{"id":11813,"date":"2021-10-20T10:00:15","date_gmt":"2021-10-20T03:00:15","guid":{"rendered":"https:\/\/saigonbiz.com.vn\/?p=11813"},"modified":"2022-02-15T11:36:42","modified_gmt":"2022-02-15T04:36:42","slug":"tap-doan-hayat-ra-mat-thuong-hieu-ta-tre-em-molfix-tai-viet-nam-ho-ngoc-ha-lam-dai-su-thuong-hieu","status":"publish","type":"post","link":"https:\/\/saigonbiz.com\/vn\/tap-doan-hayat-ra-mat-thuong-hieu-ta-tre-em-molfix-tai-viet-nam-ho-ngoc-ha-lam-dai-su-thuong-hieu\/","title":{"rendered":"T\u1eadp \u0111o\u00e0n Hayat ra m\u1eaft th\u01b0\u01a1ng hi\u1ec7u t\u00e3 tr\u1ebb em Molfix t\u1ea1i Vi\u1ec7t Nam, H\u1ed3 Ng\u1ecdc H\u00e0 l\u00e0m \u0111\u1ea1i s\u1ee9 th\u01b0\u01a1ng hi\u1ec7u"},"content":{"rendered":"\n

\u0110i c\u00f9ng s\u1ef1 ki\u1ec7n ra m\u1eaft Molfix v\u1edbi ca s\u0129 H\u00e0 H\u1ed3 l\u00e0m \u0111\u1ea1i s\u1ee9 th\u01b0\u01a1ng hi\u1ec7u, Hayat c\u00f2n c\u00f4ng b\u1ed1 kho\u1ea3n \u0111\u1ea7u t\u01b0 tr\u1ecb gi\u00e1 250 tri\u1ec7u \u0111\u00f4 la M\u1ef9 cho nh\u00e0 m\u00e1y t\u1ea1i B\u00ecnh Ph\u01b0\u1edbc v\u1edbi k\u1ef3 v\u1ecdng \u0111\u01b0a Vi\u1ec7t Nam tr\u1edf th\u00e0nh trung t\u00e2m s\u1ea3n xu\u1ea5t c\u1ee7a Hayat t\u1ea1i khu v\u1ef1c \u0110\u00f4ng Nam \u00c1.<\/strong><\/p>\n\n\n\n

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H\u1ed3 Ng\u1ecdc H\u00e0 l\u00e0m \u0111\u1ea1i s\u1ee9 th\u01b0\u01a1ng thi\u1ec7u cho nh\u00e3n h\u00e0ng Molfix<\/figcaption><\/figure>\n\n\n\n

Hayat, \u201cg\u00e3 kh\u1ed5ng l\u1ed3\u201d trong ng\u00e0nh h\u00e0ng ti\u00eau d\u00f9ng nhanh, c\u00f3 tr\u1ee5 s\u1edf t\u1ea1i Th\u1ed5 Nh\u0129 K\u1ef3, v\u1eeba ch\u00ednh th\u1ee9c c\u00f4ng b\u1ed1 ra m\u1eaft th\u01b0\u01a1ng hi\u1ec7u t\u00e3 tr\u1ebb em l\u1edbn th\u1ee9 5 th\u1ebf gi\u1edbi mang t\u00ean Molfix t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam. S\u1ef1 ki\u1ec7n ra m\u1eaft th\u01b0\u01a1ng hi\u1ec7u Molfix c\u1ee7a Hayat n\u1ed1i ti\u1ebfp kho\u1ea3n \u0111\u1ea7u t\u01b0 250 tri\u1ec7u \u0111\u00f4 la M\u1ef9 v\u00e0o Vi\u1ec7t Nam h\u1ed3i cu\u1ed1i n\u0103m ngo\u00e1i v\u1edbi m\u1ee5c ti\u00eau m\u1edf r\u1ed9ng ph\u00e2n ph\u1ed1i s\u1ea3n ph\u1ea9m trong n\u01b0\u1edbc v\u00e0 khu v\u1ef1c th\u00f4ng qua nh\u00e0 m\u00e1y \u0111\u1eb7t t\u1ea1i Vi\u1ec7t Nam.<\/p>\n\n\n\n

\u00d4ng Cetin Murat \u2013 T\u1ed5ng Gi\u00e1m \u0111\u1ed1c Hayat Vi\u1ec7t Nam chia s\u1ebb: \u201cVi\u1ec7t Nam l\u00e0 \u0111i\u1ec3m \u0111\u1ebfn h\u1ea5p d\u1eabn \u0111\u1ec3 \u0111\u1ea7u t\u01b0 v\u00e0 h\u1ed7 tr\u1ee3 Hayat m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng t\u1ea1i khu v\u1ef1c ASEAN\u201d. Ng\u01b0\u1eddi \u0111\u1ee9ng \u0111\u1ea7u c\u1ee7a Hayat t\u1ea1i Vi\u1ec7t Nam nh\u1eadn x\u00e9t r\u1eb1ng \u201cc\u00e1c nh\u00e0 m\u00e1y c\u00f4ng ngh\u1ec7 cao, s\u1ea3n ph\u1ea9m ti\u00ean ti\u1ebfn v\u00e0 s\u1ef1 \u0111\u1ea7u t\u01b0 nghi\u00eam t\u00fac v\u1ec1 quy tr\u00ecnh marketing l\u00e0 minh ch\u1ee9ng r\u00f5 r\u00e0ng cho ni\u1ec1m tin c\u1ee7a ch\u00fang t\u00f4i v\u00e0o tri\u1ec3n v\u1ecdng c\u1ee7a n\u1ec1n kinh t\u1ebf t\u1ea1i \u0111\u00e2y. Ch\u00fang t\u00f4i t\u1ef1 h\u00e0o g\u00f3p ph\u1ea7n v\u00e0o s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a n\u1ec1n kinh t\u1ebf Vi\u1ec7t Nam v\u00e0 s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a ng\u00e0nh h\u00e0ng ti\u00eau d\u00f9ng nhanh th\u00f4ng qua c\u00e1c c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m, n\u0103ng l\u1ef1c xu\u1ea5t kh\u1ea9u, chuy\u1ec3n giao c\u00f4ng ngh\u1ec7 v\u00e0 vi\u1ec7c thi\u1ebft l\u1eadp n\u1ec1n t\u1ea3ng \u0111\u1ec3 c\u00e1c doanh nghi\u1ec7p Th\u1ed5 Nh\u0129 K\u1ef3 kh\u00e1c \u0111\u1ea7u t\u01b0 v\u00e0o Vi\u1ec7t Nam\u201d.<\/p>\n\n\n\n

C\u00f4ng ty Hayat b\u1eaft \u0111\u1ea7u ho\u1ea1t \u0111\u1ed9ng t\u1eeb n\u0103m 1987 d\u01b0\u1edbi s\u1ef1 qu\u1ea3n l\u00fd c\u1ee7a t\u1eadp \u0111o\u00e0n m\u1eb9 Hayat Holding, m\u1ed9t doanh nghi\u1ec7p l\u00e2u \u0111\u1eddi c\u00f3 l\u1ecbch s\u1eed t\u1eeb n\u0103m 1937 khi Th\u1ed5 Nh\u0129 K\u1ef3 b\u1eaft \u0111\u1ea7u ti\u1ebfn t\u1edbi giai \u0111o\u1ea1n c\u00f4ng nghi\u1ec7p h\u00f3a. B\u01b0\u1edbc ti\u1ebfn t\u1ea1i Vi\u1ec7t Nam l\u00e0 chi\u1ebfn l\u01b0\u1ee3c n\u1ed1i ti\u1ebfp ch\u1eb7ng \u0111\u01b0\u1eddng th\u00e0nh c\u00f4ng su\u1ed1t h\u01a1n ba th\u1eadp k\u1ef7 qua c\u1ee7a Hayat t\u1ea1i c\u00e1c th\u1ecb tr\u01b0\u1eddng \u0110\u00f4ng \u00c2u, Trung \u0110\u00f4ng v\u00e0 Ch\u00e2u Phi.<\/p>\n\n\n\n

Hi\u1ec7n nay, Hayat c\u00f3 h\u01a1n 500 nh\u00e2n vi\u00ean t\u1ea1i Vi\u1ec7t Nam v\u00e0 s\u1ebd ti\u1ebfp t\u1ee5c gia t\u0103ng \u0111\u1ed9i ng\u0169 \u0111\u1ec3 \u0111\u00e1p \u1ee9ng k\u1ebf ho\u1ea1ch m\u1edf r\u1ed9ng c\u00e1c ng\u00e0nh h\u00e0ng kh\u00e1c. Nh\u00e0 m\u00e1y Hayat t\u1ea1i Vi\u1ec7t Nam \u0111\u1ea3m nhi\u1ec7m vai tr\u00f2 l\u00e0 trung t\u00e2m s\u1ea3n xu\u1ea5t c\u1ee7a to\u00e0n khu v\u1ef1c, d\u1ef1 ki\u1ebfn xu\u1ea5t kh\u1ea9u 40% s\u1ea3n l\u01b0\u1ee3ng sang Th\u00e1i Lan v\u00e0 Malaysia, n\u01a1i \u0111\u00e3 th\u00e0nh l\u1eadp s\u1eb5n c\u00e1c t\u1ed5 ch\u1ee9c v\u00e0 c\u00f4ng ty th\u01b0\u01a1ng m\u1ea1i c\u1ee7a Hayat trong giai \u0111o\u1ea1n \u0111\u1ea7u.<\/p>\n\n\n\n

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Nh\u00e0 m\u00e1y s\u1ea3n xu\u1ea5t t\u00e3 gi\u1ea5y quy m\u00f4 l\u1edbn c\u1ee7a Hayat t\u1ea1i B\u00ecnh Ph\u01b0\u1edbc <\/figcaption><\/figure>\n\n\n\n

Trong giai \u0111o\u1ea1n hai, nh\u00e0 m\u00e1y Hayat t\u1ea1i Vi\u1ec7t Nam s\u1ebd cung \u1ee9ng s\u1ea3n ph\u1ea9m t\u1edbi c\u00e1c th\u1ecb tr\u01b0\u1eddng ti\u1ec1m n\u0103ng kh\u00e1c trong kh\u1ed1i ASEAN nh\u01b0 Campuchia, Philippines, L\u00e0o v\u00e0 Indonesia. T\u1ed5ng gi\u00e1 tr\u1ecb xu\u1ea5t kh\u1ea9u c\u1ee7a Hayat Vi\u1ec7t Nam \u01b0\u1edbc t\u00ednh \u0111\u1ea1t 50 tri\u1ec7u \u0111\u00f4 la M\u1ef9\/n\u0103m. B\u00ean c\u1ea1nh h\u1ea1ng m\u1ee5c t\u00e3 gi\u1ea5y cho em b\u00e9 hi\u1ec7n c\u00f3, Hayat c\u0169ng c\u00f3 k\u1ebf ho\u1ea1ch \u0111\u1ea7u t\u01b0 v\u00e0o nh\u00e0 m\u00e1y kh\u0103n gi\u1ea5y v\u1edbi s\u1ea3n l\u01b0\u1ee3ng 60.000 t\u1ea5n\/n\u0103m v\u00e0 nh\u00e0 m\u00e1y s\u1ea3n xu\u1ea5t ch\u1ea5t t\u1ea9y r\u1eeda v\u1edbi c\u00f4ng su\u1ea5t 250.000 t\u1ea5n\/n\u0103m.<\/p>\n\n\n\n

\u201cVi\u1ec7t Nam c\u1ea7n ph\u1ea3i t\u1eadp trung v\u00e0o vi\u1ec7c t\u1ea1o ra m\u00f4i tr\u01b0\u1eddng t\u1ed1t nh\u1ea5t cho c\u00e1c doanh nghi\u1ec7p FDI trong l\u00fac \u0111\u1ea5t n\u01b0\u1edbc chu\u1ea9n b\u1ecb m\u1edf c\u1eeda tr\u1edf l\u1ea1i. Vi\u1ec7c \u0111\u1ea7u t\u01b0 th\u00e0nh c\u00f4ng c\u1ee7a Hayat v\u00e0o Vi\u1ec7t Nam l\u00e0 m\u1ed9t minh ch\u1ee9ng cho th\u1ea5y m\u00f4i tr\u01b0\u1eddng kinh doanh hi\u1ec7n t\u1ea1i \u0111ang d\u1ea7n kh\u1edfi s\u1eafc.<\/p>\n\n\n\n

Nh\u1eefng doanh nghi\u1ec7p \u0111\u1ebfn t\u1eeb Ch\u00e2u \u00c2u t\u00f4n tr\u1ecdng t\u00ednh b\u1ec1n v\u1eefng, \u0111\u1ec1 cao s\u00e1ng t\u1ea1o, v\u00e0 l\u00e0 nh\u1eefng \u0111\u1ed1i t\u00e1c l\u00e2u d\u00e0i v\u1edbi Vi\u1ec7t Nam. Nh\u1edd v\u00e0o hi\u1ec7p \u0111\u1ecbnh th\u01b0\u01a1ng m\u1ea1i t\u1ef1 do EU-Vi\u1ec7t Nam, nh\u1eefng ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t Nam s\u1ebd c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c nh\u1eefng s\u1ea3n ph\u1ea9m h\u00e0ng \u0111\u1ea7u trong khi doanh nghi\u1ec7p Vi\u1ec7t s\u1ebd t\u0103ng tr\u01b0\u1edfng m\u1ea1nh m\u1ebd khi ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c th\u1ecb tr\u01b0\u1eddng l\u1edbn nh\u1ea5t th\u1ebf gi\u1edbi.\u201d, \u00f4ng Thue Quist Thomasen, Th\u00e0nh vi\u00ean H\u1ed9i \u0110\u1ed3ng EuroCharm v\u00e0 CEO c\u1ee7a YouGov Vietnam.<\/p>\n\n\n\n

V\u1edbi t\u01b0 c\u00e1ch m\u1ed9t doanh nghi\u1ec7p ti\u00ean phong trong ng\u00e0nh FMCG to\u00e0n c\u1ea7u, Hayat lu\u00f4n c\u00f3 c\u00e1c ho\u1ea1t \u0111\u1ed9ng thi\u1ebft th\u1ef1c nh\u1eb1m th\u00fac \u0111\u1ea9y cam k\u1ebft v\u1ec1 m\u00f4i tr\u01b0\u1eddng v\u00e0 x\u00e3 h\u1ed9i. Nh\u00e0 m\u00e1y m\u1edbi c\u1ee7a Hayat t\u1ea1i Vi\u1ec7t Nam c\u00f3 thi\u1ebft k\u1ebf \u0111\u1eb7c bi\u1ec7t gi\u1ea3m thi\u1ec3u t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn m\u00f4i tr\u01b0\u1eddng, \u0111\u1ea3m b\u1ea3o ti\u1ebft ki\u1ec7m n\u01b0\u1edbc, ti\u1ebft ki\u1ec7m nguy\u00ean v\u1eadt li\u1ec7u v\u1edbi m\u1ee9c ph\u00e1t th\u1ea3i b\u1eb1ng 0. C\u00f4ng ty c\u0169ng \u0111\u1ea7u t\u01b0 v\u00e0o h\u1ec7 th\u1ed1ng n\u0103ng l\u01b0\u1ee3ng m\u1eb7t tr\u1eddi 5,3 MWp \u0111\u1ec3 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a kh\u1ea3 n\u0103ng v\u1eadn h\u00e0nh c\u1ee7a d\u00e2y chuy\u1ec1n s\u1ea3n xu\u1ea5t. \u0110\u1eb7c bi\u1ec7t, Hayat \u0111\u1eb7t m\u1ee5c ti\u00eau ti\u1ebft ki\u1ec7m 6,5 MWh \u0111i\u1ec7n nh\u01b0 m\u1ed9t ph\u1ea7n c\u1ee7a cam k\u1ebft ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng t\u1ea1i Vi\u1ec7t Nam.<\/p>\n\n\n\n

\u1ede g\u00f3c \u0111\u1ed9 qu\u1ea3n l\u00fd, nh\u1eb1m \u1ee9ng ph\u00f3 v\u1edbi \u0111\u1ea1i d\u1ecbch, Hayat Vi\u1ec7t Nam l\u00e0 m\u1ed9t trong nh\u1eefng nh\u00e0 m\u00e1y \u0111\u1ea7u ti\u00ean c\u1ee7a B\u00ecnh Ph\u01b0\u1edbc \u0111\u01b0a ra h\u01b0\u1edbng d\u1eabn \u201c3 t\u1ea1i ch\u1ed7\u201d \u0111\u1ec3 b\u1ea3o v\u1ec7 ng\u01b0\u1eddi lao \u0111\u1ed9ng v\u00e0 duy tr\u00ec c\u00e1c ho\u1ea1t \u0111\u1ed9ng trong \u0111\u1ee3t b\u00f9ng ph\u00e1t COVID-19 l\u1ea7n th\u1ee9 t\u01b0.<\/p>\n\n\n\n

N\u00f3i ri\u00eang v\u1ec1 d\u00f2ng s\u1ea3n ph\u1ea9m Nolfix, b\u00e0 Chi Nguy\u1ec5n \u2013 Gi\u00e1m \u0111\u1ed1c Marketing khu v\u1ef1c \u0110\u00f4ng Nam \u00c1 c\u1ee7a Hayat Vi\u1ec7t Nam cho bi\u1ebft.: \u201cMolfix ch\u1ec9 m\u1ea5t 2 n\u0103m \u0111\u1ec3 v\u01b0\u01a1n l\u00ean n\u1eafm gi\u1eef v\u1ecb tr\u00ed th\u1ee9 hai t\u1ea1i t\u1ea5t c\u1ea3 c\u00e1c th\u1ecb tr\u01b0\u1eddng m\u1edbi m\u00e0 ch\u00fang t\u00f4i \u0111\u00e3 \u0111\u1ea7u t\u01b0. \u1ede Vi\u1ec7t Nam, ch\u00fang t\u00f4i \u0111\u1eb7t k\u1ef3 v\u1ecdng cao v\u00e0 n\u1ed7 l\u1ef1c kh\u00f4ng ng\u1eebng cho m\u1ee5c ti\u00eau s\u1edf h\u1eefu 30% th\u1ecb ph\u1ea7n ng\u00e0nh h\u00e0ng t\u00e3 tr\u1ebb em v\u00e0o n\u0103m 2025 v\u1edbi s\u1ea3n ph\u1ea9m t\u00e3 Molfix \u2018Made in Vietnam\u2019\u201d.  <\/p>\n\n\n\n

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D\u00f2ng s\u1ea3n ph\u1ea9m t\u00e3 Molfix thi\u00ean nhi\u00ean \u201cMade in Vietnam\u201d khai th\u00e1c s\u1ee9c m\u1ea1nh th\u1ea5m h\u00fat v\u01b0\u1ee3t tr\u1ed9i t\u1eeb c\u00f4ng ngh\u1ec7 \u0111an s\u1ee3i tre t\u1ef1 nhi\u00ean<\/figcaption><\/figure>\n\n\n\n

T\u00e3 Molfix Thi\u00ean Nhi\u00ean \u0111\u00e3 c\u00f3 m\u1eb7t t\u1ea1i Vi\u1ec7t Nam t\u1eeb ng\u00e0y 08\/9\/2021 th\u00f4ng qua h\u1ec7 th\u1ed1ng h\u01a1n 10,000 c\u1eeda h\u00e0ng b\u00e1n l\u1ebb truy\u1ec1n th\u1ed1ng, g\u1ea7n 1000 c\u1eeda h\u00e0ng m\u1eb9 v\u00e0 b\u00e9, h\u1ec7 th\u1ed1ng si\u00eau th\u1ecb, \u0111\u1ea1i si\u00eau th\u1ecb l\u1edbn nh\u1ecf, v\u00e0 c\u1ea3 c\u00e1c c\u1eeda h\u00e0ng ch\u00ednh h\u00e3ng c\u1ee7a Molfix tr\u00ean c\u00e1c k\u00eanh b\u00e1n h\u00e0ng \u0111i\u1ec7n t\u1eed nh\u01b0 Shopee, Lazada, Tiki\u2026<\/p>\n\n\n\n

D\u00f2ng t\u00e3 Molfix Thi\u00ean Nhi\u00ean \u201cMade in Vietnam\u201d khai th\u00e1c s\u1ee9c m\u1ea1nh th\u1ea5m h\u00fat v\u01b0\u1ee3t tr\u1ed9i t\u1eeb c\u00f4ng ngh\u1ec7 \u0111an s\u1ee3i tre t\u1ef1 nhi\u00ean v\u00e0o l\u1edbp d\u1eabn th\u1ea5m t\u0103ng c\u01b0\u1eddng, c\u00f9ng b\u1ec1 m\u1eb7t m\u1ec1m m\u1ea1i tho\u00e1ng kh\u00ed c\u00f3 b\u00f4ng Organic kh\u00f4ng ch\u1ec9 ch\u1ed1ng tr\u00e0n hi\u1ec7u qu\u1ea3 m\u00e0 th\u00edch h\u1ee3p v\u1edbi l\u00e0n da nh\u1ea1y c\u1ea3m, gi\u00fap tr\u1ebb tho\u1ea3i m\u00e1i v\u1eadn \u0111\u1ed9ng.<\/p>\n\n\n\n

T\u1ea1i s\u1ef1 ki\u1ec7n, Hayat \u0111\u00e3 gi\u1edbi thi\u1ec7u ca s\u0129 H\u1ed3 Ng\u1ecdc H\u00e0 v\u1edbi vai tr\u00f2 \u0110\u1ea1i s\u1ee9 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a nh\u00e3n h\u00e0ng Molfix t\u1ea1i Vi\u1ec7t Nam.<\/p>\n","protected":false},"excerpt":{"rendered":"

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