \u0111\u00e3 \u0111\u1ea9y iPrice \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh thu nh\u1ecf quy m\u00f4 kinh doanh v\u00e0 t\u1eeb \u0111\u00f3 d\u1eabn \u0111\u1ebfn vi\u1ec7c c\u1eaft gi\u1ea3m nh\u00e2n s\u1ef1. C\u00f4ng ty n\u00e0y \u0111\u00e3 t\u1ef1 thay \u0111\u1ed5i \u0111\u1ec3 t\u00ecm ki\u1ebfm nh\u1eefng h\u01b0\u1edbng \u0111i m\u1edbi, gi\u00fap ph\u00e1t tri\u1ec3n doanh nghi\u1ec7p m\u1ed9t c\u00e1ch c\u1ea9n tr\u1ecdng h\u01a1n v\u1ec1 chi ph\u00ed. Hi\u1ec7n t\u1ea1i, s\u1ef1 chuy\u1ec3n m\u00ecnh n\u00e0y c\u00e0ng \u0111\u01b0\u1ee3c \u0111\u1ea9y m\u1ea1nh h\u01a1n nh\u1edd s\u1ef1 tham gia c\u1ee7a t\u1eadp \u0111o\u00e0n Bukalapak, gi\u00fap m\u1edf ra nhi\u1ec1u c\u01a1 h\u1ed9i h\u01a1n.<\/p>\n

Heinrich Wender<\/span>, nh\u00e0 \u0111\u1ed3ng s\u00e1ng l\u1eadp c\u1ee7a iPrice, cho bi\u1ebft, “Ch\u00fang t\u00f4i v\u00f4 c\u00f9ng h\u00e0o h\u1ee9ng v\u1ec1 vi\u1ec7c tham gia v\u00e0o \u0111\u1ed9i ng\u0169 Bukalapak v\u00e0 nh\u1eadn s\u1ef1 h\u1ed7 tr\u1ee3 ti\u1ec1m n\u0103ng t\u1eeb t\u1eadp \u0111o\u00e0n. Vi\u1ec7c k\u1ebft h\u1ee3p n\u00e0y s\u1ebd gi\u00fap ch\u00fang t\u00f4i m\u1edf r\u1ed9ng c\u00e1c d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh \u0111\u1ec3 ng\u00e0y c\u00e0ng gi\u00fap \u0111\u01b0\u1ee3c nhi\u1ec1u kh\u00e1ch h\u00e0ng ti\u1ebft ki\u1ec7m chi ph\u00ed trong nhi\u1ec1u danh m\u1ee5c (v\u00ed d\u1ee5 m\u1ea3ng Tr\u00f2 ch\u01a1i \u0111i\u1ec7n t\u1eed), v\u00e0 \u0111\u1ecba l\u00fd (v\u00ed d\u1ee5 th\u1ecb tr\u01b0\u1eddng \u00dac) h\u01a1n n\u1eefa.”<\/p>\n

iPrice s\u1ebd ti\u1ebfp t\u1ee5c ho\u1ea1t \u0111\u1ed9ng nh\u01b0 m\u1ed9t c\u00e1 th\u1ec3 \u0111\u1ed9c l\u1eadp, gi\u1eef v\u1eefng v\u1ecb tr\u00ed trung l\u1eadp h\u01b0\u1edbng v\u1ec1 kh\u00e1ch h\u00e0ng, v\u00e0 h\u1ee3p t\u00e1c c\u00f9ng nhi\u1ec1u n\u1ec1n t\u1ea3ng b\u00e1n h\u00e0ng h\u01a1n n\u1eefa.<\/p>\n

V\u1ec1 t\u1eadp \u0111o\u00e0n iPrice<\/span><\/b><\/p>\n

T\u1eadp \u0111o\u00e0n iPrice l\u00e0 n\u1ec1n t\u1ea3ng \u0111\u1ed3ng h\u00e0nh c\u00f9ng ng\u01b0\u1eddi ti\u00eau d\u00f9ng h\u00e0ng \u0111\u1ea7u \u0110\u00f4ng Nam \u00c1, ph\u1ee5c v\u1ee5 h\u01a1n 125 tri\u1ec7u kh\u00e1ch h\u00e0ng t\u1ea1i 8 qu\u1ed1c gia\/v\u00f9ng l\u00e3nh th\u1ed5 g\u1ed3m Malaysia<\/span><\/a>, Singapore<\/span><\/a>, Indonesia<\/span><\/a>, Th\u00e1i Lan<\/a>, Philippines<\/span><\/a>, Vi\u1ec7t Nam<\/a>, H\u1ed3ng K\u00f4ng SAR<\/a>  v\u00e0 \u00dac<\/a>. V\u1edbi s\u1ee9 m\u1ec7nh “Gi\u00fap m\u1ecdi ng\u01b0\u1eddi ti\u1ebft ki\u1ec7m ti\u1ec1n”, iPrice \u0111\u00e3 th\u00e0nh c\u00f4ng trong vi\u1ec7c gi\u00fap c\u00e1c kh\u00e1ch h\u00e0ng so s\u00e1nh gi\u00e1 v\u00e0 t\u00ecm ra m\u1ee9c khuy\u1ebfn m\u00e3i t\u1ed1t nh\u1ea5t t\u1eeb h\u01a1n 8 t\u1ec9 \u01b0u \u0111\u00e3i trong v\u00f4 s\u1ed1 danh m\u1ee5c c\u1ee7a h\u00e0ng ngh\u00ecnn n\u01a1i b\u00e1n.<\/span><\/p>\n

V\u1ec1 Bukalapak<\/b><\/p>\n

BUKA l\u00e0 m\u1ed9t t\u1eadp \u0111o\u00e0n g\u1ed3m nhi\u1ec1u c\u00f4ng ty c\u00f3 n\u1ec1n t\u1ea3ng c\u00f4ng ngh\u1ec7 v\u1edbi m\u1ee5c ti\u00eau gi\u00fap cho s\u1ef1 chuy\u1ec3n \u0111\u1ed5i m\u1ea1nh m\u1ebd c\u1ee7a c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf t\u1ea1i Indonesia<\/span>, c\u0169ng nh\u01b0 v\u00f4 s\u1ed1 l\u0129nh v\u1ef1c kh\u00e1c nhau.<\/p>\n

X\u00e2y d\u1ef1ng d\u1ef1a tr\u00ean di s\u1ea3n t\u1eeb vi\u1ec7c ph\u1ee5c v\u1ee5 h\u01a1n 110 tri\u1ec7u kh\u00e1ch h\u00e0ng v\u00e0 h\u01a1n 22 tri\u1ec7u doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf t\u1ea1i Indonesia<\/span> b\u1eb1ng v\u00f4 s\u1ed1 gi\u1ea3i ph\u00e1p, v\u00e0 l\u00e0 c\u00f4ng ty c\u00f4ng ngh\u1ec7 \u0111\u1ea7u ti\u00ean t\u1ea1i Indonesia<\/span> \u0111\u01b0\u1ee3c ni\u00eam y\u1ebft c\u00f4ng khai, BUKA hi\u1ec7n \u0111ang t\u1eadp trung v\u00e0o vi\u1ec7c s\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111\u1ec3 \u0111em l\u1ea1i l\u1ed1i s\u1ed1ng s\u1ed1 cho c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf n\u00f3i ri\u00eang c\u0169ng nh\u01b0 ng\u01b0\u1eddi d\u00e2n Indonesia<\/span> n\u00f3i chung, tr\u1ea3i d\u00e0i kh\u1eafp v\u00f4 s\u1ed1 danh m\u1ee5c kh\u00e1c nhau tr\u00ean th\u1ecb tr\u01b0\u1eddng, t\u00e0i ch\u00ednh v\u00e0 c\u00f4ng ngh\u1ec7 t\u00e0i ch\u00ednh, kinh doanh truy\u1ec1n th\u1ed1ng cho \u0111\u1ebfn tr\u1ef1c tuy\u1ebfn, gi\u1ea3i ph\u00e1p cho ng\u01b0\u1eddi b\u00e1n v\u00e0 c\u00e1c m\u1ea3ng li\u00ean quan.<\/p>\n

T\u1eadn d\u1ee5ng s\u1ef1 c\u1ea3i ti\u1ebfn c\u00f4ng ngh\u1ec7 t\u1eeb h\u01a1n m\u1ed9t th\u1eadp k\u1ef7 qua cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 c\u00e1c doanh nghi\u1ec7p t\u1ea1i Indonesia<\/span>, BUKA \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t m\u1ed3i l\u1eeda gi\u00fap th\u00fac \u0111\u1ea9y vi\u1ec7c t\u0103ng t\u1ed1c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 t\u1ea1i Indonesia<\/span>.<\/p>\n

\u0110\u1ec3 bi\u1ebft th\u00eam th\u00f4ng tin v\u1ec1 BUKA, truy c\u1eadp about.bukalapak.com <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

KUALA LUMPUR, Malaysia, 4\/4\/2023 \/PRNewswire\/ — Bukalapak, m\u1ed9t trong nh\u1eefng c\u00f4ng ty th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed h\u00e0ng \u0111\u1ea7u t\u1ea1i Indonesia, v\u1eeba c\u00f4ng b\u1ed1 v\u00e0o h\u00f4m nay r\u1eb1ng h\u1ecd hi\u1ec7n \u0111ang n\u1eafm gi\u1eef ph\u1ea7n l\u1edbn c\u1ed5 ph\u1ea7n t\u1ea1i iPrice, n\u1ec1n t\u1ea3ng so s\u00e1nh gi\u00e1 l\u1edbn nh\u1ea5t t\u1ea1i \u0110\u00f4ng Nam \u00c1. Th\u1ecb tr\u01b0\u1eddng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed […]\n","protected":false},"author":4,"featured_media":50415,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2293],"tags":[],"class_list":["post-20514","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pr-newswire"],"yoast_head":"\nBukalapak n\u1eafm gi\u1eef ph\u1ea7n l\u1edbn c\u1ed5 ph\u1ea7n t\u1ea1i iPrice, g\u00f3p ph\u1ea7n th\u00fac \u0111\u1ea9y s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a n\u1ec1n t\u1ea3ng so s\u00e1nh gi\u00e1 ph\u1ed5 bi\u1ebfn n\u00e0y<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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