{"id":15424,"date":"2022-08-22T20:00:00","date_gmt":"2022-08-22T13:00:00","guid":{"rendered":"https:\/\/www.prnasia.com\/asia-story\/archive\/3850113_VI50113_11"},"modified":"2022-08-22T20:00:00","modified_gmt":"2022-08-22T13:00:00","slug":"tumi-ra-mat-chien-dich-theo-phong-cach-phim-tai-lieu-mua-thu-2022-voi-chu-de-built-for-the-journey-khoi-dau-cho-mot-hanh-trinh","status":"publish","type":"post","link":"https:\/\/saigonbiz.com\/vn\/tumi-ra-mat-chien-dich-theo-phong-cach-phim-tai-lieu-mua-thu-2022-voi-chu-de-built-for-the-journey-khoi-dau-cho-mot-hanh-trinh\/","title":{"rendered":"TUMI ra m\u1eaft chi\u1ebfn d\u1ecbch theo phong c\u00e1ch phim t\u00e0i li\u1ec7u m\u00f9a thu 2022 v\u1edbi ch\u1ee7 \u0111\u1ec1 “Built for the Journey” (Kh\u1edfi \u0111\u1ea7u cho m\u1ed9t h\u00e0nh tr\u00ecnh)"},"content":{"rendered":"
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C\u00e1c b\u1ed9 phim s\u1ebd kh\u1eafc h\u1ecda c\u00e1c c\u00e2u chuy\u1ec7n \u0111\u1ed9c \u0111\u00e1o xoay quanh c\u00e1c ng\u00f4i sao th\u1ec3 thao v\u00e0 gi\u1ea3i tr\u00ed n\u1ed5i ti\u1ebfng tr\u00ean th\u1ebf gi\u1edbi nh\u01b0 Son Heung<\/span>-min, Gracie Abrams<\/span>, Anthony Ramos<\/span> v\u00e0 Lando Norris<\/span><\/i><\/p>\n

NEW YORK<\/span><\/span>, ng\u00e0y 22 th\u00e1ng 8 n\u0103m 2022<\/span> \/PRNewswire\/ — M\u00f9a thu n\u0103m nay, TUMI – m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u qu\u1ed1c t\u1ebf v\u1ec1 du l\u1ecbch v\u00e0 phong c\u00e1ch s\u1ed1ng, s\u1ebd cho ra m\u1eaft m\u1ed9t chi\u1ebfn d\u1ecbch to\u00e0n c\u1ea7u v\u1edbi t\u00ean g\u1ecdi “Built for the Journey” (t\u1ea1m d\u1ecbch Kh\u1edfi \u0111\u1ea7u cho m\u1ed9t h\u00e0nh tr\u00ecnh), trong \u0111\u00f3 ghi l\u1ea1i h\u00e0nh tr\u00ecnh c\u00e1 nh\u00e2n v\u00e0 s\u1ef1 nghi\u1ec7p c\u1ee7a b\u1ed1n ng\u00f4i sao n\u1ed5i ti\u1ebfng trong l\u00e0ng th\u1ec3 thao v\u00e0 gi\u1ea3i tr\u00ed tr\u00ean th\u1ebf gi\u1edbi, s\u1ebd \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn l\u00e0 TUMI Crew. \u0110\u01b0\u1ee3c x\u00e2y d\u1ef1ng d\u01b0\u1edbi b\u00e0n tay c\u1ee7a nh\u00e0 \u0111\u1ea1o di\u1ec5n t\u00e0i ba Jessy Moussallem<\/span>, ng\u01b0\u1eddi \u0111\u00e3 \u0111i kh\u1eafp th\u1ebf gi\u1edbi \u0111\u1ec3 kh\u1eafc h\u1ecda c\u00e1c c\u00e2u chuy\u1ec7n m\u1ed9t c\u00e1ch s\u1ed1ng \u0111\u1ed9ng, chi\u1ebfn d\u1ecbch s\u1ebd cho ra m\u1eaft b\u1ed1n b\u1ed9 phim ng\u1eafn, k\u1ec3 v\u1ec1 cu\u1ed9c \u0111\u1eddi v\u00e0 s\u1ef1 nghi\u1ec7p c\u1ee7a c\u1ea7u th\u1ee7 b\u00f3ng \u0111\u00e1 chuy\u00ean nghi\u1ec7p Son Heung<\/span>-min<\/a>, ca s\u0129 ki\u00eam nh\u1ea1c s\u0129 Gracie Abrams<\/span><\/a>, di\u1ec5n vi\u00ean v\u00e0 ngh\u1ec7 s\u0129 \u00e2m nh\u1ea1c Anthony Ramos<\/span><\/a>, v\u00e0 tay \u0111ua McLaren Th\u1ec3 th\u1ee9c 1  Lando Norris<\/span><\/a>. \u0110\u01b0\u1ee3c th\u00fac \u0111\u1ea9y b\u1edfi ni\u1ec1m \u0111am m\u00ea \u1edf nhi\u1ec1u l\u0129nh v\u1ef1c v\u00e0 ngh\u1ecb l\u1ef1c ph\u00e1t tri\u1ec3n b\u1ea3n th\u00e2n, c\u00e1c nh\u00e2n v\u1eadt (TUMI Crew) s\u1ebd gi\u1edbi thi\u1ec7u \u0111\u1ebfn ng\u01b0\u1eddi xem c\u00e1c b\u1ed9 s\u01b0u t\u1eadp 19 Degree Aluminum, TEGRA-LITE\u00ae v\u00e0 McLaren \u1edf t\u1eebng giai \u0111o\u1ea1n c\u1ee7a chi\u1ebfn d\u1ecbch.<\/p>\n

Victor Sanz<\/span>, Gi\u00e1m \u0111\u1ed1c S\u00e1ng t\u1ea1o c\u1ee7a TUMI, cho bi\u1ebft: “T\u1ea1i TUMI, m\u1ee5c ti\u00eau c\u1ee7a ch\u00fang t\u00f4i l\u00e0 \u0111\u1ea3m b\u1ea3o m\u1ed7i c\u00e1 nh\u00e2n \u0111\u1ec1u c\u00f3 th\u1ec3 ph\u00e1t huy t\u1ed1t nh\u1ea5t kh\u1ea3 n\u0103ng c\u1ee7a m\u00ecnh khi s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m c\u1ee7a ch\u00fang t\u00f4i – cho d\u00f9 \u0111\u00f3 l\u00e0 khi b\u1ea1n \u0111i du l\u1ecbch n\u01b0\u1edbc ngo\u00e0i, tr\u1edf v\u1ec1 nh\u00e0 hay b\u1eaft \u0111\u1ea7u m\u1ed9t h\u00e0nh tr\u00ecnh s\u1ef1 nghi\u1ec7p m\u1edbi”. “Ch\u00fang t\u00f4i s\u1eed d\u1ee5ng c\u00e1c k\u1ef9 thu\u1eadt thi\u1ebft k\u1ebf chuy\u00ean d\u1ee5ng, v\u1eadt li\u1ec7u \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o \u0111\u1ec3 t\u1ea1o ra c\u00e1c s\u1ea3n ph\u1ea9m hi\u1ec7n \u0111\u1ea1i, \u0111em \u0111\u1ebfn l\u1ef1a ch\u1ecdn t\u1ed1t nh\u1ea5t cho kh\u00e1ch h\u00e0ng \u1edf ph\u01b0\u01a1ng di\u1ec7n di chuy\u1ec3n, \u0111\u1ed9 \u0111\u00e0n h\u1ed3i, t\u00ednh b\u1ec1n v\u1eefng v\u00e0 \u0111\u1ed9 b\u1ec1n. S\u1ea3n ph\u1ea9m c\u1ee7a ch\u00fang t\u00f4i \u0111\u00e3 \u0111\u01b0\u1ee3c ch\u1ee9ng minh qua th\u1eddi gian”.<\/p>\n

C\u00e2u chuy\u1ec7n \u0111\u1ea7u ti\u00ean \u0111\u01b0\u1ee3c gi\u1edbi thi\u1ec7u ng\u00e0y h\u00f4m nay ch\u00ednh l\u00e0 ng\u00f4i sao b\u00f3ng \u0111\u00e1 H\u00e0n Qu\u1ed1c Son Heung<\/span>-min, v\u1edbi h\u00e0nh tr\u00ecnh ho\u00e0n thi\u1ec7n k\u1ef9 n\u0103ng ch\u01a1i b\u00f3ng b\u1eb1ng n\u1ed7 l\u1ef1c t\u1eadp luy\u1ec7n ch\u0103m ch\u1ec9 v\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 gi\u00fap anh \u0111\u1ea1t \u0111\u01b0\u1ee3c \u0111\u1ec9nh cao s\u1ef1 nghi\u1ec7p nh\u01b0 ng\u00e0y h\u00f4m nay. Trong qu\u00e1 tr\u00ecnh di chuy\u1ec3n \u0111\u1ec3 thi \u0111\u1ea5u, Heung-min s\u1eed d\u1ee5ng vali v\u1ecf c\u1ee9ng TUMI 19 Degree Aluminum \u0111\u1ec3 b\u1ea3o v\u1ec7 v\u1eadt d\u1ee5ng qu\u00fd gi\u00e1 c\u1ee7a m\u00ecnh.<\/p>\n

Ba b\u1ed9 phim t\u00e0i li\u1ec7u c\u00f2n l\u1ea1i s\u1ebd l\u1ea7n l\u01b0\u1ee3t ra m\u1eaft v\u00e0o th\u00e1ng 9 v\u00e0 th\u00e1ng 10 n\u0103m nay. B\u1ed9 phim v\u1ec1 Gracie Abrams<\/span> (s\u1ebd \u0111\u01b0\u1ee3c ra m\u1eaft v\u00e0o ng\u00e0y 15 th\u00e1ng 9) gi\u1edbi thi\u1ec7u chuy\u1ebfn l\u01b0u di\u1ec5n qu\u1ed1c t\u1ebf \u0111\u1ea7u ti\u00ean c\u1ee7a c\u00f4 v\u00e0 kh\u1eafc h\u1ecda h\u00e0nh tr\u00ecnh \u0111\u1ebfn Paris<\/span> v\u1edbi vali TEGRA-LITE\u00ae c\u00f3 \u0111\u1ed9 b\u1ec1n cao, \u0111\u00e1p \u1ee9ng nhu c\u1ea7u cho cu\u1ed9c s\u1ed1ng b\u1eadn r\u1ed9n c\u1ee7a c\u00f4 trong qu\u00e1 tr\u00ecnh l\u01b0u di\u1ec5n. Chi\u1ebfn d\u1ecbch \u0111\u01b0\u1ee3c l\u1ea5y c\u1ea3m h\u1ee9ng t\u1eeb b\u00e0i h\u00e1t “For Real This Time” c\u1ee7a c\u00f4. C\u0169ng ra m\u1eaft v\u00e0o ng\u00e0y 15 th\u00e1ng 9 l\u00e0 c\u00e2u chuy\u1ec7n v\u1ec1 Anthony Ramos<\/span>, ph\u00e1c h\u1ecda h\u00e0nh tr\u00ecnh t\u1ef1 kh\u00e1m ph\u00e1 c\u1ee7a anh v\u1edbi Puerto Rico<\/span> v\u00e0 s\u1ee3i d\u00e2y k\u1ebft n\u1ed1i \u0111\u1eb7c bi\u1ec7t m\u00e0 anh c\u1ea3m nh\u1eadn \u0111\u01b0\u1ee3c v\u1edbi h\u00f2n \u0111\u1ea3o n\u00e0y v\u00e0 di s\u1ea3n c\u1ee7a m\u00ecnh. “\u0110\u1ebfn th\u0103m Puerto Rico<\/span> mang \u0111\u1ebfn cho t\u00f4i tr\u1ea3i nghi\u1ec7m \u0111\u1ec3 kh\u00e1m ph\u00e1 c\u1ed9i ngu\u1ed3n c\u1ee7a m\u00ecnh c\u0169ng nh\u01b0 k\u1ebft n\u1ed1i v\u1edbi n\u01a1i b\u1eaft ngu\u1ed3n c\u1ee7a gia \u0111\u00ecnh t\u00f4i m\u1ed9t c\u00e1ch s\u00e2u s\u1eafc h\u01a1n. Ramos cho bi\u1ebft th\u00eam “H\u00e0nh l\u00fd TEGRA-LITE\u00ae c\u1ee7a TUMI khi\u1ebfn cho chuy\u1ebfn \u0111i c\u1ee7a t\u00f4i tr\u1edf n\u00ean \u0111\u1eb7t bi\u1ec7t h\u01a1n v\u00ec n\u00f3 gi\u00fap t\u00f4i b\u1ea3o v\u1ec7 c\u00e1c k\u1ef7 v\u1eadt c\u00f3 \u00fd ngh\u0129a t\u1eeb h\u00f2n \u0111\u1ea3o La Isla v\u00e0 khi\u1ebfn t\u00f4i lu\u00f4n nh\u1edb v\u1ec1 qu\u00ea nh\u00e0”.  Anh \u0111\u00e3 thu \u00e2m m\u1ed9t b\u00e0i h\u00e1t \u0111\u01b0\u1ee3c l\u1ea5y c\u1ea3m h\u1ee9ng t\u1eeb chuy\u1ebfn \u0111i n\u00e0y v\u1edbi TUMI, v\u1edbi t\u1ef1a \u0111\u1ec1 “Maleta”, c\u00f3 ngh\u0129a l\u00e0 t\u00fai x\u00e1ch trong ti\u1ebfng T\u00e2y Ban Nha<\/span>.<\/p>\n

C\u00e2u chuy\u1ec7n cu\u1ed1i c\u00f9ng s\u1ebd ra m\u1eaft ng\u00e0y 13 th\u00e1ng 10, l\u00e0 \u0111i\u1ec3m nh\u1ea5n cho b\u1ed9 s\u01b0u t\u1eadp CFX S\u1ee3i Carbon m\u1edbi nh\u1ea5t c\u1ee7a TUMI | McLaren, v\u1edbi nh\u00e2n v\u1eadt l\u00e0 tay \u0111ua McLaren F1, Lando Norris<\/span>, ng\u01b0\u1eddi \u0111\u00e3 chia s\u1ebb t\u1ea7m nh\u00ecn c\u1ee7a m\u00ecnh v\u1ec1 t\u01b0\u01a1ng lai. L\u1ea5y b\u1ed1i c\u1ea3nh quay b\u00ean ngo\u00e0i th\u00e0nh ph\u1ed1 London<\/span>, c\u00e2u chuy\u1ec7n c\u1ee7a anh t\u00f4 \u0111i\u1ec3m th\u00eam cho b\u1ed9 s\u01b0u t\u1eadp TUMI | McLaren, \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng d\u1ef1a tr\u00ean s\u1ef1 s\u00e1ng t\u1ea1o, c\u00f4ng ngh\u1ec7 v\u00e0 thi\u1ebft k\u1ebf.<\/p>\n

“Chi\u1ebfn d\u1ecbch nh\u1eb1m t\u00f4n vinh tinh th\u1ea7n v\u00e0 kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng c\u1ee7a con ng\u01b0\u1eddi v\u00e0 kh\u1edfi \u0111\u1ea7u cho c\u00e1c cu\u1ed9c phi\u00eau l\u01b0u m\u1edbi, v\u1ed1n l\u00e0 gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i cho ADN c\u1ee7a TUMI”. Jill Krizelman<\/span>, Ph\u00f3 ch\u1ee7 t\u1ecbch c\u1ea5p cao v\u1ec1 Marketing to\u00e0n c\u1ea7u v\u00e0 Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u1ee7a TUMI cho bi\u1ebft “TUMI cam k\u1ebft t\u1ea1o ra h\u00e0nh tr\u00ecnh ho\u00e0n h\u1ea3o; \u0111\u00f3 c\u0169ng l\u00e0 c\u00e1ch m\u00e0 t\u1ed5 ch\u1ee9c ch\u00fang t\u00f4i \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng”.<\/p>\n

Trong su\u1ed1t th\u1eddi gian ch\u1ea1y chi\u1ebfn d\u1ecbch, th\u01b0\u01a1ng hi\u1ec7u n\u00e0y d\u1ef1 ki\u1ebfn s\u1ebd t\u1ed5 ch\u1ee9c m\u1ed9t lo\u1ea1t c\u00e1c ho\u1ea1t \u0111\u1ed9ng, s\u1ef1 ki\u1ec7n tr\u00ean to\u00e0n th\u1ebf gi\u1edbi \u0111\u1ec3 \u0111\u00e1nh d\u1ea5u c\u00e1c b\u1ed9 phim \u0111\u01b0\u1ee3c ra m\u1eaft. C\u00e1c th\u00f4ng tin ti\u1ebfp theo s\u1ebd th\u01b0\u1eddng xuy\u00ean \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt.<\/p>\n

T\u1ea5t c\u1ea3 c\u00e1c b\u1ed9 s\u01b0u t\u1eadp \u0111\u00e3 c\u00f3 m\u1eb7t tr\u00ean c\u00e1c c\u1eeda h\u00e0ng TUMI tr\u00ean to\u00e0n c\u1ea7u, tr\u00ean trang web TUMI.com v\u00e0 c\u00e1c c\u1eeda h\u00e0ng b\u00e1n l\u1ebb chuy\u00ean d\u1ee5ng.<\/p>\n

Gi\u1edbi thi\u1ec7u v\u1ec1 TUMI  <\/b><\/p>\n

K\u1ec3 t\u1eeb n\u0103m 1975, TUMI \u0111\u00e3 t\u1ea1o ra c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u1eb3ng c\u1ea5p th\u1ebf gi\u1edbi, ph\u1ee5c v\u1ee5 vi\u1ec7c kinh doanh, du l\u1ecbch v\u00e0 phong c\u00e1ch xa x\u1ec9, \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 n\u00e2ng c\u1ea5p, \u0111\u01a1n gi\u1ea3n h\u00f3a v\u00e0 l\u00e0m \u0111\u1eb9p t\u1ea5t c\u1ea3 c\u00e1c kh\u00eda c\u1ea1nh c\u1ee7a cu\u1ed9c s\u1ed1ng khi di chuy\u1ec3n. Pha tr\u1ed9n ch\u1ee9c n\u0103ng ho\u00e0n h\u1ea3o v\u1edbi tinh th\u1ea7n kh\u00e9o l\u00e9o, ch\u00fang t\u00f4i cam k\u1ebft t\u1ea1o s\u1ee9c m\u1ea1nh cho m\u1ed7i chuy\u1ebfn \u0111i v\u1edbi t\u01b0 c\u00e1ch l\u00e0 m\u1ed9t \u0111\u1ed1i t\u00e1c su\u1ed1t \u0111\u1eddi cho nh\u1eefng ng\u01b0\u1eddi n\u0103ng \u0111\u1ed9ng v\u00e0 s\u00e1ng t\u1ea1o \u0111\u1ec3 theo \u0111u\u1ed5i ni\u1ec1m \u0111am m\u00ea c\u1ee7a h\u1ecd. Th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c b\u00e1n tr\u00ean to\u00e0n c\u1ea7u t\u1ea1i h\u01a1n 75 qu\u1ed1c gia v\u1edbi kho\u1ea3ng 2.000 \u0111i\u1ec3m b\u00e1n h\u00e0ng.\u202f<\/p>\n

\u0110\u1ec3 bi\u1ebft th\u00f4ng tin th\u00eam v\u1ec1 TUMI, h\u00e3y truy c\u1eadp TUMI.com<\/p>\n

\"Photographed<\/a>
Photographed by India Sleem<\/span> <\/div>\n
\"Photographed<\/a>
Photographed by Aria Shahrokhshahi<\/span> <\/div>\n
\"Photographed<\/a>
Photographed by Aria Shahrokhshahi<\/span> <\/div>\n
\"Photographed<\/a>
Photographed by Aria Shahrokhshahi<\/span> <\/div>\n

Video – https:\/\/mma.prnasia.com\/media2\/1881737\/FW22_Launch.mp4<\/a><\/p>\n

H\u00ecnh \u1ea3nh – https:\/\/saigonbiz.com.vn\/wp-content\/uploads\/2022\/08\/tumi-ra-mat-chien-dich-theo-phong-cach-phim-tai-lieu-mua-thu-2022-voi-chu-de-built-for-the-journey-khoi-dau-cho-mot-hanh-trinh-1.jpg<\/a><\/p>\n

H\u00ecnh \u1ea3nh – https:\/\/saigonbiz.com.vn\/wp-content\/uploads\/2022\/08\/tumi-ra-mat-chien-dich-theo-phong-cach-phim-tai-lieu-mua-thu-2022-voi-chu-de-built-for-the-journey-khoi-dau-cho-mot-hanh-trinh-2.jpg<\/a><\/p>\n

H\u00ecnh \u1ea3nh – https:\/\/saigonbiz.com.vn\/wp-content\/uploads\/2022\/08\/tumi-ra-mat-chien-dich-theo-phong-cach-phim-tai-lieu-mua-thu-2022-voi-chu-de-built-for-the-journey-khoi-dau-cho-mot-hanh-trinh-3.jpg<\/a><\/p>\n

H\u00ecnh \u1ea3nh – https:\/\/saigonbiz.com.vn\/wp-content\/uploads\/2022\/08\/tumi-ra-mat-chien-dich-theo-phong-cach-phim-tai-lieu-mua-thu-2022-voi-chu-de-built-for-the-journey-khoi-dau-cho-mot-hanh-trinh-4.jpg<\/a><\/p>\n

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ngu\u1ed3n: Tumi, Inc.<\/p>\n","protected":false},"excerpt":{"rendered":"

C\u00e1c b\u1ed9 phim s\u1ebd kh\u1eafc h\u1ecda c\u00e1c c\u00e2u chuy\u1ec7n \u0111\u1ed9c \u0111\u00e1o xoay quanh c\u00e1c ng\u00f4i sao th\u1ec3 thao v\u00e0 gi\u1ea3i tr\u00ed n\u1ed5i ti\u1ebfng tr\u00ean th\u1ebf gi\u1edbi nh\u01b0 Son Heung-min, Gracie Abrams, Anthony Ramos v\u00e0 Lando Norris NEW YORK, ng\u00e0y 22 th\u00e1ng 8 n\u0103m 2022 \/PRNewswire\/ — M\u00f9a thu n\u0103m nay, TUMI – m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u […]\n","protected":false},"author":4,"featured_media":50415,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2293],"tags":[],"class_list":["post-15424","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pr-newswire"],"yoast_head":"\nTUMI ra m\u1eaft chi\u1ebfn d\u1ecbch theo phong c\u00e1ch phim t\u00e0i li\u1ec7u m\u00f9a thu 2022 v\u1edbi ch\u1ee7 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