{"id":10673,"date":"2021-07-02T13:20:07","date_gmt":"2021-07-02T06:20:07","guid":{"rendered":"https:\/\/saigonbiz.com.vn\/?p=10673"},"modified":"2021-08-21T17:13:13","modified_gmt":"2021-08-21T10:13:13","slug":"amazon-canh-tranh-cung-alibaba-tai-thi-truong-viet-nam","status":"publish","type":"post","link":"https:\/\/saigonbiz.com\/vn\/amazon-canh-tranh-cung-alibaba-tai-thi-truong-viet-nam\/","title":{"rendered":"Amazon c\u1ea1nh tranh c\u00f9ng Alibaba t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam"},"content":{"rendered":"\n<p><strong><em>B\u00ean c\u1ea1nh c\u00e1c th\u01b0\u01a1ng hi\u1ec7u l\u1edbn nh\u1ea5t th\u1ebf gi\u1edbi nh\u01b0 Amazon, Apple, Google, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ebfn t\u1eeb Trung Qu\u1ed1c c\u0169ng \u0111ang v\u01b0\u01a1n l\u00ean m\u1ed9t c\u00e1ch m\u1ea1nh m\u1ebd.<\/em><\/strong><\/p>\n\n\n\n<p><strong>\u0110\u1ed9ng th\u00e1i c\u1ee7a Alibaba<\/strong><\/p>\n\n\n\n<p>Alibaba v\u00e0 Baring Private Equity Asia \u0111\u00e3 d\u1eabn \u0111\u1ea7u c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 400 tri\u1ec7u USD mua 5,5% c\u1ed5 ph\u1ea7n chi nh\u00e1nh b\u00e1n l\u1ebb c\u1ee7a Masan Group. Theo th\u1ecfa thu\u1eadn ng\u00e0y 8\/5, Masan s\u1ebd h\u1ee3p t\u00e1c c\u00f9ng Lazada, chi nh\u00e1nh \u0110\u00f4ng Nam \u00c1 c\u1ee7a Alibaba. \u201cS\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa kinh nghi\u1ec7m b\u00e1n l\u1ebb tr\u1ef1c tuy\u1ebfn c\u1ee7a Alibaba, n\u1ec1n t\u1ea3ng Lazada t\u1ea1i Vi\u1ec7t Nam v\u00e0 m\u1ea1ng l\u01b0\u1edbi offline \u0111i \u0111\u1ea7u c\u1ee7a Masan s\u1ebd l\u00e0 nh\u00e2n t\u1ed1 then ch\u1ed1t \u0111\u1ec3 hi\u1ec7n \u0111\u1ea1i h\u00f3a vi\u1ec5n c\u1ea3nh b\u00e1n l\u1ebb c\u1ee7a Vi\u1ec7t Nam\u201d, Kenny Ho, Gi\u00e1m \u0111\u1ed1c \u0111\u1ea7u t\u01b0 khu v\u1ef1c \u0110\u00f4ng Nam \u00c1 c\u1ee7a Alibaba, n\u00f3i. T\u1ea1i Vi\u1ec7t Nam, th\u00f4ng qua Lazada, Alibaba c\u1ea1nh tranh tr\u1ef1c ti\u1ebfp v\u1edbi Shopee v\u00e0 Tiki.<\/p>\n\n\n\n<p><strong>\u0110\u1ed9ng th\u00e1i c\u1ee7a Amazon<\/strong><\/p>\n\n\n\n<p>Amazon \u0111ang \u0111\u1ea9y m\u1ea1nh tuy\u1ec3n ng\u01b0\u1eddi b\u00e1n h\u00e0ng t\u1ea1i Vi\u1ec7t Nam. \u0110\u00e2y l\u00e0 b\u01b0\u1edbc \u0111i gi\u00fap Amazon c\u1ea1nh tranh v\u1edbi Alibaba. S\u1ef1 t\u1eadp trung v\u00e0o Vi\u1ec7t Nam l\u00e0 m\u1ed9t ph\u1ea7n chi\u1ebfn l\u01b0\u1ee3c Amazon m\u1edf r\u1ed9ng ra n\u01b0\u1edbc ngo\u00e0i, ti\u1ebfp c\u1eadn, khai th\u00e1c c\u00e1c nh\u00e0 cung \u1ee9ng Ch\u00e2u \u00c1. Chi\u1ebfn l\u01b0\u1ee3c \u0111\u00e3 b\u1eaft \u0111\u1ea7u mang l\u1ea1i \u201ctr\u00e1i ng\u1ecdt\u201d. S\u1ed1 l\u01b0\u1ee3ng nh\u00e0 bu\u00f4n xu\u1ea5t kh\u1ea9u h\u00e0ng h\u00f3a tr\u1ecb gi\u00e1 t\u1eeb m\u1ed9t tri\u1ec7u USD \u1edf Vi\u1ec7t Nam \u0111\u00e3 t\u0103ng ba l\u1ea7n n\u0103m ngo\u00e1i khi nhi\u1ec1u kh\u00e1ch h\u00e0ng \u201cm\u1eafc k\u1eb9t\u201d \u1edf nh\u00e0 do l\u1ec7nh phong t\u1ecfa. Amazon n\u00f3i th\u00eam, con s\u1ed1 n\u00e0y \u0111\u00e3 t\u0103ng nh\u1edd nhu c\u1ea7u l\u1edbn c\u00e1c d\u1ee5ng c\u1ee5, \u0111\u1ed3 nh\u00e0 b\u1ebfp, qu\u1ea7n \u00e1o. \u201cC\u00e1c nh\u00e0 bu\u00f4n Vi\u1ec7t Nam \u0111\u00e3 l\u00e0m phong ph\u00fa ch\u1ecdn l\u1ef1a s\u1ea3n ph\u1ea9m to\u00e0n c\u1ea7u c\u1ee7a ch\u00fang t\u00f4i\u201d, anh Gijae Seong, Ch\u1ee7 t\u1ecbch Amazon Global Selling Vi\u1ec7t Nam, n\u00f3i.<\/p>\n\n\n\n<p><strong>Vi\u1ec7t Nam tr\u1edf th\u00e0nh \u201cchi\u1ebfn \u0111\u1ecba\u201d<\/strong><\/p>\n\n\n\n<p>Hi\u1ec7n Vi\u1ec7t Nam l\u00e0 ngu\u1ed3n cung \u1ee9ng qu\u1ea7n \u00e1o, c\u00e0 ph\u00ea, h\u1ea3i s\u1ea3n h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi, v\u1edbi c\u00e1c nh\u00e0 nh\u1eadp kh\u1ea9u chuy\u00ean nghi\u1ec7p. Khi th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed n\u1ed5i l\u00ean, nhi\u1ec1u doanh nghi\u1ec7p Vi\u1ec7t Nam c\u00f3 th\u1ec3 g\u1edfi h\u00e0ng h\u00f3a th\u1eb3ng \u0111\u1ebfn kh\u00e1ch h\u00e0ng n\u01b0\u1edbc ngo\u00e0i. Xu h\u01b0\u1edbng n\u00e0y Amazon nh\u1eadn \u0111\u1ecbnh s\u1ebd th\u00fac \u0111\u1ea9y h\u01a1n n\u1eefa. \u201cC\u00e1c c\u00f4ng ty t\u1ea1i Vi\u1ec7t Nam c\u00f3 l\u1ee3i th\u1ebf c\u1ea1nh tranh v\u1ec1 s\u1ea3n xu\u1ea5t. Vi\u1ec7t Nam \u0111ang ch\u1ee9ng ki\u1ebfn l\u00e0n s\u00f3ng d\u1ecbch chuy\u1ec3n s\u1ea3n xu\u1ea5t t\u1eeb Trung Qu\u1ed1c \u0111\u1ec3 tr\u00e1nh chi\u1ebfn tranh th\u01b0\u01a1ng m\u1ea1i M\u1ef9 \u2013 Trung c\u0169ng nh\u01b0 gi\u1ea3m c\u00e1c chi ph\u00ed v\u00e0 r\u1ee7i ro kh\u00e1c\u201d, theo anh Seong.<\/p>\n\n\n\n<p><strong>Y\u1ebfu t\u1ed1 kh\u00e1ch quan \u0111\u1ebfn t\u1eeb \u201cs\u00e2n nh\u00e0\u201d c\u1ee7a Amazon<\/strong><\/p>\n\n\n\n<p>Trong khi \u0111\u00f3, M\u1ef9 l\u00e0 kh\u00e1ch h\u00e0ng l\u1edbn nh\u1ea5t c\u1ee7a Vi\u1ec7t Nam. \u0110i\u1ec1u n\u00e0y c\u00e0ng \u0111\u01b0\u1ee3c c\u1ee7ng c\u1ed1 khi ng\u01b0\u1eddi M\u1ef9 b\u1ecb \u201cm\u1eafc k\u1eb9t\u201d \u1edf nh\u00e0 v\u00ec \u0111\u1ea1i d\u1ecbch, h\u1ecd c\u1ea7n h\u00e0ng h\u00f3a t\u1eeb Vi\u1ec7t Nam v\u00e0 \u0111\u1ed5 x\u00f4 mua s\u1eafm tr\u1ee5c tuy\u1ebfn. \u201cKhi c\u00f3 nhi\u1ec1u nh\u00e0 cung c\u1ea5p h\u01a1n tr\u00ean n\u1ec1n t\u1ea3ng, b\u1ea1n c\u00f3 th\u1ec3 c\u1ea1nh tranh. \u0110i\u1ec1u n\u00e0y gi\u00fap h\u1ea1 gi\u00e1 th\u00e0nh v\u00e0 thu h\u00fat kh\u00e1ch h\u00e0ng. Kh\u00e1ch h\u00e0ng c\u0169ng s\u1ebd trung th\u00e0nh h\u01a1n\u201d, Hi\u1ebfu \u0110inh, m\u1ed9t c\u1ef1u chuy\u00ean gia t\u01b0 v\u1ea5n, cho bi\u1ebft. \u201c\u0110i\u1ec1u n\u00e0y t\u1ea1o ra m\u1ed9t v\u00f2ng tr\u00f2n m\u00e0 \u1edf \u0111\u00f3 ng\u01b0\u1eddi mua thu h\u00fat ng\u01b0\u1eddi b\u00e1n v\u00e0 ng\u01b0\u1ee3c l\u1ea1i\u201d. \u0110\u1ea1i d\u1ecbch COVID-19 c\u0169ng khi\u1ebfn nhi\u1ec1u c\u00f4ng ty Vi\u1ec7t Nam m\u1edf kinh doanh online h\u01a1n.<\/p>\n\n\n\n<p><strong>Amazon c\u1ea1nh tranh c\u00f9ng Alibaba<\/strong><\/p>\n\n\n\n<p>Hi\u1ec7n Amazon v\u00e0 Alibaba \u0111\u1ec1u nh\u1eadn h\u1ed7 tr\u1ee3 t\u1eeb c\u01a1 quan ch\u1ee9c n\u0103ng c\u00e1c c\u1ea5p t\u1ea1i Vi\u1ec7t Nam. Theo chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n n\u1ec1n kinh t\u1ebf s\u1ed1, Vi\u1ec7t Nam \u0111ang l\u00e0m vi\u1ec7c v\u1edbi Amazon \u0111\u1ec3 \u0111\u00e0o t\u1ea1o cho h\u00e0ng tr\u0103m doanh nghi\u1ec7p tr\u00ean c\u1ea3 n\u01b0\u1edbc. C\u00e1c nh\u00e0 cung c\u1ea5p h\u00e0ng h\u00f3a s\u1ebd \u0111\u01b0\u1ee3c h\u1ecdc m\u1ecdi th\u1ee9 t\u1eeb \u0111\u0103ng s\u1ea3n ph\u1ea9m, \u0111\u0103ng k\u00fd nh\u00e3n hi\u1ec7u, \u0111\u1ebfn v\u1eadn chuy\u1ec3n h\u00e0ng h\u00f3a th\u00f4ng qua Fulfillment by Amazon. Alibaba c\u0169ng \u0111ang th\u1ef1c hi\u1ec7n ch\u01b0\u01a1ng tr\u00ecnh t\u01b0\u01a1ng t\u1ef1 v\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a c\u00e1c c\u1ea5p qu\u1ea3n l\u00fd nh\u00e0 n\u01b0\u1edbc Vi\u1ec7t Nam. H\u1ed3i th\u00e1ng 3\/2021, Alibaba th\u00f4ng b\u00e1o hai b\u00ean \u0111\u00e3 ch\u1ecdn c\u00e1c doanh nghi\u1ec7p ti\u1ec1m n\u0103ng tham gia h\u1ed9i th\u1ea3o v\u1ec1 ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n, ph\u00e1t livestream, v\u00e0 c\u00e1c c\u00f4ng c\u1ee5 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed kh\u00e1c.<\/p>\n\n\n\n<p>Tuy nhi\u00ean, hai c\u00f4ng ty c\u00f9ng \u0111\u1ed1i m\u1eb7t v\u1edbi m\u1ed9t th\u00e1ch th\u1ee9c. C\u1ea3 hai \u0111\u1ec1u ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi nh\u1eefng ch\u1ec9 tr\u00edch v\u1ec1 c\u01a1 ch\u1ebf x\u1eed l\u00fd h\u00e0ng gi\u1ea3 v\u00e0 ch\u00ednh s\u00e1ch \u0111\u1ed1i v\u1edbi c\u00e1c nh\u00e0 cung c\u1ea5p. Amazon v\u00e0 Alibaba hi\u1ec7n \u0111\u1ec1u c\u00f3 m\u1eb7t trong danh s\u00e1ch \u201cc\u00e1c th\u1ecb tr\u01b0\u1eddng kh\u00e9t ti\u1ebfng\u201d v\u1ec1 h\u00e0ng gi\u1ea3 c\u1ee7a V\u0103n ph\u00f2ng \u0110\u1ea1i di\u1ec7n Th\u01b0\u01a1ng m\u1ea1i M\u1ef9 (USTR).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>B\u00ean c\u1ea1nh c\u00e1c th\u01b0\u01a1ng hi\u1ec7u l\u1edbn nh\u1ea5t th\u1ebf gi\u1edbi nh\u01b0 Amazon, Apple, Google, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ebfn t\u1eeb Trung Qu\u1ed1c c\u0169ng \u0111ang v\u01b0\u01a1n l\u00ean m\u1ed9t c\u00e1ch m\u1ea1nh m\u1ebd. \u0110\u1ed9ng th\u00e1i c\u1ee7a Alibaba Alibaba v\u00e0 Baring Private Equity Asia \u0111\u00e3 d\u1eabn \u0111\u1ea7u c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 400 tri\u1ec7u USD mua 5,5% c\u1ed5 ph\u1ea7n chi nh\u00e1nh b\u00e1n [&#8230;]\n","protected":false},"author":2604,"featured_media":10675,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-10673","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-doi-song"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.6 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Amazon c\u1ea1nh tranh c\u00f9ng Alibaba t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/saigonbiz.com\/vn\/amazon-canh-tranh-cung-alibaba-tai-thi-truong-viet-nam\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta 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